---
title: "Search terms — wallace and gromit - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/wallace-and-gromit/search-terms"
last_updated: "2026-07-31T14:01:24.809Z"
locale: en
meta:
  description: "Niche score 46/100 · £100K/yr market · 426K searches/yr · £16.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · £100K/yr market · 426K searches/yr · £16.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — wallace and gromit - Flapen"
---

# **wallace and gromit**

**Skip it**

Weak search conversion (1.5%) — this niche doesn't clear our bar today.

Market size 25Growth 19Conversion 18Competition 80Returns 97Price range 49Avg price 78Brand share 27Review moat 93Quality gap 24

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****143.79**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Avg price**

**Great****£16.08**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£2.87–£26.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****£100K**

£100K/yr · 426K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-13.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale