---
title: "Baby Juice — £130K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/baby-juice"
last_updated: "2026-07-31T09:33:00.539Z"
locale: en
meta:
description: "Niche score 46/100 · £130K/yr market · 107K searches/yr · £12.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · £130K/yr market · 107K searches/yr · £12.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Baby Juice — £130K/yr Amazon UK Niche (2026) - Flapen"
---
# **baby juice**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 29Growth 58Conversion 87Competition 23Returns 100Price range 30Avg price 51Brand share 0Review moat 77Quality gap 32
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****461.08**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+32.8%**
90-day search growth — must beat 0% to launch
**Avg price**
**Good****£12.10**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£3.11–£20.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£130K**
£130K/yr · 107K searches
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, baby juice is a £130K/yr Amazon United Kingdom market (107K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **baby juice market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **£97K–£121K**
- units × avg price
- **Conversion rate**
- **10.1%**
- **Avg BSR**
- **#40**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**61**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**0%**
- Cawston Press95% - Apotheke5%
## **Demand & seasonality**
Weekly Amazon search volume, last 81 weeks — +32.8% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Spike '26Prime Day '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/grocery/baby-juice/trend)
## **Top baby juice search terms**
- **cawston press**61K/yr+43.1%8.7% conv. - **cawston**11K/yr+53.8%8.3% conv. - **baby juice**15K/yr+16.2%0.2% conv. - **baby juice 6 months**8K/yr+30.7%0.2% conv. - **baby juice 6+ months**5K/yr-13.1%0.3% conv. - **heinz baby juice**5K/yr-6.3%0.0% conv. - **baby juice 4 months**3K/yr-10.1%0.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/baby-juice/search-terms)
## **Top baby juice products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£13K20%£26K30%£39K40%£52K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cawston Press Variety Pack Cans/Mixed Case Fizzy Drink Blended with Sparkling Water and Pressed Apple Juice (330ml x 12 cans) | Gluten Free - Vegan - No Added Sugar**Cawston Press**£11.98**4.7★147 rev](https://www.amazon.co.uk/dp/B0CFQGNBR4) [2**Cawston Press Fruit Water Kids Drink | Pressed Apple & Pear Flavoured Water | 200ml x 18 Pack Pear & Apple Juice Cartons | School Approved No Added Sugar Vegan | Ideal for Kids Lunchbox**Cawston Press**£9.58**4.6★447 rev](https://www.amazon.co.uk/dp/B07QHTG4V1) [3**Cawston Press Fruit Water Kids Drink | Pressed Summer Berries Flavoured Water | 200ml x 18 Pack Berries & Apple Juice Cartons | School Approved No Added Sugar Vegan | Ideal for Kids Lunchbox**Cawston Press**£9.52**4.5★167 rev](https://www.amazon.co.uk/dp/B07NTR754R) [4**Cawston Press Sparkling Rhubarb Fizzy Drink Blended With Sparkling Water and Pressed Apple Juice (330ml x 12 cans) | Gluten Free - Vegan - No Added Sugar**Cawston Press**£11.84**4.6★1,066 rev](https://www.amazon.co.uk/dp/B0B1QNS2S3) [5**Cawston Press Fruit Water Kids Drink | Pressed Apple & Mango Flavoured Water | 200ml x 18 Pack Mango & Apple Juice Cartons | School Approved No Added Sugar Vegan | Ideal for Kids Lunchbox**Cawston Press**£9.38**4.6★685 rev](https://www.amazon.co.uk/dp/B07QCHL1L3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cawston Press Variety Pack Cans/Mixed Case Fizzy Drink Blended with Sparkling Water and Pressed Apple Juice (330ml x 12 cans) | Gluten Free - Vegan - No Added Sugar**Cawston Press**£11.98**147 rev2y ago](https://www.amazon.co.uk/dp/B0CFQGNBR4) [**Cawston Press Sparkling Rhubarb Fizzy Drink Blended With Sparkling Water and Pressed Apple Juice (330ml x 12 cans) | Gluten Free - Vegan - No Added Sugar**Cawston