---
title: "Trend — activated charcoal odour absorber - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/activated-charcoal-odour-absorber/trend"
last_updated: "2026-07-31T11:30:57.864Z"
locale: en
meta:
  description: "Niche score 59/100 · £103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — activated charcoal odour absorber - Flapen"
---

# **activated charcoal odour absorber**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 25Conversion 76Competition 77Returns 99Price range 59Avg price 53Brand share 77Review moat 24Quality gap 82

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Brand share**

**Great****58%**

top-5 brand share — no brand owns this niche

**Conversion**

**Great****7.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****£5.28–£28.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£12.34**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****£103K**

£103K/yr · 114K searches

**Growth**

**Okay****+0.3%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****4,958.46**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")