---
title: "Ant Spray — £176K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/ant-spray"
last_updated: "2026-07-31T09:17:59.426Z"
locale: en
meta:
description: "Niche score 63/100 · £176K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · £176K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ant Spray — £176K/yr Amazon UK Niche (2026) - Flapen"
---
# **ant spray**
**Worth a look**
Shows demand growing +337.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 36Growth 100Conversion 99Competition 39Returns 100Price range 14Avg price 24Brand share 61Review moat 45Quality gap 65
**Growth**
**Incredible****+337.4%**
90-day search growth — must beat 0% to launch
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****17.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,997.94**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****£176K**
£176K/yr · 115K searches
**Avg price**
**Bad****£8.69**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£3.18–£16.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, ant spray is a £176K/yr Amazon United Kingdom market (115K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 63/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ant spray market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **£174K–£217K**
- units × avg price
- **Conversion rate**
- **17.6%**
- **Avg BSR**
- **#34**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **3.6%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **—flat
**Sellers**
**98**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**25%**
- Deadfast18% - NOPE!16% - Raid15% - Pest strike11% - Doff9% - Dethlac7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +337.4% search growth over the last 90 days.
10K6KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 62.9×
[**Open Trend **](https://flapen.com/research/uk/grocery/ant-spray/trend)
## **Top ant spray search terms**
- **ant spray**52K/yr+331.3%15.8% conv. - **ant killer spray**25K/yr+378.1%16.0% conv. - **ant spray indoors**17K/yr+282.0%19.1% conv. - **ant spray outdoor**6K/yr>1,000%17.3% conv. - **ant spray indoors pet safe**4K/yr+161.5%14.0% conv. - **ant killer spray indoor**4K/yr+310.9%18.0% conv. - **ant spray killer**3K/yr+355.4%16.8% conv. - **ant spray indoor**2K/yr+232.9%14.4% conv. [**All search terms **](https://flapen.com/research/uk/grocery/ant-spray/search-terms)
## **Top ant spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£9K10%£18K15%£26K20%£35K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Deadfast Ant Killer Plus Spray 750ml**Deadfast**£3.94**4.5★635 rev](https://www.amazon.co.uk/dp/B084GYZNVK) [2**NOPE! CP Ant Killer Spray - 500ml - Spray Long-Lasting Fast Acting for Indoor and Outdoor use**NOPE!**£11.37**4.4★1,909 rev](https://www.amazon.co.uk/dp/B095WX8HBQ) [3**Ant Killer Spray 500ml - Indoor & Outdoor Use - Fast-Acting Residue-Free Pet & Child Friendly Pest Control**Pest strike**£12.82**4.6★368 rev](https://www.amazon.co.uk/dp/B0DWFT3NDP) [4**Doff Ant & Crawling Insect Killer Spray | Fast-Acting Insecticide for Ants Fleas Cockroaches & More | Ready-to-Use Pump Spray for Indoor & Outdoor Use | 1 Litre**Doff**£4.87**4.4★713 rev](https://www.amazon.co.uk/dp/B007XD60C4) [5**300ml Ant & Cockroach Intant Killer Spray (2) (2)**Raid**£8.42**4.5★800 rev](https://www.amazon.co.uk/dp/B087H5BN7Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**REPELEM Ant Killer Spray | Ant Killer Indoor & Outdoor | Ant Repellent Indoor | Ant Nest Killer | Ant Spray Indoors | Ants Killer for House | 1L**REPELEM**£13.47**37 rev1mo ago](https://www.amazon.co.uk/dp/B0H3WM5C2X) [**Inoscent Ant Killer Spray (500ml) for Indoor and Outdoor - Non-Toxic Pet & Family Safe. Eco Friendly Non-Staining | Kills on Contact. Ant Control for Home & Garden**Inoscent**£11.70**151 rev4mo ago](https://www.amazon.co.uk/dp/B0GQ4VQQH9) [**Entopest Non-Toxic Ant Killer Spray Fast-Acting Insect Control Solution for Home Garden Patio & Indoor/Outdoor Use | Kills Ants on Contact | Pet & Child Safe Formula | Eco-Friendly (500ml)**Entopest**£8.67**287 rev1y ago](https://www.amazon.co.uk/dp/B0FFB77Y35) [**Ant Killer Spray 500ml - Indoor & Outdoor Use - Fast-Acting Residue-Free Pet & Child Friendly Pest Control**Pest strike**£12.82**368 rev1y ago](https://www.amazon.co.uk/dp/B0DWFT3NDP) [**NOPE! CP Ant Killer Spray - 500ml - Spray Long-Lasting Fast Acting for Indoor and Outdoor use**NOPE!