---
title: "Anthon Berg Marzipan Chocolates — £21K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/anthon-berg-marzipan-chocolates"
last_updated: "2026-07-31T08:46:43.903Z"
locale: en
meta:
description: "Niche score 40/100 · £21K/yr market · 18K searches/yr · £13.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £21K/yr market · 18K searches/yr · £13.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anthon Berg Marzipan Chocolates — £21K/yr Amazon UK Niche (2026) - Flapen"
---
# **anthon berg marzipan chocolates**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 5Growth 7Conversion 81Competition 45Returns 100Price range 70Avg price 63Brand share 0Review moat 73Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****568**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****£5.55–£36.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****£13.61**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-36.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£21K**
£21K/yr · 18K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, anthon berg marzipan chocolates is a £21K/yr Amazon United Kingdom market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anthon berg marzipan chocolates market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£27K–£34K**
- units × avg price
- **Conversion rate**
- **8.4%**
- **Avg BSR**
- **#523**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **40%**
- **Out of stock**
- **13.1%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 100%
**Open market**
**0%**
- Anthon Berg85% - Bella & Co.6% - Deplenty4% - TJMolten3% - Generic3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 80 weeks — -36.1% search growth over the last 90 days.
2K1KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 12.2×
[**Open Trend **](https://flapen.com/research/uk/grocery/anthon-berg-marzipan-chocolates/trend)
## **Top anthon berg marzipan chocolates search terms**
- **anton berg**10K/yr-36.9%3.2% conv. - **anthon berg marzipan**6K/yr-23.1%12.9% conv. - **anthon berg marzipan chocolates**3K/yr-56.0%19.1% conv. [**All search terms **](https://flapen.com/research/uk/grocery/anthon-berg-marzipan-chocolates/search-terms)
## **Top anthon berg marzipan chocolates products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£8348%£2K12%£3K16%£3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Anthon Berg Dark Chocolate Covered Marzipan Treats Plum in Madeira with a Delicious Jam of Fresh Fruits 220 g Box (Pack of 1)**Anthon Berg**£6.87**4.6★584 rev](https://www.amazon.co.uk/dp/B082VNFLTH) [2**Anthon Berg Dark Chocolate Covered Marzipan Treats Raspberry in Orange Liqueur with a Delicious Jam of Fresh Fruits 220 g Box (Pack of 1)**Anthon Berg**£5.55**4.6★175 rev](https://www.amazon.co.uk/dp/B01K4UJ1Q4) [3**Anthon Berg Cherry in Rum Chocolate Covered Marzipans**Anthon Berg**£11.96**4.6★432 rev](https://www.amazon.co.uk/dp/B002U3KKB4) [4**Anthon Berg Dark Chocolate Covered Apricot In Brandy Marzipan Treats with a Delicious Jam of Fresh fruits 220 g (Pack of 1)**Anthon Berg**£7.14**4.6★554 rev](https://www.amazon.co.uk/dp/B004AWI4SY) [5**2 x Random Mixed ANTHON BERG Plum / Cherry /Raspberry Marzipan/ Brandy Chocolates (220g)**Anthon Berg**£17.92**4.6★44 rev](https://www.amazon.co.uk/dp/B08KJBJ7W2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Antons Bergs Dark Chocolate Assortment with Famous Liqueurs Cocktails Coffee Margarita Mojito Irish Coffee - 64 x Chocolate Christmas luxury gift set for men women him her Birthday 1000g (1kg)**Generic**£33.40**0 rev8mo ago](https://www.amazon.co.uk/dp/B0GFNW8N3K) [**Anthon Berg Marzipan Treats Blueberry In Vodka 220 g Box (Pack of 1)**Anthon Berg**£6.61**8 rev9mo ago](https://www.amazon.co.uk/dp/B0FT8VGWGZ) [**Anthons Bergs Chocolate Liquor Chocolates Gift Set - Pack of 64 Premium Bottle-Shaped Original Dark Liqueurs - 8 Famous Liqueur Brands- Christmas Valentine Mothers Day Fathers Day**Deplenty**£36.84**7 rev10mo ago](https://www.amazon.co.uk/dp/B0FQ37DFL6) [**Dark Chocolate Assortment with Famous Liqueurs Cocktails Coffee in flavors of margarita mojito Irish coffee - 21x Dark chocolate luxury gift set for men women him her 328g**TJMolten**£24.66**27 rev1y ago](https://www.amazon.co.uk/dp/B0F6PZS4RQ) [**Anthon Bergs Apricot in Brandy Marzipan and Dark Chocolate Gift Sets | Christmas Tree Chocolates Gifts | Boxes of Chocolates | Christmas Stocking Fillers | 220g**Bella & Co.**£12.06**37 rev3y ago](https://www.amazon.co.uk/dp/B0CK9LBVR9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Antons Bergs Dark Chocolate Assortment with Famous Liqueurs Cocktails Coffee Margarita Mojito Irish Coffee - 64 x Chocolate Christmas luxury gift set for men women him her Birthday 1000g (1kg)**Generic**£33.40**0.0★**▲ 412%**](https://www.amazon.co.uk/dp/B0GFNW8N3K) [**Anthon Berg Cherry in Rum Chocolate Covered Marzipan - 220 g**Anthon Berg**£8.95**4.7★**▲ 89%**](https://www.amazon.co.uk/dp/B07TS12RVX) [**Anthon Berg - Marzipan Covered in Dark Chocolate - Plum & Madeira - Box of 220g - With a delicious jam of fresh fruits flavoured with Madeira.**Anthon Berg**£8.96**4.7★**▲ 72%**](https://www.amazon.co.uk/dp/B00F2RPB5U) [**Anthon Berg Choc Covered Marzipan 5-pack 125g**Anthon Berg**£6.45**4.2★**▲ 71%**](https://www.amazon.co.uk/dp/B073147BM5) [**Anthon Bergs Apricot in Brandy Marzipan and Dark Chocolate Gift Sets | Christmas Tree Chocolates Gifts | Boxes of Chocolates | Christmas Stocking Fillers | 220g**Bella & Co.**£12.06**4.7★**▲ 56%**](https://www.amazon.co.uk/dp/B0CK9LBVR9)
**~~View all trending →~~**
## **What buyers say about anthon berg marzipan chocolates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**53%
*“Most delicious chocolates”*
**Quality-Overall**14%
*“Quality product”*
**Flavor**10%
*“Excellent flavour,”*
**Gifting Purpose**8%
*“Made for a lovely gift”*
**Sweetness**1%
*“Delicious sweets”*
**Value For Money**1%
*“great value”*
**Size-Overall**1%
*“Just the right size not too calorific or too rich”*
### **What buyers complain about **
**Value For Money**24%
*“Bit expensive”*
**Thickness**8%
*“Chocolate is thin”*
**Advertised Vs Actual Product**8%
*“False advertising”*
**Size-Overall**8%
*“Bigger than they look”*
**Flavor**4%
*“No orange liquor flavour”*
**Gifting Purpose**4%
*“This is a present so not so great”*
**Moist/Dry**4%
*“This Variety is Dry and not nice compared to the Rum and Cherry one”*
**Taste-Overall**4%
*“Expensive trial tasting”*
**Ingredients-Overall**4%
*“very little marzipan as such detected”*
**Quality-Overall**3%
*“not the best VFM IMO”*
## **Common questions**
- **Is anthon berg marzipan chocolates profitable to sell on Amazon United Kingdom?**
- The niche generates £21K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -36.1%. Flapen's verdict: Skip it (40/100).
- **How competitive is the anthon berg marzipan chocolates niche?**
- 5 brands and 18 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in anthon berg marzipan chocolates?**
- Top complaints mined from reviews: Value For Money, Thickness, Advertised Vs Actual Product. The return rate is 0.0%.
- **When does demand for anthon berg marzipan chocolates peak?**
- Demand peaks in Nov–Dec; the busiest month runs 12.2× the quietest.
- **What does it cost to enter the anthon berg marzipan chocolates niche?**
- Listings span £5.55–£36.84; the average listing price is £13.61 (sweet spot $15–$100). The average incumbent carries 568 reviews — the moat a new listing must climb.
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