---
title: "Search terms — thongs for women - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/thongs-for-women/search-terms"
last_updated: "2026-07-31T13:32:18.024Z"
locale: en
meta:
  description: "Niche score 45/100 · £147K/yr market · 1.2M searches/yr · £9.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £147K/yr market · 1.2M searches/yr · £9.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — thongs for women - Flapen"
---

# **thongs for women**

**Skip it**

Prices mostly outside the sweet spot ($4.76–$15.95) — this niche doesn't clear our bar today.

Market size 32Growth 37Conversion 16Competition 58Returns 100Price range 8Avg price 31Brand share 35Review moat 28Quality gap 72

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+9.9%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£147K**

£147K/yr · 1.2M searches

**Avg price**

**Okay****£9.74**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****3,654.64**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****£4.76–£15.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100