**£11.37**1,909 rev2y ago](https://www.amazon.co.uk/dp/B095WX8HBQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**REPELEM Ant Killer Spray | Ant Killer Indoor & Outdoor | Ant Repellent Indoor | Ant Nest Killer | Ant Spray Indoors | Ants Killer for House | 1L**REPELEM**£13.47**4.7★**▲ 34%**](https://www.amazon.co.uk/dp/B0H3WM5C2X) [**Zero In Total Insect and Germ Killer - 500 ml Anti-Bacterial Insecticidal Spray Protects up to 12-Weeks Kills Flies Ants Wasps Mosquitos Cockroaches Flying and Crawling Insects and their germs**Zero In**£4.17**4.4★**▲ 31%**](https://www.amazon.co.uk/dp/B0784PNQGV) [**Inoscent Ant Killer Spray (500ml) for Indoor and Outdoor - Non-Toxic Pet & Family Safe. Eco Friendly Non-Staining | Kills on Contact. Ant Control for Home & Garden**Inoscent**£11.70**3.9★**▲ 26%**](https://www.amazon.co.uk/dp/B0GQ4VQQH9) [**Raid Plant Based Crawling Insect Killer Aerosol Bug Spray For Indoor Use Kills and Controls Spiders Silver Fish Moths Crickets Fleas and Ants 300 ml**Raid**£4.69**4.3★**▲ 24%**](https://www.amazon.co.uk/dp/B0B25GJQNB) [**Dethlac Ant Killer Spray 250ml | Kills Ants Woodlice Cockroaches & Crawling Insects | Insect Killer Indoor & Outdoor Use | Invisible Weatherproof Lacquer Barrier | Trusted Since 1959**Dethlac**£6.57**4.2★**▲ 19%**](https://www.amazon.co.uk/dp/B000TAQU4Q)
**~~View all trending →~~**
## **What buyers say about ant spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**26%
*“A good way to get rid of ants”*
**Advertised Vs Actual Product**14%
*“Met all expectations”*
**Quality-Overall**12%
*“Great product - very effective”*
**Efficiency**10%
*“It works ok”*
**Spray/Flow**9%
*“Good spray”*
**Ease Of Use**7%
*“Easy to use”*
**Value For Money**6%
*“Value for money”*
**Strength**2%
*“What I really like about this one is that it doesnt feel harsh or overpowering”*
**Eco Friendliness**1%
*“It is eco friendly”*
**Suitable For Indoor**1%
*“Designed for both indoor and outdoor use”*
### **What buyers complain about **
**Pest/Insect Control**35%
*“Still got ants”*
**Functionality-Overall**16%
*“Non effective”*
**Value For Money**14%
*“Price-wise, it's not particularly cheap,”*
**Spray/Flow**4%
*“Defective sprayer”*
**Smell**3%
*“The smell is truly AWFUL”*
**Leak-Proof**2%
*“Item arrived and it had leaked everywhere”*
**Quality-Overall**2%
*“Trash product”*
**Durability**2%
*“Gone in 2 days”*
**Moist/Dry**1%
*“It was messy and very wet”*
**Instructions/User Manual/Troubleshooting**1%
*“Its appalling that you havent got instructions on the bottle”*
### **Top return reasons **
**Leak-Proof**33%
**Functionality-Overall**23%
**Pest/Insect Control**12%
**Spray/Flow**7%
**Advertised Vs Actual Product**6%
**Value For Money**5%
**Defective Material/Parts**3%
**Size-Overall**2%
**Smell**2%
**Portability**1%
## **Common questions**
- **Is ant spray profitable to sell on Amazon United Kingdom?**
- The niche generates £176K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +337.4%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the ant spray niche?**
- 13 brands and 98 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in ant spray?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.1%.
- **When does demand for ant spray peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 62.9× the quietest.
- **What does it cost to enter the ant spray niche?**
- Listings span £3.18–£16.87; the average listing price is £8.69 (sweet spot $15–$100). The average incumbent carries 1,998 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)