---
title: "Running Top — £38K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/running-top"
last_updated: "2026-07-31T13:04:42.881Z"
locale: en
meta:
description: "Niche score 48/100 · £38K/yr market · 566K searches/yr · £12.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £38K/yr market · 566K searches/yr · £12.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Running Top — £38K/yr Amazon UK Niche (2026) - Flapen"
---
# **running top**
**Skip it**
Weak search conversion (0.6%) — this niche doesn't clear our bar today.
Market size 10Growth 34Conversion 7Competition 98Returns 31Price range 65Avg price 50Brand share 85Review moat 37Quality gap 67
**Competition**
**Incredible****9%**
top-5 click share — an open shelf
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****£5.29–£32.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****£12.01**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****2,809.98**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+6.9%**
90-day search growth — must beat 0% to launch
**Returns**
**Okay****4.5%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****£38K**
£38K/yr · 566K searches
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, running top is a £38K/yr Amazon United Kingdom market (566K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 48/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **running top market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **£36K–£48K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#157**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **1.3%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.
**Brands**
**62 **▲rising
**Sellers**
**137**
**Top-5 brand share**
**50%**
Top 20: 82%
**Top-5 click share**
**9%**
Top 20: 27%
**Open market**
**49%**
- Under Armour16% - Dawnrole12% - baleaf7% - Gyabnw7% - Wayleb6% - TACVASEN4%
## **Demand & seasonality**
Weekly Amazon search volume, last 59 weeks — +6.9% search growth over the last 90 days.
40K30KSpike '25Prime Day '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jul, Aug · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/fashion/running-top/trend)
## **Top running top search terms**
- **running top**55K/yr+18.0%0.3% conv. - **gym tops**62K/yr-13.0%0.4% conv. - **workout tops for women**28K/yr+34.6%0.3% conv. - **gym vests for women uk**39K/yr+27.8%0.4% conv. - **womens running top**31K/yr+40.8%0.4% conv. - **under armour women**45K/yr-2.1%0.3% conv. - **sports top**30K/yr+48.4%0.1% conv. - **womens gym top**32K/yr-11.3%0.3% conv. - **gym tshirt women**28K/yr-0.4%0.3% conv. - **under armour womens t shirt**24K/yr+53.4%0.8% conv. [**All search terms **](https://flapen.com/research/uk/fashion/running-top/search-terms)
## **Top running top products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%£3812%£7613%£1K4%£2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dawnrole Workout Tank Tops Women Gym Sport Sleeveless Running Tops Yoga Shirts Orange**Dawnrole**£8.73**4.5★1,546 rev](https://www.amazon.co.uk/dp/B0DBZ6XVQL) [2**HOPLYNN 3 Pack Running Shirts Men Sport Tops Dry Fit Gym Wicking Athletic T Shirts Breathable Cool Workout Shirts Black Grey Blue L**HOPLYNN**£11.70**4.4★1,816 rev](https://www.amazon.co.uk/dp/B0B18K8HG3) [3**Dawnrole Workout Tank Tops Women Gym Sport Sleeveless Running Tops Yoga Shirts Dark Green**Dawnrole**£8.83**4.5★1,546 rev](https://www.amazon.co.uk/dp/B0DBZ8VFBZ) [4**Dawnrole Workout Tank Tops Women Gym Sport Sleeveless Running Tops Yoga Shirts Orange**Dawnrole**£8.80**4.5★1,546 rev](https://www.amazon.co.uk/dp/B0DBZC92TZ) [5**TACVASEN Pink T Shirt Women Sport Tops Short Sleeve Gym Running Yoga Shirts