---
title: "Trend — womens shorts - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/womens-shorts/trend"
last_updated: "2026-07-31T10:32:35.164Z"
locale: en
meta:
  description: "Niche score 69/100 · £293K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 69/100 · £293K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — womens shorts - Flapen"
---

# **womens shorts**

**Worth a look**

Shows demand growing +429.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 51Growth 100Conversion 8Competition 97Returns 43Price range 71Avg price 63Brand share 96Review moat 48Quality gap 76

**Growth**

**Incredible****+429.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Incredible****12%**

top-5 click share — an open shelf

**Brand share**

**Incredible****28%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£3.07–£44.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£13.58**

avg listing price — sweet spot $15–$100

**Market size**

**Good****£293K**

£293K/yr · 3.3M searches

**Review moat**

**Okay****1,717.33**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")