---
title: "Products — avocado oil - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/avocado-oil/products"
last_updated: "2026-07-31T14:21:35.596Z"
locale: en
meta:
  description: "Niche score 56/100 · £670K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £670K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — avocado oil - Flapen"
---

# **avocado oil**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 67Growth 16Conversion 82Competition 46Returns 100Price range 82Avg price 84Brand share 42Review moat 56Quality gap 30

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£18.61**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****£3.50–£74.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****£670K**

£670K/yr · 413K searches

**Review moat**

**Good****1,257**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-17.8%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")