---
title: "Scotland Football Tops Women — £27K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/scotland-football-tops-women"
last_updated: "2026-07-31T12:32:56.975Z"
locale: en
meta:
description: "Niche score 63/100 · £27K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · £27K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Scotland Football Tops Women — £27K/yr Amazon UK Niche (2026) - Flapen"
---
# **scotland football tops women**
**Worth a look**
Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 7Growth 100Conversion 19Competition 82Returns 99Price range 67Avg price 60Brand share 40Review moat 88Quality gap 78
**Growth**
**Incredible****>1,000%**
90-day search growth — must beat 0% to launch
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****247.06**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****£3.01–£39.44**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****£13.17**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£27K**
£27K/yr · 132K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, scotland football tops women is a £27K/yr Amazon United Kingdom market (132K searches/yr). The top 5 brands hold 81% of demand. Verdict: Worth a look — 63/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scotland football tops women market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **£13K–£16K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#2,018**
- **Page quality**
- **0%**
- **Prime**
- **30%**
- **Sponsored**
- **66%**
- **Out of stock**
- **28.5%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**22 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**81%**
Top 20: 99%
**Top-5 click share**
**33%**
Top 20: 69%
**Open market**
**17%**
- Purple Print House33% - Belarte29% - Brand Threads15% - ChrisTeePrint UK3% - tiorhooe2% - Uneek clothing2% - Open — no brand owns it (16 brands, 17%)
## **Top scotland football tops women search terms**
- **scotland football tops women**29K/yr>1,000%0.1% conv. - **scotland tops for women**21K/yr>1,000%0.5% conv. - **ladies scotland t shirt**14K/yr>1,000%0.5% conv. - **womens scotland top**11K/yr>1,000%0.4% conv. - **womens scotland football top**9K/yr>1,000%0.2% conv. - **ladies scotland top**8K/yr>1,000%0.4% conv. - **scotland t shirt women**8K/yr>1,000%0.7% conv. - **ladies scotland football shirt 2026**6K/yr>1,000%0.1% conv. - **scotland football shirt women**7K/yr>1,000%0.2% conv. - **womens scotland t shirt**6K/yr>1,000%0.4% conv. [**All search terms **](https://flapen.com/research/uk/fashion/scotland-football-tops-women/search-terms)
## **Top scotland football tops women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£8106%£2K9%£2K12%£3K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Scotland Coat of Arms Womens Baby Tee Scottish Supporter European Footy Ladies Football Short Top L Navy**Purple Print House**£13.50**3.7★5 rev](https://www.amazon.co.uk/dp/B0D7QCBJK9) [2**No Scotland No Party Travel Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Men Scottish Heritage Fan Souvenir Clothing Apparel Top Navy XL**Belarte**£10.60**4.2★6 rev](https://www.amazon.co.uk/dp/B0H42P1M5J) [3**Scotland Football Ladies T-Shirt Womens Short Sleeve 100% Cotton Crew Neck Tee Navy Supporters Fan Top Classic Graphic Print Machine Washable Navy Sizes S M L XL 2XL**Brand Threads**£14.80**5.0★1 rev](https://www.amazon.co.uk/dp/B0H3PCTFZC) [4**No Scotland No Party Travel Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Men Scottish Heritage Fan Souvenir Clothing Apparel Top Navy S**Belarte**£10.59**4.2★6 rev](https://www.amazon.co.uk/dp/B0H42W3BD7) [5**Scotland Womens Football Shirt - Womens Scotland Flag Badge T Shirt - Football Country European Supporters 2020 Retro Tee Her - Scottish Tournament 2021 Footy Soccer Top M Navy**Purple Print House**£15.76**4.4★109 rev](https://www.amazon.co.uk/dp/B094D44CMK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**No