---
title: "Blancmange — £59K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/blancmange"
last_updated: "2026-07-31T08:41:27.500Z"
locale: en
meta:
description: "Niche score 39/100 · £59K/yr market · 72K searches/yr · £8.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · £59K/yr market · 72K searches/yr · £8.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blancmange — £59K/yr Amazon UK Niche (2026) - Flapen"
---
# **blancmange**
**Skip it**
Prices mostly outside the sweet spot ($0.72–$12.24) — this niche doesn't clear our bar today.
Market size 15Growth 17Conversion 84Competition 39Returns 100Price range 0Avg price 24Brand share 13Review moat 94Quality gap 27
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****112.05**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****9.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£8.78**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-15.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£59K**
£59K/yr · 72K searches
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£0.72–£12.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, blancmange is a £59K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blancmange market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£53K–£70K**
- units × avg price
- **Conversion rate**
- **9.3%**
- **Avg BSR**
- **#805**
- **Page quality**
- **0%**
- **Prime**
- **68%**
- **Sponsored**
- **79%**
- **Out of stock**
- **9.3%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **—flat
**Sellers**
**15**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**3%**
- Intrinsic Treats43% - Pearce Duffs24% - Generic22% - Credo Gifts3% - Pearce3% - Pearce Duff's2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 4.1×
[**Open Trend **](https://flapen.com/research/uk/grocery/blancmange/trend)
## **Top blancmange search terms**
- **blancmange powder**40K/yr-22.2%10.3% conv. - **blancmange**24K/yr-4.5%6.2% conv. - **blamonge packet mixed**5K/yr+25.1%11.3% conv. - **strawberry blancmange**3K/yr-47.4%10.8% conv. [**All search terms **](https://flapen.com/research/uk/grocery/blancmange/search-terms)
## **Top blancmange products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£3K10%£6K15%£9K20%£12K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dessert Bundle with Pearce Duffs Blancmange Strawberry Vanilla and Chocolate Blancmange with Intrinsic Treats Shopping List Card (4 of Each Flavour - Total of 12 Sachets)**Intrinsic Treats**£10.22**4.7★91 rev](https://www.amazon.co.uk/dp/B0CPRF7BP4) [2**Pearce Duffs Blancmange Choose Your Own Flavours Custom 12 Pack Pick Any 4 Flavours and Receive 3 of Each Classic British Dessert Mix**Pearce Duffs**£8.49**4.8★57 rev](https://www.amazon.co.uk/dp/B0F93X6WFW) [3**Dessert Bundle with Raspberry Blancmange 35g x6 and Intrinsic Treats Shopping List Card**Intrinsic Treats**£7.12**4.8★33 rev](https://www.amazon.co.uk/dp/B0F25JPY6Q) [4**Blancmange Bundle With Pearce Duffs Strawberry Blancmange 35g (6 Pack)**Generic**£10.16**4.7★86 rev](https://www.amazon.co.uk/dp/B0CCSFGQZW) [5**Pearce Duffs Strawberry Blancmange 35g (Pack of 18)**Pearce Duffs**£9.30**4.8★167 rev](https://www.amazon.co.uk/dp/B0BTJ8PCKN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Blancmange Bundle With Pearce Duff Blancmange Strawberry Flavour 35g (8 pack)**Generic**£10.20**41 rev5mo ago](https://www.amazon.co.uk/dp/B0F9FQBJB2) [**Pearce Duffs Blancmange Choose Your Own Flavours Custom 12 Pack Pick Any 4 Flavours and Receive 3 of Each Classic British Dessert Mix**Pearce Duffs**£8.49**57 rev7mo ago](https://www.amazon.co.uk/dp/B0F93X6WFW) [**Classic Blancmange Dessert Gift Set Hamper with 3 Packs of Each Flavour 9 Packs Total | Strawberry 35g | Chocolate 41g | Butterscotch 35g | British Pudding Mix Selection | Traditional British Desserts**Credo Gifts**£12.24**16 rev1y ago](https://www.amazon.co.uk/dp/B0F9WKQHTW) [**Blancmange Bundle With Pearce Duff Raspberry Blancmange 35g (4 Pack)**Generic**£7.36**23 rev1y ago](https://www.amazon.co.uk/dp/B0F9FPHL9R) [**Blancmange Bundle With Pearce Duff Raspberry Blancmange 35g (8 Pack)**Generic**£9.73**37 rev1y ago](https://www.amazon.co.uk/dp/B0F9FQKKNS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dessert Bundle with Raspberry Blancmange 35g x6 and Intrinsic Treats Shopping List Card**Intrinsic Treats**£7.12**4.8★**▲ 116%**](https://www.amazon.co.uk/dp/B0F25JPY6Q) [**Dessert Bundle with Pearce Duffs Strawberry Blancmange 35g x9 and Intrinsic Treats Shopping List Card**Intrinsic Treats**£8.27**4.6★**▲ 96%**](https://www.amazon.co.uk/dp/B0DX198HDQ) [**Dessert Bundle with Pearce Duffs Blancmange Strawberry Vanilla and Chocolate Blancmange with Intrinsic Treats Shopping List Card (4 of Each Flavour - Total of 12 Sachets)**Intrinsic Treats**£10.22**4.7★**▲ 74%**](https://www.amazon.co.uk/dp/B0CPRF7BP4) [**Blancmange Bundle With Pearce Duffs Strawberry Blancmange 35g (6 Pack)**Generic**£10.16**4.7★**▲ 49%**](https://www.amazon.co.uk/dp/B0CCSFGQZW) [**Pearce Duffs Blancmange Choose Your Own Flavours Custom 12 Pack Pick Any 4 Flavours and Receive 3 of Each Classic British Dessert Mix**Pearce Duffs**£8.49**4.8★**▲ 39%**](https://www.amazon.co.uk/dp/B0F93X6WFW)
**~~View all trending →~~**
## **What buyers say about blancmange**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**36%
*“Lovely taste and easy to prepare”*
**Flavor**27%
*“Flavours were excellent”*
**Value For Money**11%
*“Value for money”*
**Quality-Overall**6%
*“Excellent quality”*
**Advertised Vs Actual Product**6%
*“Just what I wanted”*
**Baking**5%
*“Great to make pink custard to go with chocolate sponge pudding”*
**Blend/Ratio**3%
*“Blamonge mix”*
**Cooking Instructions**2%
*“Follow the instructions carefully”*
**Ease Of Use**1%
*“Easy to make”*
### **What buyers complain about **
**Cooking Instructions**25%
*“I didn't leave to boil for a full minute so I think it was my fault”*
**Chunk/Clump/Collection**13%
*“Lots of little lumps of insufficiently-mixed powder”*
## **Common questions**
- **Is blancmange profitable to sell on Amazon United Kingdom?**
- The niche generates £59K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.3%. Flapen's verdict: Skip it (39/100).
- **How competitive is the blancmange niche?**
- 8 brands and 15 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in blancmange?**
- Top complaints mined from reviews: Cooking Instructions, Chunk/Clump/Collection. The return rate is 0.0%.
- **When does demand for blancmange peak?**
- Demand peaks in Dec; the busiest month runs 4.1× the quietest.
- **What does it cost to enter the blancmange niche?**
- Listings span £0.72–£12.24; the average listing price is £8.78 (sweet spot $15–$100). The average incumbent carries 112 reviews — the moat a new listing must climb.
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