[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-grocery-biscuits":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1366,536963877,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":184,"baselines":224,"demand":229,"seasonality":544,"brandShare":557,"products":579,"feedback":825,"searchTerms":961,"related":1011,"lastUpdated":166},"e046ebae628f52f3848e98159c57f651","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":151,"avgRating":152,"avgReviewCount":153,"avgPrice":154,"priceMin":155,"priceMax":156,"productCount":157,"unitsSoldMax":158,"sponsoredPct":159,"returnRate":160,"successfulLaunches360":161,"newProducts360":162,"amazonNicheId":138,"title":163,"slug":163,"href":164,"leafCategoryName":165,"scrapedAt":166,"brandCount":167,"brandCountYearAgo":168,"sellerCount":169,"signals":170,"avgBsr":171,"pageQuality":172,"unitsSoldMin":173,"unitsSoldAvgMin":174,"unitsSoldAvgMax":175,"revenueMin":176,"revenueMax":177,"avgBrandAgeMonths":178,"avgSellerAgeDays":179,"top20ClickShare":180,"top20BrandShare":181,"primePct":182,"oosRate":183},3472542,4557016,2.5626,-0.0264,0.1521,0.2191,0.7537,4.54,1188,5.01,0.55,27.09,91,800000,0.1319,0.0002,8,10,"biscuits","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fbiscuits","Bakery","2026-07-23T19:13:57.234806+00:00",33,40,197,[],117,0,600000,5000,6000,3006000,4008000,57,159,0.5405,0.947,0.9341,0.0392,{"score":185,"verdict":186,"components":187},66,"watch",[188,193,196,200,203,206,209,214,217,220],{"key":189,"score":190,"weight":191,"raw":192},"marketSize",96,0.15,3472541.89,{"key":194,"score":195,"weight":191,"raw":148},"growth",24,{"key":197,"score":198,"weight":199,"raw":149},"conversion",97,0.1,{"key":201,"score":202,"weight":191,"raw":150},"competition",93,{"key":204,"score":205,"weight":199,"raw":151},"brandShare",49,{"key":207,"score":208,"weight":199,"raw":152},"qualityGap",35,{"key":210,"score":211,"weight":212,"raw":213},"reviewMoat",58,0.05,1188.07,{"key":215,"score":216,"weight":199,"raw":160},"returns",100,{"key":218,"score":219,"weight":212,"raw":154},"avgPrice",14,{"key":221,"score":222,"weight":212,"raw":223},"priceRange",46,0.45553880934438584,{"avgRating":225,"medianPrice":226,"medianReturnRate":227,"nichesTracked":228},4.36,12.1,0.0064,27484,{"points":230,"droppedPartialWeek":543},[231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,387,390,393,396,399,402,405,408,411,414,417,420,423,426,429,432,435,438,441,444,447,450,453,456,459,462,465,468,471,474,477,480,483,486,489,492,495,498,501,504,507,510,513,516,519,522,525,528,531,534,537,540],{"week":232,"volume":233},"2024-07-28",60281,{"week":235,"volume":236},"2024-08-04",53313,{"week":238,"volume":239},"2024-08-11",55043,{"week":241,"volume":242},"2024-08-18",54474,{"week":244,"volume":245},"2024-08-25",57544,{"week":247,"volume":248},"2024-09-01",58258,{"week":250,"volume":251},"2024-09-08",58745,{"week":253,"volume":254},"2024-09-15",57598,{"week":256,"volume":257},"2024-09-22",60310,{"week":259,"volume":260},"2024-09-29",63636,{"week":262,"volume":263},"2024-10-06",77447,{"week":265,"volume":266},"2024-10-13",89563,{"week":268,"volume":269},"2024-10-20",77279,{"week":271,"volume":272},"2024-10-27",75833,{"week":274,"volume":275},"2024-11-03",79590,{"week":277,"volume":278},"2024-11-10",78324,{"week":280,"volume":281},"2024-11-17",83041,{"week":283,"volume":284},"2024-11-24",100246,{"week":286,"volume":287},"2024-12-01",107675,{"week":