---
title: "Reviews — borax - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/borax/reviews"
last_updated: "2026-07-31T17:57:22.662Z"
locale: en
meta:
  description: "Niche score 39/100 · £132K/yr market · 354K searches/yr · £7.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · £132K/yr market · 354K searches/yr · £7.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — borax - Flapen"
---

# **borax**

**Skip it**

Prices mostly outside the sweet spot ($1.63–$14.94) — this niche doesn't clear our bar today.

Market size 30Growth 54Conversion 57Competition 15Returns 100Price range 0Avg price 21Brand share 9Review moat 24Quality gap 50

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+26.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£132K**

£132K/yr · 354K searches

**Review moat**

**Bad****6,239.55**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****£7.66**

avg listing price — sweet spot $15–$100

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£1.63–£14.94**

cheapest to priciest tracked listing — scored on the share inside $15–$100