---
title: "Blue Curacao — £87K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/blue-curacao"
last_updated: "2026-07-31T08:46:18.509Z"
locale: en
meta:
description: "Niche score 49/100 · £87K/yr market · 97K searches/yr · £9.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £87K/yr market · 97K searches/yr · £9.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blue Curacao — £87K/yr Amazon UK Niche (2026) - Flapen"
---
# **blue curacao**
**Skip it**
Prices mostly outside the sweet spot ($4.75–$12.51) — this niche doesn't clear our bar today.
Market size 22Growth 91Conversion 87Competition 18Returns 99Price range 0Avg price 25Brand share 44Review moat 54Quality gap 24
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+99.1%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****10.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,347.78**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****£9.02**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****£87K**
£87K/yr · 97K searches
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****£4.75–£12.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, blue curacao is a £87K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blue curacao market data**
- **Units sold / yr**
- **10K–13K**
- avg 750–1,000/product
- **Revenue / yr**
- **£90K–£113K**
- units × avg price
- **Conversion rate**
- **10.0%**
- **Avg BSR**
- **#92**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **33%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **82 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **—flat
**Sellers**
**32**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**12%**
- De Kuyper27% - Finest Call17% - Monin12% - Master of Mixes11% - Simply10% - Iseo10% - Open — no brand owns it (3 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +99.1% search growth over the last 90 days.
9K7KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 4.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/blue-curacao/trend)
## **Top blue curacao products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£9K20%£17K30%£26K40%£35K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**De Kuyper Blue Curacao Liqueur I 50cl I 20% ABV I Crafted from Distilled Sweet and Bitter Orange Peels for a Unique and Refreshing Flavour**De Kuyper**£8.81**4.8★1,158 rev](https://www.amazon.co.uk/dp/B004EAL6LO) [2**Finest Call Blue Curacao Syrup | Non-Alcoholic | 1 Litre | Easy Pour**Finest Call**£7.55**4.6★356 rev](https://www.amazon.co.uk/dp/B0191BQXK4) [3**MONIN Premium Blue Curacao Syrup 700ml for Cocktails and Mocktails. Vegan-Friendly Allergen-Free 100% Natural Flavours**Monin**£9.66**4.6★2,659 rev](https://www.amazon.co.uk/dp/B004FN4TS2) [4**Master of Mixes Cocktail Essentials | Blue Curacao | Non-Alcoholic | 375ml | Home Bar Cocktail Ingredient | Blue Syrup | Slushy Frozen Drinks**Master of Mixes**£4.75**4.3★21 rev](https://www.amazon.co.uk/dp/B0F8JZMVGB) [5**Simply Blue Curacao Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)**Simply**£7.15**4.5★772 rev](https://www.amazon.co.uk/dp/B08PD2L7L8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Master of Mixes Cocktail Essentials | Blue Curacao | Non-Alcoholic | 375ml | Home Bar Cocktail Ingredient | Blue Syrup | Slushy Frozen Drinks**Master of Mixes**£4.75**21 rev1y ago](https://www.amazon.co.uk/dp/B0F8JZMVGB) [**Simply Blue Curacao Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)**Simply**£7.15**772 rev5y ago](https://www.amazon.co.uk/dp/B08PD2L7L8) [**1883 Maison Routin Premium Blue Curaçao Flavoured Syrup for Home Cocktail Making Mocktails & Desserts Vegan-Friendly Allergen-Free Preservative Free - 1L PET Bottle**1883 MAISON ROUTIN**£11.47**1,296 rev6y ago](https://www.amazon.co.uk/dp/B01E7JN20E) [**Volare Blue Curacao Liqueur 70 cl**Volare**£12.51**5,092 rev7y ago](https://www.amazon.co.uk/dp/B0788G93P1) [**Finest Call Blue Curacao Syrup | Non-Alcoholic | 1 Litre | Easy Pour**Finest Call**£7.55**356 rev8y ago](https://www.amazon.co.uk/dp/B0191BQXK4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Giffard Blue Curaçao Syrup | French Cocktail Sirop 1L Alcohol-Free**Giffard**£8.52**4.8★**▲ 62%**](https://www.amazon.co.uk/dp/B002DTY6SI) [**Simply Blue Curacao Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)**Simply**£7.15**4.5★**▲ 51%**](https://www.amazon.co.uk/dp/B08PD2L7L8) [**De Kuyper Blue Curacao Liqueur I 50cl I 20% ABV I Crafted from Distilled Sweet and Bitter Orange Peels for a Unique and Refreshing Flavour**De Kuyper**£8.81**4.8★**▲ 38%**](https://www.amazon.co.uk/dp/B004EAL6LO) [**1883 Maison Routin Premium Blue Curaçao Flavoured Syrup for Home Cocktail Making Mocktails & Desserts Vegan-Friendly Allergen-Free Preservative Free - 1L PET Bottle**1883 MAISON ROUTIN**£11.47**4.5★**▲ 32%**](https://www.amazon.co.uk/dp/B01E7JN20E) [**Master of Mixes Cocktail Essentials | Blue Curacao | Non-Alcoholic | 375ml | Home Bar Cocktail Ingredient | Blue Syrup | Slushy Frozen Drinks**Master of Mixes**£4.75**4.3★**▲ 31%**](https://www.amazon.co.uk/dp/B0F8JZMVGB)
**~~View all trending →~~**
## **What buyers say about blue curacao**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**38%
*“Nice taste”*
**Alcohol Flavor**14%
*“Great for cocktails”*
**Value For Money**13%
*“good value for money”*
**Color**8%
*“Beautiful colour”*
**Quality-Overall**8%
*“Good quality”*
**Advertised Vs Actual Product**6%
*“This item is exactly what it says on the bottle”*
**Flavor**6%
*“Great flavour and everyone loved adding the vibrant blue to their mocktails”*
**Blend/Ratio**3%
*“great value and mixes well, provides a strong blue colour”*
**Ease Of Use**3%
*“Easy to pour”*
**Gifting Purpose**1%
*“great gift idea”*
### **What buyers complain about **
**Flavor**50%
*“The flavour not the much perfect”*
**Quality-Overall**25%
*“Not the best”*
**Color**25%
*“Doesn't hold up the same in cocktails in taste or colour”*
## **Common questions**
- **Is blue curacao profitable to sell on Amazon United Kingdom?**
- The niche generates £87K/yr across 9 tracked products. 90-day search growth is +99.1%. Flapen's verdict: Skip it (49/100).
- **How competitive is the blue curacao niche?**
- 9 brands and 32 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in blue curacao?**
- Top complaints mined from reviews: Flavor, Quality-Overall, Color. The return rate is 0.2%.
- **When does demand for blue curacao peak?**
- Demand peaks in Dec; the busiest month runs 4.0× the quietest.
- **What does it cost to enter the blue curacao niche?**
- Listings span £4.75–£12.51; the average listing price is £9.02 (sweet spot $15–$100). The average incumbent carries 1,348 reviews — the moat a new listing must climb.
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