289,"volume":290},"2024-12-08",97491,{"week":292,"volume":293},"2024-12-15",101472,{"week":295,"volume":296},"2024-12-22",120273,{"week":298,"volume":299},"2024-12-29",53432,{"week":301,"volume":302},"2025-01-05",43428,{"week":304,"volume":305},"2025-01-12",60105,{"week":307,"volume":308},"2025-01-19",63692,{"week":310,"volume":311},"2025-01-26",73662,{"week":313,"volume":314},"2025-02-02",72788,{"week":316,"volume":317},"2025-02-09",72602,{"week":319,"volume":320},"2025-02-16",73176,{"week":322,"volume":323},"2025-02-23",72700,{"week":325,"volume":326},"2025-03-02",68577,{"week":328,"volume":329},"2025-03-09",66947,{"week":331,"volume":332},"2025-03-16",69230,{"week":334,"volume":335},"2025-03-23",69005,{"week":337,"volume":338},"2025-03-30",74765,{"week":340,"volume":341},"2025-04-06",60030,{"week":343,"volume":344},"2025-04-13",60178,{"week":346,"volume":347},"2025-04-20",64370,{"week":349,"volume":350},"2025-04-27",53798,{"week":352,"volume":353},"2025-05-04",55058,{"week":355,"volume":356},"2025-05-11",59706,{"week":358,"volume":359},"2025-05-18",55095,{"week":361,"volume":362},"2025-05-25",61058,{"week":364,"volume":365},"2025-06-01",66329,{"week":367,"volume":368},"2025-06-08",66665,{"week":370,"volume":371},"2025-06-15",69949,{"week":373,"volume":374},"2025-06-22",50852,{"week":376,"volume":377},"2025-06-29",52061,{"week":379,"volume":380},"2025-07-06",58866,{"week":382,"volume":383},"2025-07-13",69981,{"week":385,"volume":386},"2025-07-20",63246,{"week":388,"volume":389},"2025-07-27",52516,{"week":391,"volume":392},"2025-08-03",53017,{"week":394,"volume":395},"2025-08-10",75220,{"week":397,"volume":398},"2025-08-17",69614,{"week":400,"volume":401},"2025-08-24",74632,{"week":403,"volume":404},"2025-08-31",78935,{"week":406,"volume":407},"2025-09-07",82388,{"week":409,"volume":410},"2025-09-14",84379,{"week":412,"volume":413},"2025-09-21",85917,{"week":415,"volume":416},"2025-09-28",83851,{"week":418,"volume":419},"2025-10-05",87676,{"week":421,"volume":422},"2025-10-12",95257,{"week":424,"volume":425},"2025-10-19",85468,{"week":427,"volume":428},"2025-10-26",87148,{"week":430,"volume":431},"2025-11-02",87286,{"week":433,"volume":434},"2025-11-09",94663,{"week":436,"volume":437},"2025-11-16",106499,{"week":439,"volume":440},"2025-11-23",127422,{"week":442,"volume":443},"2025-11-30",136816,{"week":445,"volume":446},"2025-12-07",132337,{"week":448,"volume":449},"2025-12-14",138348,{"week":451,"volume":452},"2025-12-21",148728,{"week":454,"volume":455},"2025-12-28",82142,{"week":457,"volume":458},"2026-01-04",51060,{"week":460,"volume":461},"2026-01-11",70022,{"week":463,"volume":464},"2026-01-18",74513,{"week":466,"volume":467},"2026-01-25",85247,{"week":469,"volume":470},"2026-02-01",91320,{"week":472,"volume":473},"2026-02-08",89675,{"week":475,"volume":476},"2026-02-15",91409,{"week":478,"volume":479},"2026-02-22",91205,{"week":481,"volume":482},"2026-03-01",91309,{"week":484,"volume":485},"2026-03-08",91185,{"week":487,"volume":488},"2026-03-15",100603,{"week":490,"volume":491},"2026-03-22",83663,{"week":493,"volume":494},"2026-03-29",86781,{"week":496,"volume":497},"2026-04-05",87472,{"week":499,"volume":500},"2026-04-12",69154,{"week":502,"volume":503},"2026-04-19",82682,{"week":505,"volume":506},"2026-04-26",80182,{"week":508,"volume":509},"2026-05-03",82452,{"week":511,"volume":512},"2026-05-10",85084,{"week":514,"volume":515},"2026-05-17",91276