---
title: "Wednesday Addams Costume Adult — £0/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/wednesday-addams-costume-adult"
last_updated: "2026-07-31T11:55:16.560Z"
locale: en
meta:
description: "Niche score 33/100 · £0/yr market · 193K searches/yr · £17.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · £0/yr market · 193K searches/yr · £17.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Wednesday Addams Costume Adult — £0/yr Amazon UK Niche (2026) - Flapen"
---
# **wednesday addams costume adult**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 26Returns 20Price range 70Avg price 82Brand share 59Review moat 97Quality gap 90
**Review moat**
**Incredible****63.44**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****£17.74**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£8.26–£30.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Bad****6.4%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****£0**
£0/yr · 193K searches
**Growth**
**Bad****-74.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United Kingdom niche tracking, wednesday addams costume adult is a £0/yr Amazon United Kingdom market (193K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 33/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wednesday addams costume adult market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£22K–£27K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#2,543**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **31%**
- **Out of stock**
- **29.7%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **198 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**42**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**23%**
- LUYANA23% - Enenblau17% - HUBIBUBI13% - LVCBL9% - Kitimi7% - amscan7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -74.9% search growth over the last 90 days.
40K30KSpike '24Spike '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 109.1×
[**Open Trend **](https://flapen.com/research/uk/fashion/wednesday-addams-costume-adult/trend)
## **Top wednesday addams costume adult search terms**
- **wednesday addams costume adult**133K/yr-75.1%0.4% conv. - **wednesday addams costume women**24K/yr-57.9%0.0% conv. - **wednesday costume adult**12K/yr-79.6%0.5% conv. - **wednesday addams costume adults**10K/yr-74.0%0.7% conv. - **adult wednesday addams costume**15K/yr-86.0%0.0% conv. [**All search terms **](https://flapen.com/research/uk/fashion/wednesday-addams-costume-adult/search-terms)
## **Top wednesday addams costume adult products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£020%£030%£040%£01101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LUYANA Halloween Costumes Women Peter Pan Collar Skater Casual Dress XL**LUYANA**£18.06**4.6★97 rev](https://www.amazon.co.uk/dp/B0D87JLDV8) [2**Enenblau Wednesday Addams Costume Womens Ball Gown Black Tulle Dance Dress Gothic Style Halloween Costume Set Including Knee Stockings Chain Hair Clip EB003XL**Enenblau**£30.81**4.2★22 rev](https://www.amazon.co.uk/dp/B0FFLHDZS9) [3**HUBIBUBI Ladies Long Sleeve Peter Pan Collar Flared Festive Halloween Swing Dress Top Ladies Pater Pan Collar Swing Party Dress Plus Size UK 8 to 26 (UK Numeric 12 14 Regular Regular Black)**HUBIBUBI**£9.19**4.6★11 rev](https://www.amazon.co.uk/dp/B0DGTNB3M4) [4**LVCBL Fashion Halloween Carnival Dress Wednesday Addams Costume Women Stretchy Long Cocktail Mermaid Prom L Black**LVCBL**£14.85**4.4★250 rev](https://www.amazon.co.uk/dp/B0995WBVD8) [5**Amscan 9917664 - Womens Officially Licensed Wednesday Addams Halloween Costume Size: 6-8**amscan**£19.26**4.2★69 rev](https://www.amazon.co.uk/dp/B0C5RRXL9W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Enenblau Wednesday Addams Costume Womens