Press**£11.84**1,066 rev4y ago](https://www.amazon.co.uk/dp/B0B1QNS2S3) [**Cawston Press Sparkling Cloudy Apple Fizzy Drink Blended With Sparkling Water and Pressed Apple (330ml x 12 cans) Gluten Free - Vegan - No Added Sugar**Cawston Press**£13.22**319 rev4y ago](https://www.amazon.co.uk/dp/B0B1QR44XJ) [**Cawston Press The Very Hungry Caterpillar Fruit Water Kids Drink | Pressed Apple Flavoured Water | 200ml x 18 Pack Apple Juice Cartons | School Approved No Added Sugar Vegan | For Kids Lunchbox**Cawston Press**£10.99**263 rev6y ago](https://www.amazon.co.uk/dp/B07WW9HHQJ) [**Cawston Press Fruit Water Kids Drink | Pressed Apple & Pear Flavoured Water | 200ml x 18 Pack Pear & Apple Juice Cartons | School Approved No Added Sugar Vegan | Ideal for Kids Lunchbox**Cawston Press**£9.58**447 rev7y ago](https://www.amazon.co.uk/dp/B07QHTG4V1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cawston Press Sparkling Rhubarb Fizzy Drink Blended With Sparkling Water and Pressed Apple Juice (330ml x 12 cans) | Gluten Free - Vegan - No Added Sugar**Cawston Press**£11.84**4.6★**▲ 62%**](https://www.amazon.co.uk/dp/B0B1QNS2S3) [**Cawston Press Cloudy Apple Sparkling Juice Blended With Sparkling Water And Pressed Apple Juice (330Ml X 24 Cans) - No Added Sugar**Cawston Press**£19.58**4.5★**▲ 18%**](https://www.amazon.co.uk/dp/B00NQY30UO) [**Apotheke Fennel and Chamomile Baby Tea Gift Pack. Sugar Free. Suitable From 1st Month of Age. (1)**Apotheke**£6.19**4.5★**▲ 18%**](https://www.amazon.co.uk/dp/B07MVRTDLS) [**Cawston Press Fruit Water Kids Drink | Pressed Summer Berries Flavoured Water | 200ml x 18 Pack Berries & Apple Juice Cartons | School Approved No Added Sugar Vegan | Ideal for Kids Lunchbox**Cawston Press**£9.52**4.5★**▲ 15%**](https://www.amazon.co.uk/dp/B07NTR754R) [**Cawston Press Variety Pack Cans/Mixed Case Fizzy Drink Blended with Sparkling Water and Pressed Apple Juice (330ml x 12 cans) | Gluten Free - Vegan - No Added Sugar**Cawston Press**£11.98**4.7★**— 9%**](https://www.amazon.co.uk/dp/B0CFQGNBR4)
**~~View all trending →~~**
## **What buyers say about baby juice**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**19%
*“Doesnt taste artificial which I like”*
**Freshness**17%
*“Very Refreshing”*
**Quality-Overall**9%
*“Nice variety”*
**Flavor**9%
*“Fantastic flavours”*
**Health Benefits-Overall**8%
*“Healthier option”*
**Value For Money**5%
*“Cheap to buy on Amazon”*
**Natural Ingredients**5%
*“A good natural drink”*
**Sweetness**5%
*“I like that it is not too sweet”*
**Size-Overall**5%
*“the size is perfect”*
**Alcohol Flavor**3%
*“Great tasting soft drink”*
### **What buyers complain about **
**Taste-Overall**40%
*“it tastes like pure alcohol”*
**Flavor**10%
*“Not all flavours were great”*
**Dilute/Watery**9%
*“TOO WATERY”*
**Quality-Overall**7%
*“Quite frustrated about the quality of this product”*
**Sweetness**4%
*“Struggled to find a juice for my toddler that was no added sugar”*
**Alcohol Flavor**3%
*“Dodgy batch - tastes like strong alcohol”*
**Advertised Vs Actual Product**3%
*“photo deceiving”*
**Size-Overall**3%
*“Very small cartons”*
**Stale/Rotten/Spoiled**3%
*“Gross”*
**Chunk/Clump/Collection**2%
*“there are lumps in the bottom of the can”*
## **Common questions**
- **Is baby juice profitable to sell on Amazon United Kingdom?**
- The niche generates £130K/yr across 12 tracked products. 90-day search growth is +32.8%. Flapen's verdict: Skip it (46/100).
- **How competitive is the baby juice niche?**
- 2 brands and 61 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in baby juice?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Dilute/Watery. The return rate is 0.0%.
- **When does demand for baby juice peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the baby juice niche?**
- Listings span £3.11–£20.00; the average listing price is £12.10 (sweet spot $15–$100). The average incumbent carries 461 reviews — the moat a new listing must climb.
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