,{"week":517,"volume":518},"2026-05-24",87597,{"week":520,"volume":521},"2026-05-31",69773,{"week":523,"volume":524},"2026-06-07",85928,{"week":526,"volume":527},"2026-06-14",93581,{"week":529,"volume":530},"2026-06-21",102043,{"week":532,"volume":533},"2026-06-28",81061,{"week":535,"volume":536},"2026-07-05",86176,{"week":538,"volume":539},"2026-07-12",87056,{"week":541,"volume":542},"2026-07-19",88633,false,[545,546,547,548,549,550,551,552,553,554,555,556],0.8294387997438729,1.04111278840599,1.0200910141725983,0.8868889892222119,0.9144449711128624,0.9446438881760657,0.9010206198023086,0.8080252309500799,0.8974632029168627,1.074174031464117,1.2631922965313858,1.3875646357756346,{"top":558,"otherBrandCount":577,"otherClickShare":578},[559,562,565,568,571,574],{"brand":560,"clickShare":561},"McVitie's",0.5368999999999999,{"brand":563,"clickShare":564},"Morrisons",0.059300000000000005,{"brand":566,"clickShare":567},"KitKat",0.0565,{"brand":569,"clickShare":570},"Border",0.0562,{"brand":572,"clickShare":573},"Cadbury",0.044700000000000004,{"brand":575,"clickShare":576},"Bahlsen",0.0245,27,0.2219000000000001,[580,591,602,613,624,635,644,654,664,674,684,694,704,715,726,736,746,756,766,776,785,796,806,814],{"asin":581,"title":582,"brand":560,"imageUrl":583,"price":584,"rating":585,"reviews":586,"clickShare90":587,"clickShare360":588,"launchDate":589,"amazonUrl":590},"B06VST69K6","McVities Milk Chocolate Digestive Biscuits 266g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wVg1QSiSL.jpg",1.7,4.7,3760,0.0592,0.0426,"2017-02-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB06VST69K6",{"asin":592,"title":593,"brand":560,"imageUrl":594,"price":595,"rating":596,"reviews":597,"clickShare90":598,"clickShare360":599,"launchDate":600,"amazonUrl":601},"B06ZZPM8X1","McVities Tasties Custard Creams Biscuits 300 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41yi+CBmsQL.jpg",0.99,4.6,2227,0.0484,0.0294,"2020-05-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB06ZZPM8X1",{"asin":603,"title":604,"brand":572,"imageUrl":605,"price":606,"rating":607,"reviews":608,"clickShare90":609,"clickShare360":610,"launchDate":611,"amazonUrl":612},"B07G4FBLLV","Cadbury Choco Sandwich Biscuit Chocolate Filled Biscuits for Snacking 260 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41P438IQ9QL.jpg",1.23,4.4,1695,0.0405,0.0427,"2019-01-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07G4FBLLV",{"asin":614,"title":615,"brand":560,"imageUrl":616,"price":617,"rating":618,"reviews":619,"clickShare90":620,"clickShare360":621,"launchDate":622,"amazonUrl":623},"B0BPSXMKRR","McVities Original Digestive Biscuit Twin Pack (2 x 360g)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41YO4YgY6wL.jpg",2.74,4.8,543,0.0362,0.0281,"2022-12-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BPSXMKRR",{"asin":625,"title":626,"brand":563,"imageUrl":627,"price":628,"rating":629,"reviews":630,"clickShare90":631,"clickShare360":632,"launchDate":633,"amazonUrl":634},"B0CQKC85VV","Morrisons Mid Tier Biscuit Assortment 550G","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411sXLuErKL.jpg",1.59,4.5,1312,0.0347,0.0308,"2023-12-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CQKC85VV",{"asin":636,"title":637,"brand":560,"imageUrl":638,"price":639,"rating":596,"reviews":597,"clickShare90":640,"clickShare360":641,"launchDate":642,"amazonUrl":643},"B087PFWRVT","McVities Tasties Bourbon