Scotland No Party Travel Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Men Scottish Heritage Fan Souvenir Clothing Apparel Top Navy XL**Belarte**£10.60**6 rev1mo ago](https://www.amazon.co.uk/dp/B0H42P1M5J) [**No Scotland No Party Travel Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Men Scottish Heritage Fan Souvenir Clothing Apparel Top Navy S**Belarte**£10.59**6 rev1mo ago](https://www.amazon.co.uk/dp/B0H42W3BD7) [**No Scotland No Party Scotland Culture Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Scottish Heritage Clothing Gift Navy M**Belarte**£10.38**2 rev1mo ago](https://www.amazon.co.uk/dp/B0H42R4YJT) [**No Scotland No Party 2026 Soccer Sports Football Womens Loose Fit Graphic T-Shirt Novelty Retro Fan Tee USA Mexico Canada Host Nations Supporters Top Navy XL**Belarte**£10.33**4 rev1mo ago](https://www.amazon.co.uk/dp/B0H42VXD9W) [**Nae Scotland Nae Party Sports Football Womens Loose Fit Graphic T-Shirt Retro Novelty Soccer Fan Tee Scottish Heritage Sportswear Apparel Navy L**Belarte**£10.40**5 rev1mo ago](https://www.amazon.co.uk/dp/B0H42RYHG7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**No Scotland No Party Scotland Culture Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Scottish Heritage Clothing Gift Navy M**Belarte**£10.38**3.0★**— 1%**](https://www.amazon.co.uk/dp/B0H42R4YJT) [**Nae Scotland Nae Party Sports Football Womens Loose Fit Graphic T-Shirt Retro Novelty Soccer Fan Tee Scottish Heritage Sportswear Apparel Navy M**Belarte**£10.71**5.0★**— 1%**](https://www.amazon.co.uk/dp/B0H42M24CL) [**No Scotland No Party Scotland Culture Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Scottish Heritage Clothing Gift Navy L**Belarte**£10.51**3.0★**— 1%**](https://www.amazon.co.uk/dp/B0H42GW2J5) [**Funny Scotland Womens T Shirt - Tartan Scottish Coat of Arms Tee Ladies Football Fan Top Saltire XL Navy**Purple Print House**£12.45**4.4★**— 1%**](https://www.amazon.co.uk/dp/B0GXFVPY9F) [**No Scotland No Party Travel Football Womens Loose Fit Graphic T-Shirt Retro Novelty Tee for Men Scottish Heritage Fan Souvenir Clothing Apparel Top Navy L**Belarte**£10.60**4.2★**— 1%**](https://www.amazon.co.uk/dp/B0H42WK9TJ)
**~~View all trending →~~**
## **What buyers say about scotland football tops women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**52%
*“Quality tee shirt”*
**Size-Overall**13%
*“Great fit”*
**Material Quality**6%
*“Nice silky material”*
**Shape/Style**4%
*“has a gorgeous lace effect on the sleeves”*
**Value For Money**4%
*“Great value for £11.99”*
**Weight Light**3%
*“the fabric is lightweight enough to stay cool even when it's humid out”*
**Washability**2%
*“It washed well”*
**Warmth**1%
*“Cool for summer”*
**Arm Fit**1%
*“Also has a nice sleeve”*
**Chest Fit**1%
### **What buyers complain about **
**Size-Overall**56%
*“Size issue”*
**Print Quality**4%
*“I would have preferred a printed badge”*
**Thickness**3%
*“Quite thin material”*
### **Top return reasons **
**Size-Overall**67%
**Quality-Overall**6%
**Material Quality**6%
**Shape/Style**4%
**Length**4%
**Width**2%
**Color**2%
**Neck Fit**1%
**Thin**1%
**Design-Overall**1%
## **Common questions**
- **Is scotland football tops women profitable to sell on Amazon United Kingdom?**
- The niche generates £27K/yr across 53 tracked products. 0 of 31 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the scotland football tops women niche?**
- 22 brands and 20 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in scotland football tops women?**
- Top complaints mined from reviews: Size-Overall, Print Quality, Thickness. The return rate is 0.3%.
- **What does it cost to enter the scotland football tops women niche?**
- Listings span £3.01–£39.44; the average listing price is £13.17 (sweet spot $15–$100). The average incumbent carries 247 reviews — the moat a new listing must climb.
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