---
title: "Products — amfit protein bar - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/amfit-protein-bar/products"
last_updated: "2026-07-31T10:59:21.666Z"
locale: en
meta:
  description: "Niche score 35/100 · £3K/yr market · 11K searches/yr · £13.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · £3K/yr market · 11K searches/yr · £13.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — amfit protein bar - Flapen"
---

# **amfit protein bar**

**Skip it**

A small market ($3K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 10Conversion 30Competition 25Returns 100Price range 51Avg price 59Brand share 15Review moat 48Quality gap 75

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£13.08**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£9.22–£21.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,700.7**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-29.6%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£3K**

£3K/yr · 11K searches