Creams Biscuits 300 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51HlyTYGHOL.jpg",1.14,0.0335,0.0415,"2015-08-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB087PFWRVT",{"asin":645,"title":646,"brand":569,"imageUrl":647,"price":648,"rating":585,"reviews":649,"clickShare90":650,"clickShare360":651,"launchDate":652,"amazonUrl":653},"B003Z6XE3Q","Border Biscuits 100 Packs Multipacks Box 5 Flavour Variety 2 per pack Individually Wrapped Cookies Gift Set Hotels B&Bs Conference Office Meeting Room School Lunch Box Uni College Cafe","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41fbTYbrfvL.jpg",26.54,1542,0.028,0.0316,"2012-08-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB003Z6XE3Q",{"asin":655,"title":656,"brand":560,"imageUrl":657,"price":658,"rating":585,"reviews":659,"clickShare90":660,"clickShare360":661,"launchDate":662,"amazonUrl":663},"B0BKLG3H1R","McVities Hobnobs The Oaty One Milk Chocolate Biscuits Twin Pack 2 x 262 g 524 g Total","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41eGb2KfnkL.jpg",2.95,454,0.0258,0.0272,"2022-10-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BKLG3H1R",{"asin":665,"title":666,"brand":566,"imageUrl":667,"price":668,"rating":585,"reviews":669,"clickShare90":670,"clickShare360":671,"launchDate":672,"amazonUrl":673},"B0F67C39Q3","KitKat 2 Finger Milk Chocolate Biscuit Bars 8 Pack (8 x 20.7 g) | Crisp Wafer Fingers Coated in Smooth Milk Chocolate | Great for Sharing or Everyday Snacking","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F412GHPkaprL.jpg",1.97,298,0.0246,0.0158,"2025-04-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F67C39Q3",{"asin":675,"title":676,"brand":569,"imageUrl":677,"price":678,"rating":585,"reviews":679,"clickShare90":680,"clickShare360":681,"launchDate":682,"amazonUrl":683},"B00F6YL0S6","Border Multipack Biscuits - Individually Wrapped - Treat Customers Guests or Yourself to the Ideal Biscuits Gift Set - 48 Twin Packs","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51EIyG+WXWL.jpg",15.58,6819,0.0243,0.0244,"2013-07-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00F6YL0S6",{"asin":685,"title":686,"brand":560,"imageUrl":687,"price":688,"rating":585,"reviews":689,"clickShare90":690,"clickShare360":691,"launchDate":692,"amazonUrl":693},"B0BSHG4HZR","McVities Digestives The Original Biscuits 360 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F316jOVq2FuL.jpg",1.95,848,0.023,0.0252,"2023-01-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BSHG4HZR",{"asin":695,"title":696,"brand":566,"imageUrl":697,"price":698,"rating":596,"reviews":699,"clickShare90":700,"clickShare360":701,"launchDate":702,"amazonUrl":703},"B0CRHYH7DV","Nestlé Kitkat and Friends Big Biscuit Box | 69 x Chocolate Biscuit Bars - KitKat Blue Riband Toffee Crisp | Bulk Chocolate Box 1.357kg","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51gJYzoWAbL.jpg",15.2,2030,0.0199,0.0284,"2024-01-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CRHYH7DV",{"asin":705,"title":706,"brand":707,"imageUrl":708,"price":709,"rating":596,"reviews":710,"clickShare90":711,"clickShare360":712,"launchDate":713,"amazonUrl":714},"B092KV995N","Hill Mini Pack Selection 3pk x 100 Mini Packets Various","Hill