---
title: "Search terms — bourbon biscuits - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/bourbon-biscuits/search-terms"
last_updated: "2026-07-31T17:08:38.952Z"
locale: en
meta:
  description: "Niche score 39/100 · £108K/yr market · 82K searches/yr · £8.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · £108K/yr market · 82K searches/yr · £8.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — bourbon biscuits - Flapen"
---

# **bourbon biscuits**

**Skip it**

A concentrated shelf (top 5 take 96% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 31Conversion 97Competition 4Returns 100Price range 12Avg price 23Brand share 11Review moat 51Quality gap 53

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****16.0%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,467.67**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+4.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****£108K**

£108K/yr · 82K searches

**Avg price**

**Bad****£8.26**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.74–£16.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf