---
title: "Bon Bons — £58K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/bon-bons"
last_updated: "2026-07-31T16:49:41.618Z"
locale: en
meta:
description: "Niche score 53/100 · £58K/yr market · 118K searches/yr. Prices mostly outside the sweet spot ($1.45–$16.55) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · £58K/yr market · 118K searches/yr. Prices mostly outside the sweet spot ($1.45–$16.55) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bon Bons — £58K/yr Amazon UK Niche (2026) - Flapen"
---
# **bon bons**
**Worth a look**
Shows low returns (0.0%), but prices mostly outside the sweet spot ($1.45–$16.55) keeps it on the watch list.
Market size 14Growth 20Conversion 64Competition 76Returns 100Price range 10Avg price 24Brand share 60Review moat 89Quality gap 80
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****210.14**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Bad****£8.65**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-9.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£58K**
£58K/yr · 118K searches
**Price range**
**Bad****£1.45–£16.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, bon bons is a £58K/yr Amazon United Kingdom market (118K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Dec. Verdict: Worth a look — 53/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bon bons market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **£52K–£69K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#48**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **53%**
- **Out of stock**
- **7.5%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**19 **▲rising
**Sellers**
**56**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**39%**
Top 20: 86%
**Open market**
**26%**
- Berrymans47% - Sweets and Candy www.sweetsandcandy.co.uk6% - Morrisons6% - The Gourmet Sweet Company5% - BFYSYO5% - WJ Shaws5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -9.8% search growth over the last 90 days.
5K3KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/bon-bons/trend)
## **Top bon bons search terms**
- **bon bons**47K/yr+0.8%4.6% conv. - **bon bons sweets**28K/yr-24.1%4.8% conv. - **bonbons**16K/yr-15.6%3.9% conv. - **bonbons sweets**15K/yr-9.3%4.6% conv. - **bon bon**7K/yr-9.5%8.2% conv. - **bonbon**4K/yr-12.1%4.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/bon-bons/search-terms)
## **Top bon bons products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£2K6%£3K9%£5K12%£7K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Original Dusted Toffee Centered Strawberry BonBons Retro Sweets Gift Jar By Berrymans Sweet Shop (Bon Bons) - Classic Sweets Traditional Taste.**Berrymans**£11.15**4.4★583 rev](https://www.amazon.co.uk/dp/B08HKDZY2R) [2**Original Blue Raspberry BonBons Retro Sweets Gift Jar By Berrymans Sweet Shop (Bon Bons) - Classic Sweets Traditional Taste.**Berrymans**£11.56**4.3★560 rev](https://www.amazon.co.uk/dp/B07RXH79CW) [3**Original Dusted Toffee Centered BonBons Retro Sweets Gift Jar By Berrymans Sweet Shop (Bon Bons) - Classic Sweets Traditional Taste.**Berrymans**£11.21**4.3★717 rev](https://www.amazon.co.uk/dp/B08HKDJBWX) [4**Sweets and Candy Assorted Bon Bons 1Kg - Mixed Flavour Chewy Bon Bons - Retro Sweets - The Perfect Retro Candy Gift for any Occasion - Pick and Mix Share Size Bags**Sweets and Candy www.sweetsandcandy.co.uk**£8.21**4.8★20 rev](https://www.amazon.co.uk/dp/B0CSKFZ29L) [5**Morrisons Family Favourites Strawberry Bon Bons 200g**Morrisons**£1.45**4.5★330 rev](https://www.amazon.co.uk/dp/B01MSELVQ9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bon Bons Sweets Gift Box 10 x 100g Bon Bon Bags | Strawberry Blue Raspberry & 6 More Flavours | Retro Bonbons Sweet Hamper | Nostalgic Gift Selection**Strawberry Ledge**£15.49**3 rev4mo ago](https://www.amazon.co.uk/dp/B0GQ4XK74X) [**GROBITS - Original Dusted Strawberry Bonbon Retro Sweets Gift Jar - 605g**GROBITS**£10.53**0 rev5mo ago](https://www.amazon.co.uk/dp/B0GNMZL33K) [**Bubblegum BonBons Bon Bons - 500 Gram Bulk Bag - 500g - Assorted Sweet Pick and Mix for Parties Gifts and Sharing.**Berrymans**£8.41**8 rev1y ago](https://www.amazon.co.uk/dp/B0F6753XLZ) [**Dusted Toffee BonBons Bon Bons - 500 Gram Bulk Bag - 500g - Assorted Sweet Pick and Mix for Parties Gifts and Sharing.**Berrymans**£8.47**51 rev1y ago](https://www.amazon.co.uk/dp/B0F22JC6G7) [**Dusted Toffee Strawberry Bon Bons BonBons - 1KG 1 Kilo Bulk Bag - Assorted Sweet Pick and Mix for Parties Gifts and Sharing.**Berrymans**£12.29**26 rev1y ago](https://www.amazon.co.uk/dp/B0F22JMMC3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GROBITS - Original Dusted Strawberry Bonbon Retro Sweets Gift Jar - 605g**GROBITS**£10.53**0.0★**▲ 454%**](https://www.amazon.co.uk/dp/B0GNMZL33K) [**Magnum Bonbon Gold Caramel Billionaire bite-size snack with chocolate made from Rainforest Alliance Certified cocoa Ice Cream Frozen Snack for anytime indulgence 12x 17 ml(204 ml)**Magnum**£3.56**4.6★**▲ 172%**](https://www.amazon.co.uk/dp/B0DH57GL8P) [**Bon Bons Sweets Gift Box 10 x 100g Bon Bon Bags | Strawberry Blue Raspberry & 6 More Flavours | Retro Bonbons Sweet Hamper | Nostalgic Gift Selection**Strawberry Ledge**£15.49**4.2★**▲ 151%**](https://www.amazon.co.uk/dp/B0GQ4XK74X) [**Strawberry Bon Bons 1kg Share Bag by The Gourmet Sweet Company**The Gourmet Sweet Company**£8.45**3.5★**▲ 127%**](https://www.amazon.co.uk/dp/B07H4N8TZN) [**Blue Raspberry Bon Bons 1kg Share Bag by The Gourmet Sweet Company**The Gourmet Sweet Company**£8.50**4.4★**▲ 102%**](https://www.amazon.co.uk/dp/B07H4MCK7Z)
**~~View all trending →~~**
## **What buyers say about bon bons**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**30%
*“Lovely tasting toffee”*
**Sweetness**16%
*“not over sugared on the outside”*
**Value For Money**14%
*“Worth every penny”*
**Quality-Overall**11%
*“Good quality”*
**Flavor**5%
*“Good flavour”*
**Ease Of Chewing/Swallowing**5%
*“A sweet chewy delight”*
**Gifting Purpose**2%
*“Gift for my son”*
**Soft Feel**2%
*“was soft centred”*
**Crispiness**2%
*“Simply scrumptious - with the delightful sharp, tangy lemon dusted powder and the hard, chewy toffee, it reminded me of the bon bons I used to enjoy when I was a young lad”*
**Freshness**1%
*“Fresh”*
### **What buyers complain about **
**Taste-Overall**14%
*“The lemon taste is not the best”*
**Hard Feel**11%
*“the toffee inside is rock hard”*
**Value For Money**10%
*“Not worth the price”*
**Powdered/Crumbled**8%
*“Simply scrumptous - with the dusted powder on the toffee”*
**Quality-Overall**7%
*“Not as good as I remember”*
**Flavor**6%
*“Lacked flavour”*
**Sour**5%
*“almost sour”*
**Color**5%
*“No blue tounge thought”*
**Size-Overall**4%
*“Absolutely tiny”*
**Dilute/Watery**4%
*“Bland”*
## **Common questions**
- **Is bon bons profitable to sell on Amazon United Kingdom?**
- The niche generates £58K/yr across 36 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -9.8%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the bon bons niche?**
- 19 brands and 56 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in bon bons?**
- Top complaints mined from reviews: Taste-Overall, Hard Feel, Value For Money. The return rate is 0.0%.
- **When does demand for bon bons peak?**
- Demand peaks in Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the bon bons niche?**
- Listings span £1.45–£16.55; the average listing price is £8.65 (sweet spot $15–$100). The average incumbent carries 210 reviews — the moat a new listing must climb.
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