---
title: "Blue Sweets — £68K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/blue-sweets"
last_updated: "2026-07-31T19:04:53.221Z"
locale: en
meta:
description: "Niche score 51/100 · £68K/yr market · 220K searches/yr. Prices mostly outside the sweet spot ($0.75–$11.43) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · £68K/yr market · 220K searches/yr. Prices mostly outside the sweet spot ($0.75–$11.43) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Blue Sweets — £68K/yr Amazon UK Niche (2026) - Flapen"
---
# **blue sweets**
**Worth a look**
Shows low returns (0.0%), but prices mostly outside the sweet spot ($0.75–$11.43) keeps it on the watch list.
Market size 17Growth 24Conversion 55Competition 63Returns 100Price range 0Avg price 19Brand share 83Review moat 83Quality gap 63
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****337.92**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-2.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£6.83**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£68K**
£68K/yr · 220K searches
**Price range**
**Bad****£0.75–£11.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, blue sweets is a £68K/yr Amazon United Kingdom market (220K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 51/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blue sweets market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **£68K–£85K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#17**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **41%**
- **Out of stock**
- **15.6%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**26 **▼falling
**Sellers**
**45**
**Top-5 brand share**
**52%**
Top 20: 96%
**Top-5 click share**
**47%**
Top 20: 86%
**Open market**
**41%**
- Bargain Gateway12% - SoSweet12% - Snack Saver10% - Sour Patch Kids9% - Monmore Confectionery8% - Sweetzone6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.2% search growth over the last 90 days.
9K7KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Mar · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/uk/grocery/blue-sweets/trend)
## **Top blue sweets search terms**
- **blue sweets**101K/yr-0.6%3.6% conv. - **blue raspberry sweets**41K/yr-18.2%2.7% conv. - **blue raspberry**18K/yr+24.9%0.7% conv. - **blue sweets for baby shower**15K/yr-7.2%1.9% conv. - **sour patch kids blue raspberry**11K/yr+7.5%1.8% conv. - **blue and white sweets**4K/yr+40.2%2.9% conv. - **blue candy**4K/yr+31.2%0.6% conv. - **blue sour patch kids**8K/yr-22.0%2.9% conv. - **sweets blue**4K/yr-10.3%2.9% conv. - **blue snacks**4K/yr+0.3%1.9% conv. [**All search terms **](https://flapen.com/research/uk/grocery/blue-sweets/search-terms)
## **Top blue sweets products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£2K6%£4K9%£6K12%£8K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BG Quality Pick & Mix Sweets - Large Retro Candy Sweeties 800g Baby Shower Gender Reveal Colourful Blue Mix**Bargain Gateway**£8.41**4.3★46 rev](https://www.amazon.co.uk/dp/B0F3577J1S) [2**SoSweet Blue Sweet Mix 1kg Bulk Bag | Fruity Blue-Themed Pick & Mix Sweets | Party Candy Sweet Tables Events | Long Shelf Life**SoSweet**£5.28**4.2★254 rev](https://www.amazon.co.uk/dp/B0F48YFBW1) [3**1kg BLUE Pick & Mix Sweets Selection | Perfect for Baby Showers Gender Reveal Birthdays Weddings Events & Sweet Gift Hampers | Delicious Treats by Snack Saver**Snack Saver**£5.87**4.5★84 rev](https://www.amazon.co.uk/dp/B0DCXBLNFD) [4**2kg Blue Mix Bundle Assorted Sweets | 2kg Bulk Bag | Blue Pick & Mix Candy Selection for Parties & Events**Monmore Confectionery**£10.16**4.7★12 rev](https://www.amazon.co.uk/dp/B0G359PDMW) [5**Sour Patch Kids Blue Raspberry Soft Chewy Sour Sweet Candies 130 g**Sour Patch Kids**£1.22**4.7★142 rev](https://www.amazon.co.uk/dp/B0FGWR53K6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sour Patch Kids Blue Raspberry Chewy Sour Then Sweet Candies 120 g**Sour Patch Kids**£1.26**0 rev4mo