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kg","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F410KME+qLFL.jpg",74,0.0104,0.0091,"2014-07-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00LTMTQAS",{"love":754,"hate":822,"returnReasons":875},[755,762,768,775,782,789,796,802,809,816],{"topic":756,"percentOfMentions":757,"verbatims":758},"Quality-Overall",0.2734,[759,760,761],"Best quality","No complaints","Rice is good quality",{"topic":763,"percentOfMentions":764,"verbatims":765},"Value For Money",0.23070000000000002,[766,766,767],"Good value for money","Excellent price",{"topic":769,"percentOfMentions":770,"verbatims":771},"Taste-Overall",0.22219999999999998,[772,773,774],"Aromatic","The rice is the nicest tasting Ive had","Better taste",{"topic":776,"percentOfMentions":777,"verbatims":778},"Cooking Instructions",0.1005,[779,780,781],"Great fir everyday cooking as well ad special occasions","Easy cook","cooks beautifully",{"topic":783,"percentOfMentions":784,"verbatims":785},"Smell",0.0319,[786,787,788],"It has that authentic nutty aroma that fills the kitchen while it's cooking","Overall, the rice has a nice aroma and cooks very quickly – ready in just 10 minutes, which is impressive","Smells amazing",{"topic":790,"percentOfMentions":791,"verbatims":792},"Flavor",0.0168,[793,794,795],"The rice absorbs flavours well","Great flavour","Great tasting rice thats fluffy",{"topic":797,"percentOfMentions":688,"verbatims":798},"Crispiness",[799,800,801],"Lovely long grains and fluffy","Great rice, lovely and fluffy","long delicious grains",{"topic":803,"percentOfMentions":804,"verbatims":805},"Ease Of Use",0.0144,[806,807,808],"Best grain and easy to cook","easy to follow instructions","easy to stick rice is your intent",{"topic":810,"percentOfMentions":811,"verbatims":812},"Advertised Vs Actual Product",0.0128,[813,814,815],"As described","Received as written in description","Exactly what I was looking for",{"topic":817,"percentOfMentions":811,"verbatims":818},"Size-Overall",[819,820,821],"Great size","Good size for a large family","Brilliant size good quality",[823,829,835,841,847,852,856,862,866,870],{"topic":783,"percentOfMentions":824,"verbatims":825},0.21239999999999998,[826,827,828],"Chemical smell","No aroma","have a mild aroma",{"topic":756,"percentOfMentions":830,"verbatims":831},0.20170000000000002,[832,833,834],"I hope the quality control can be checked","This pack of rice was very low quality","Poor Quality",{"topic":769,"percentOfMentions":836,"verbatims":837},0.1175,[838,839,840],"I didnt like the taste also it was too thick","It tastes more like standard basmati","Didnt like the taste",{"topic":776,"percentOfMentions":842,"verbatims":843},0.057699999999999994,[844,845,846],"this definitely needs to be soaked for a while or more added when cooking to ensure it's cooked","Its hard to cook it","Mushy after cooking",{"topic":790,"percentOfMentions":848,"verbatims":849},0.0385,[827,850,851],"NOT delicate orfragrant","Not fragrant at all",{"topic":763,"percentOfMentions":848,"verbatims":853},[854,855],"Far too expensive","But price is high now",{"topic":857,"percentOfMentions":858,"verbatims":859},"Stale\u002FRotten\u002FSpoiled",0.0308,[860,861],"not that fragrant","looks a bit old even when fresh",{"topic":863,"percentOfMentions":181,"verbatims":864},"Nutritional Content",[865],"There's no nutrition in this rice & it's garbage",{"topic":867,"percentOfMentions":181,"verbatims":868},"Powdered\u002FCrumbled",[869],"both bags were torn",{"topic":871,"percentOfMentions":181,"verbatims":872},"Color",[873,874],"The rice is half BLACK","The rice is gray and small",[],[877,881,886,891,896,901,905,910,915,920],{"term":162,"volume":878,"growthQoq":879,"conversionRate":880},145532,-0.2658,0.0607,{"term":882,"volume":883,"growthQoq":884,"conversionRate":885},"laila basmati rice 10kg",98447,-0.4799,0.0433,{"term":887,"volume":888,"growthQoq":889,"conversionRate":890},"rice 10kg",51082,-0.3248,0.0496,{"term":892,"volume":893,"growthQoq":894,"conversionRate":895},"laila rice",23243,0.0486,0.0612,{"term":897,"volume":898,"growthQoq":899,"conversionRate":900},"kohinoor basmati rice",13526,-0.0403,0.0394,{"term":902,"volume":903,"growthQoq":904,"conversionRate":610},"tilda basmati rice 10kg",30643,-0.4951,{"term":906,"volume":907,"growthQoq":908,"conversionRate":909},"10kg rice",19693,-0.3912,0.0458,{"term":911,"volume":912,"growthQoq":913,"conversionRate":914},"basmati rice 20kg",19158,-0.3709,0.025,{"term":916,"volume":917,"growthQoq":918,"conversionRate":919},"laila basmati rice",11217,0.1013,0.052,{"term":921,"volume":922,"growthQoq":923,"conversionRate":924},"10kg basmati rice",11227,-0.1565,0.0533,[926,932,937,943,948,954],{"title":927,"href":928,"score":213,"verdict":929,"marketSize":930,"growth90":931},"garden broom","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fgarden-broom","launch",911408.73,0.3798,{"title":933,"href":934,"score":213,"verdict":929,"marketSize":935,"growth90":936},"electrolytes sachets","\u002Fresearch\u002Fuk\u002Fgrocery\u002Felectrolytes-sachets",1595505.25,0.4581,{"title":938,"href":939,"score":213,"verdict":940,"marketSize":941,"growth90":942},"spider repellent plug in","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fspider-repellent-plug-in","watch",109047.98,0.7121,{"title":944,"href":945,"score":213,"verdict":940,"marketSize":946,"growth90":947},"ice cream tubs","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-tubs",166810.92,1.5052,{"title":949,"href":950,"score":951,"verdict":940,"marketSize":952,"growth90":953},"alcohol free beer","\u002Fresearch\u002Fuk\u002Fgrocery\u002Falcohol-free-beer",70,513756.37,0.324,{"title":955,"href":956,"score":951,"verdict":940,"marketSize":957,"growth90":958},"ice cream cones","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-cones",135142.66,1.7666]