Biscuits","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41SfO7LOe6S.jpg",16.99,742,0.0198,0.0211,"2019-05-02","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB092KV995N",{"asin":716,"title":717,"brand":718,"imageUrl":719,"price":720,"rating":596,"reviews":721,"clickShare90":722,"clickShare360":723,"launchDate":724,"amazonUrl":725},"B00CP102CS","Jammie Dodgers Biscuit 140 g (Pack of 1)","Jammie Dodgers","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31LjABofAvL.jpg",0.8,1472,0.0192,0.016,"2010-11-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00CP102CS",{"asin":727,"title":728,"brand":560,"imageUrl":729,"price":730,"rating":585,"reviews":731,"clickShare90":732,"clickShare360":733,"launchDate":734,"amazonUrl":735},"B07CF5K3LM","McVities Milk Chocolate Digestives Biscuits Twin Pack 632 g (1 Twin Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41KzgBUMZuL.jpg",2.93,1559,0.0191,0.0367,"2018-04-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07CF5K3LM",{"asin":737,"title":738,"brand":560,"imageUrl":739,"price":740,"rating":596,"reviews":741,"clickShare90":742,"clickShare360":743,"launchDate":744,"amazonUrl":745},"B0CJYJF2RN","McVities Jaffa Cakes Original Chocolate Biscuits Twin Pack 18 Cakes 198g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51XemaYgklL.jpg",1.35,1553,0.0179,0.0182,"2023-09-27","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CJYJF2RN",{"asin":747,"title":748,"brand":560,"imageUrl":749,"price":750,"rating":596,"reviews":751,"clickShare90":752,"clickShare360":753,"launchDate":754,"amazonUrl":755},"B004AV8ZUM","McVities Rich Tea Biscuits The Light One 30% Less Sugar 300 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Y39PhmmuL.jpg",1.55,1354,0.0174,0.0092,"2012-05-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB004AV8ZUM",{"asin":757,"title":758,"brand":560,"imageUrl":759,"price":760,"rating":585,"reviews":761,"clickShare90":762,"clickShare360":763,"launchDate":764,"amazonUrl":765},"B0CGJF666D","McVities Jaffa Cakes Original Chocolate Biscuits Triple Pack 3 x 10 Cakes 330g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51wDUcde6GL.jpg",2.81,818,0.0173,0.0178,"2023-08-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CGJF666D",{"asin":767,"title":768,"brand":560,"imageUrl":769,"price":770,"rating":607,"reviews":771,"clickShare90":772,"clickShare360":773,"launchDate":774,"amazonUrl":775},"B073ZFCRCL","McVities Digestive Caramel Millionaire Individually Wrapped Slices 5 Slices per Pack 109.9 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F415pSC-+RML.jpg",1,641,0.0166,0.0137,"2017-07-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB073ZFCRCL",{"asin":777,"title":778,"brand":560,"imageUrl":779,"price":780,"rating":585,"reviews":781,"clickShare90":782,"clickShare360":783,"launchDate":662,"amazonUrl":784},"B0BKLJDKTY","McVities Digestives Dark Chocolate Biscuits Twin Pack 2 x 266 g 532 g Total","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41yjxETpz7L.jpg",2.92,311,0.0151,0.0107,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BKLJDKTY",{"asin":786,"title":787,"brand":788,"imageUrl":789,"price":790,"rating":596,"reviews":791,"clickShare90":792,"clickShare360":793,"launchDate":794,"amazonUrl":795},"B0077POCGE","Crawfords Assorted Mini Biscuit Packs 6 Classic Varieties Individually Wrapped 30 g (Pack of 100)","Crawford's","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F517JeeunPfL.jpg",18.44,1913,0.014,0.0144,"2010-06-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0077POCGE",{"asin":797,"title":798,"brand":799,"imageUrl":800,"price":801,"rating":585,"reviews":802,"clickShare90":803,"clickShare360":804,"launchDate":589,"amazonUrl":805},"B06WP2KX1J","Foxs