---
title: "Trend — white tshirt women - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/white-tshirt-women/trend"
last_updated: "2026-07-31T16:28:18.412Z"
locale: en
meta:
  description: "Niche score 62/100 · £32K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £32K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — white tshirt women - Flapen"
---

# **white tshirt women**

**Worth a look**

Shows demand growing +111.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 8Growth 95Conversion 8Competition 94Returns 85Price range 58Avg price 42Brand share 73Review moat 68Quality gap 76

**Growth**

**Incredible****+111.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****21%**

top-5 click share — an open shelf

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****796.37**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£3.95–£30.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****£10.99**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£32K**

£32K/yr · 480K searches

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")