---
title: "Search terms — sheep - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/sheep/search-terms"
last_updated: "2026-07-31T19:47:36.785Z"
locale: en
meta:
  description: "Niche score 56/100 · £25K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £25K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — sheep - Flapen"
---

# **sheep**

**Worth a look**

Shows demand growing +173.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 6Growth 97Conversion 13Competition 67Returns 90Price range 66Avg price 33Brand share 88Review moat 50Quality gap 37

**Growth**

**Incredible****+173.2%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****£3.37–£37.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,499.57**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£10.00**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£25K**

£25K/yr · 244K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")