ago](https://www.amazon.co.uk/dp/B0GSXMPXQL) [**Sour Patch Kids Blue Raspberry Soft & Chewy Sweets 105 g (1-Pack)**Sour Patch Kids**£1.68**0 rev4mo ago](https://www.amazon.co.uk/dp/B0GSXHN113) [**Yummy Gummy Fizzy Blue Raspberry Bottles Sour Blue Raspberry Jelly Sweets Sugar Coated Candy Bottles 900g Bulk Sharing Tub**Yummy Gummy**£8.02**4 rev5mo ago](https://www.amazon.co.uk/dp/B0GJTD7SVW) [**ihoot 20 Heart-Shaped Blue Raspberry Lollipops Individually Wrapped Sweet Lollies | Bulk Party Bag Filler Valentines Day Weddings Birthday Treats | Gluten-Free Vegan & Vegetarian Snacks**ihoot**£4.29**3 rev6mo ago](https://www.amazon.co.uk/dp/B0GHYKD5PV) [**Yummy Gummy Blue Raspberry Sour Belts 1200g Soft & Chewy Sour Candy Strips Sweet & Sour Blue Raspberry Flavour Sugar-Coated Belts in Resealable Tub Vegetarian & Halal Perfect for Parties.**Yummy Gummy**£7.95**15 rev7mo ago](https://www.amazon.co.uk/dp/B0G67LBVS3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sour Patch Kids Blue Raspberry Chewy Sour Then Sweet Candies 120 g**Sour Patch Kids**£1.26**0.0★**▲ 330%**](https://www.amazon.co.uk/dp/B0GSXMPXQL) [**Sour Patch Kids Blue Raspberry Soft & Chewy Sweets 105 g (1-Pack)**Sour Patch Kids**£1.68**0.0★**▲ 283%**](https://www.amazon.co.uk/dp/B0GSXHN113) [**ihoot 20 Heart-Shaped Blue Raspberry Lollipops Individually Wrapped Sweet Lollies | Bulk Party Bag Filler Valentines Day Weddings Birthday Treats | Gluten-Free Vegan & Vegetarian Snacks**ihoot**£4.29**3.4★**▲ 277%**](https://www.amazon.co.uk/dp/B0GHYKD5PV) [**Yummy Gummy Fizzy Blue Raspberry Bottles Sour Blue Raspberry Jelly Sweets Sugar Coated Candy Bottles 900g Bulk Sharing Tub**Yummy Gummy**£8.02**5.0★**▲ 261%**](https://www.amazon.co.uk/dp/B0GJTD7SVW) [**cleverlittlegifts GORGEOUS CUTE BLUE BABY SHOWER PARTY MINI LOVE HEART SWEET FAVOURS GIFTS BOY (Pack of 16 Blue)**cleverlittlegifts**£8.82**4.7★**▲ 137%**](https://www.amazon.co.uk/dp/B01MQFK4KZ)
**~~View all trending →~~**
## **What buyers say about blue sweets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sweetness**29%
*“Great sweets”*
**Taste-Overall**23%
*“Tastes amazing and always addictive”*
**Value For Money**14%
*“Excellent value for money”*
**Sour**7%
*“Great sour patch”*
**Flavor**5%
*“Great flavour”*
**Quality-Overall**4%
*“The **quality** really stands out: everything tastes fresh, well-made, and nicely packaged”*
**Advertised Vs Actual Product**2%
*“As described”*
**Gifting Purpose**2%
*“Fun added extra for kids presents”*
**Size-Overall**2%
*“they are a great size”*
**Freshness**1%
*“fresh”*
### **What buyers complain about **
**Sour**20%
*“Tastes alright only sour for like 10 seconds then it feel stingy”*
**Sweetness**11%
*“way too much sugar”*
**Advertised Vs Actual Product**10%
*“False advertisement”*
**Taste-Overall**6%
*“Taste cheap tho”*
**Flavor**4%
*“I did not like the flavour of these at all”*
**Hard Feel**4%
*“quite hard too”*
**Size-Overall**3%
*“the bag is huge”*
**Value For Money**3%
*“Also only a 500g bag so very expensive compared to others”*
**Stale/Rotten/Spoiled**3%
*“they were both stale”*
**Durability**2%
*“They break easy”*
### **Top return reasons **
**Size-Overall**75%
**Value For Money**25%
## **Common questions**
- **Is blue sweets profitable to sell on Amazon United Kingdom?**
- The niche generates £68K/yr across 37 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -2.2%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the blue sweets niche?**
- 26 brands and 45 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in blue sweets?**
- Top complaints mined from reviews: Sour, Sweetness, Advertised Vs Actual Product. The return rate is 0.0%.
- **When does demand for blue sweets peak?**
- Demand peaks in Feb–Mar; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the blue sweets niche?**
- Listings span £0.75–£11.43; the average listing price is £6.83 (sweet spot $15–$100). The average incumbent carries 338 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)