Party Rings Minis 6 x 21g","Fox's","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51wtHlqyw5L.jpg",1.28,1531,0.0139,0.0056,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB06WP2KX1J",{"asin":807,"title":808,"brand":560,"imageUrl":809,"price":770,"rating":607,"reviews":810,"clickShare90":773,"clickShare360":811,"launchDate":812,"amazonUrl":813},"B086PDBKN2","McVities Tasties Coconut Rings Biscuits 300 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41R8VoDltOL.jpg",593,0.0095,"2020-03-31","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB086PDBKN2",{"asin":815,"title":816,"brand":560,"imageUrl":817,"price":818,"rating":819,"reviews":820,"clickShare90":821,"clickShare360":822,"launchDate":823,"amazonUrl":824},"B0GTMMXTLG","McVities Hobnobs Oaty Crunch Creams Chocolate Flavour 100 g (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41B1U9Xgx6L.jpg",0.7,3.8,18,0.0133,0.0029,"2026-03-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GTMMXTLG",{"love":826,"hate":896,"returnReasons":960},[827,834,841,848,855,862,869,876,882,889],{"topic":828,"percentOfMentions":829,"verbatims":830},"Taste-Overall",0.3109,[831,832,833],"YUMMY BISCUITS","Excellent taste","Yummy bars",{"topic":835,"percentOfMentions":836,"verbatims":837},"Value For Money",0.18719999999999998,[838,839,840],"Amazing value","Fair price","Great deal",{"topic":842,"percentOfMentions":843,"verbatims":844},"Baking",0.1606,[845,846,847],"Quality biscuits","Excellent cookies good for childrens pack lunch an afternoon I love them","As expected nice soft cakes that taste great",{"topic":849,"percentOfMentions":850,"verbatims":851},"Quality-Overall",0.1065,[852,853,854],"Best quality","Good value and quality arrived quickly","quality product, I'm really happy with them, excellent selection",{"topic":856,"percentOfMentions":857,"verbatims":858},"Crispiness",0.0358,[859,860,861],"The biscuits are really crisp","Very crispy","Crunchy",{"topic":863,"percentOfMentions":864,"verbatims":865},"Flavor",0.025699999999999997,[866,867,868],"Great flavour","Great selection of flavours","Variety of flavours",{"topic":870,"percentOfMentions":871,"verbatims":872},"Gifting Purpose",0.024900000000000002,[873,874,875],"great for a gift","Excellent gift","Great gift idea",{"topic":877,"percentOfMentions":762,"verbatims":878},"Advertised Vs Actual Product",[879,880,881],"As described","As expected & delivered as promised","Just what you need",{"topic":883,"percentOfMentions":884,"verbatims":885},"Sweetness",0.0172,[886,887,888],"not overly sugary","Very sweet","though — the sweetness balances out nicely",{"topic":890,"percentOfMentions":891,"verbatims":892},"Freshness",0.016200000000000003,[893,894,895],"really fresh","The individual bags stay fresh","Keeps fresh",[897,903,909,916,922,929,935,942,949,954],{"topic":835,"percentOfMentions":898,"verbatims":899},0.1973,[900,901,902],"Bit pricey","Bit expensive","WASTE OF MONEY",{"topic":828,"percentOfMentions":904,"verbatims":905},0.1295,[906,907,908],"Tastes weird","Just tastes artificial","Horrible taste",{"topic":910,"percentOfMentions":911,"verbatims":912},"Size-Overall",0.1009,[913,914,915],"Very small","Smaller box than I expected","small box",{"topic":849,"percentOfMentions":917,"verbatims":918},0.078,[919,920,921],"Poor quality, arrived