Ball Gown Black Tulle Dance Dress Gothic Style Halloween Costume Set Including Knee Stockings Chain Hair Clip EB003XL**Enenblau**£30.81**22 rev9mo ago](https://www.amazon.co.uk/dp/B0FFLHDZS9) [**SOUTHSKY Black Dress Costume Women Skull Cross-Bones Pattern Fancy Gothic Style Long Sleeve White Collar for Halloween Carnival Birthday Festival Party Costumes (UK Alpha M Regular Regular)**SOUTHSKY**£8.26**3 rev11mo ago](https://www.amazon.co.uk/dp/B0FM7KVQT2) [**Kitimi Wednesday Costume Women Black Dress Girls Costume Family with Hand Knee Socks for Carnival Halloween Cosplay Party**Kitimi**£29.35**10 rev1y ago](https://www.amazon.co.uk/dp/B0FDF1BVGS) [**Kitimi Wednesday Costume Women Black Dress Girls Costume Family with Hand Knee Socks for Carnival Halloween Cosplay Party**Kitimi**£25.55**10 rev1y ago](https://www.amazon.co.uk/dp/B0FDFD5H5G) [**HUBIBUBI Ladies Long Sleeve Peter Pan Collar Flared Festive Halloween Swing Dress Top Ladies Pater Pan Collar Swing Party Dress Plus Size UK 8 to 26 (UK Numeric 12 14 Regular Regular Black)**HUBIBUBI**£9.19**11 rev1y ago](https://www.amazon.co.uk/dp/B0DGTNB3M4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LVCBL Fashion Halloween Carnival Dress Wednesday Addams Costume Women Stretchy Long Cocktail Mermaid Prom L Black**LVCBL**£14.85**4.4★**▲ 910%**](https://www.amazon.co.uk/dp/B0995WBVD8) [**SOUTHSKY Black Dress Costume Women Skull Cross-Bones Pattern Fancy Gothic Style Long Sleeve White Collar for Halloween Carnival Birthday Festival Party Costumes (UK Alpha M Regular Regular)**SOUTHSKY**£8.26**3.9★**▲ 514%**](https://www.amazon.co.uk/dp/B0FM7KVQT2) [**Black Plaited Wig for Women & Girls - Cosplay Wig for Kids Adults & Family - Dress Up for Parties Birthdays Halloween & Christmas - Accessory Gift**HBINGL**£8.34**3.9★**▲ 493%**](https://www.amazon.co.uk/dp/B0CM5WY3L3) [**YAOHUOLE Halloween Addams Family Costumes Party Dress Cpsplay Costume Plain Flare Dress Black M**YAOHUOLE**£19.94**4.0★**▲ 286%**](https://www.amazon.co.uk/dp/B0B2P8BKVG) [**Enenblau Wednesday Addams Costume Womens Ball Gown Black Tulle Dance Dress Gothic Style Halloween Costume Set Including Knee Stockings Chain Hair Clip EB003XL**Enenblau**£30.81**4.2★**▲ 224%**](https://www.amazon.co.uk/dp/B0FFLHDZS9)
**~~View all trending →~~**
## **What buyers say about wednesday addams costume adult**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**33%
*“comfortable”*
**Size-Overall**25%
*“Great fit”*
**Quality-Overall**17%
*“💯 good quality”*
**Material Quality**17%
*“The material is very simple”*
**Wig/Artificial Hair Quality**8%
*“Very good wig”*
### **What buyers complain about **
**Size-Overall**75%
*“Too small”*
### **Top return reasons **
**Size-Overall**70%
**Quality-Overall**23%
**Wig/Artificial Hair Quality**5%
**Hair Related**3%
**Material Quality**2%
## **Common questions**
- **Is wednesday addams costume adult profitable to sell on Amazon United Kingdom?**
- The niche generates £0/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -74.9%. Flapen's verdict: Skip it (33/100).
- **How competitive is the wednesday addams costume adult niche?**
- 14 brands and 42 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in wednesday addams costume adult?**
- Top complaints mined from reviews: Size-Overall. The return rate is 6.4% — above our launch gate.
- **When does demand for wednesday addams costume adult peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 109.1× the quietest.
- **What does it cost to enter the wednesday addams costume adult niche?**
- Listings span £8.26–£30.81; the average listing price is £17.74 (sweet spot $15–$100). The average incumbent carries 63 reviews — the moat a new listing must climb.
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