with biscuits all melted and fused together with the plain ones, and a large portion of the biscuits were just crumbs","Poor Quality","however I was very disappointed with the quality this time as the majority of the biscuits were broken",{"topic":923,"percentOfMentions":924,"verbatims":925},"Chunk\u002FClump\u002FCollection",0.0451,[926,927,928],"loads of crumbs","Not chunky","one sort of little bits",{"topic":877,"percentOfMentions":930,"verbatims":931},0.0447,[932,933,934],"misleading info","Not as advertised","The image is deceptive",{"topic":936,"percentOfMentions":937,"verbatims":938},"Stale\u002FRotten\u002FSpoiled",0.0409,[939,940,941],"These tasted old","Also, stale quickly within life","Stale",{"topic":943,"percentOfMentions":944,"verbatims":945},"Powdered\u002FCrumbled",0.0288,[946,947,948],"Box of crumbs","Broken Biscuits","Bags of crumbs",{"topic":883,"percentOfMentions":944,"verbatims":950},[951,952,953],"Nice biscuits however missing sugar","vaguely sweet","Some were just too sweet",{"topic":955,"percentOfMentions":956,"verbatims":957},"Durability",0.027999999999999997,[947,958,959],"ending up broken","they always seem to be broken",[],[962,966,971,976,981,986,991,996,1001,1006],{"term":163,"volume":963,"growthQoq":964,"conversionRate":965},2921822,-0.0398,0.1037,{"term":967,"volume":968,"growthQoq":969,"conversionRate":970},"chocolate biscuits",486243,-0.0156,0.1183,{"term":972,"volume":973,"growthQoq":974,"conversionRate":975},"digestive biscuits",183750,0.0037,0.1835,{"term":977,"volume":978,"growthQoq":979,"conversionRate":980},"biscuits multipacks",225240,-0.0884,0.036,{"term":982,"volume":983,"growthQoq":984,"conversionRate":985},"biscuit",145099,-0.0204,0.0679,{"term":987,"volume":988,"growthQoq":989,"conversionRate":990},"mcvities",49822,0.3961,0.0706,{"term":992,"volume":993,"growthQoq":994,"conversionRate":995},"box of biscuits",82060,0.1948,0.0226,{"term":997,"volume":998,"growthQoq":999,"conversionRate":1000},"bourbon biscuits",63321,0.0479,0.1039,{"term":1002,"volume":1003,"growthQoq":1004,"conversionRate":1005},"digestives",47488,-0.0386,0.2395,{"term":1007,"volume":1008,"growthQoq":1009,"conversionRate":1010},"chocolate digestives",41789,0.088,0.2147,[1012,1019,1024,1029,1034,1040],{"title":1013,"href":1014,"score":1015,"verdict":1016,"marketSize":1017,"growth90":1018},"electrolytes sachets","\u002Fresearch\u002Fuk\u002Fgrocery\u002Felectrolytes-sachets",69,"launch",1595505.25,0.4581,{"title":1020,"href":1021,"score":1015,"verdict":1016,"marketSize":1022,"growth90":1023},"garden broom","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fgarden-broom",911408.73,0.3798,{"title":1025,"href":1026,"score":1015,"verdict":186,"marketSize":1027,"growth90":1028},"ice cream tubs","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-tubs",166810.92,1.5052,{"title":1030,"href":1031,"score":1015,"verdict":186,"marketSize":1032,"growth90":1033},"spider repellent plug in","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fspider-repellent-plug-in",109047.98,0.7121,{"title":1035,"href":1036,"score":1037,"verdict":186,"marketSize":1038,"growth90":1039},"alcohol free beer","\u002Fresearch\u002Fuk\u002Fgrocery\u002Falcohol-free-beer",70,513756.37,0.324,{"title":1041,"href":1042,"score":1037,"verdict":186,"marketSize":1043,"growth90":1044},"ice cream cones","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-cones",135142.66,1.7666]