Quick Dry Breathable Training Lightweight Tee Shirts (S Pink)**TACVASEN**£9.58**4.3★393 rev](https://www.amazon.co.uk/dp/B0948S5VK2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WISMBOX Womens Short Sleeve Compression Base Layer Quick Dry Breathable Gym Top Athletic Running T-Shirt for Yoga Cycling Workout & Outdoor Sports Black**WISMBOX**£9.68**50 rev5mo ago](https://www.amazon.co.uk/dp/B0G4RJPVJB) [**WISMBOX Womens Short Sleeve Compression Base Layer Quick Dry Breathable Gym Top Athletic Running T-Shirt for Yoga Cycling Workout & Outdoor Sports Black**WISMBOX**£9.76**50 rev5mo ago](https://www.amazon.co.uk/dp/B0G4RNTR5H) [**baleaf Womens Running Tank Tops Gym Tops Workout Sleeveless Shirts Athletic Tops for Women UPF 50+ Lightweight Tennis Quick Dry Loose Fit Light Pink M**baleaf**£10.69**13 rev7mo ago](https://www.amazon.co.uk/dp/B0FZ9QSZ4R) [**baleaf Womens Gym Tops Running Tank Tops Workout Sleeveless Shirts Athletic Tops for Women UPF 50+ Lightweight Tennis Quick Dry Loose Fit Black S**baleaf**£13.20**13 rev7mo ago](https://www.amazon.co.uk/dp/B0FZ9PML46) [**Wayleb Ladies T Shirts V Neck Short Sleeve Sports Top Quick Dry Gym Wear**Wayleb**£8.24**130 rev9mo ago](https://www.amazon.co.uk/dp/B0FK4SG9SL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TACVASEN Pink T Shirt Women Sport Tops Short Sleeve Gym Running Yoga Shirts Quick Dry Breathable Training Lightweight Tee Shirts (S Pink)**TACVASEN**£9.58**4.3★**▲ 36%**](https://www.amazon.co.uk/dp/B0948S5VK2) [**baleaf Womens Running Tank Tops Gym Tops Workout Sleeveless Shirts Athletic Tops for Women UPF 50+ Lightweight Tennis Quick Dry Loose Fit Light Pink M**baleaf**£10.69**4.8★**▲ 36%**](https://www.amazon.co.uk/dp/B0FZ9QSZ4R) [**baleaf Womens Gym Tops Running Tank Tops Workout Sleeveless Shirts Athletic Tops for Women UPF 50+ Lightweight Tennis Quick Dry Loose Fit Black S**baleaf**£13.20**4.8★**▲ 34%**](https://www.amazon.co.uk/dp/B0FZ9PML46) [**TACVASEN Womens Running Top UV Sun Protection Sport Gym T-Shirt Quick Dry Breathable Summer Shirt Lightweight Elastic (M Pink)**TACVASEN**£9.28**4.3★**▲ 31%**](https://www.amazon.co.uk/dp/B0948R66WV) [**WISMBOX Womens Short Sleeve Compression Base Layer Quick Dry Breathable Gym Top Athletic Running T-Shirt for Yoga Cycling Workout & Outdoor Sports Black**WISMBOX**£9.76**4.3★**▲ 29%**](https://www.amazon.co.uk/dp/B0G4RNTR5H)
**~~View all trending →~~**
## **What buyers say about running top**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“not too tight”*
**Quality-Overall**11%
*“Amazing quality”*
**Comfort-Overall**9%
*“Easy to wear, recommended”*
**Exercise/Sports Suitability**7%
*“Excellent sports bra”*
**Material Quality**7%
*“A good quality material”*
**Value For Money**6%
*“Excellent value for money”*
**Color**4%
*“The colours are good”*
**Weight Light**3%
*“Lovely Lightweight TShirt”*
**Machine Wash Suitability**2%
*“Washes well”*
**Soft Feel**2%
*“The material is soft”*
### **What buyers complain about **
**Size-Overall**24%
*“The fit is loose”*
**Quality-Overall**7%
*“Poor quality”*
**Material Quality**4%
*“cheap material”*
**Color**2%
*“The one in the middle is a very ugly pink”*
**Thin**2%
*“Thin material”*
**Sweat Resistance**2%
*“couldn't stop sweating”*
**Exercise/Sports Suitability**2%
*“Wouldnt recommend for any fitness or sporting purpose”*
**Smell**2%
*“It arrived with a bit of a funky smell”*
**Shape/Style**1%
*“the reality is that they are shapeless and poorly cut”*
**Value For Money**1%
*“Waste of money”*
### **Top return reasons **
**Size-Overall**60%
**Material Quality**9%
**Length**6%
**Quality-Overall**4%
**Color**4%
**Thin**2%
**Shape/Style**2%
**Chest Fit**2%
**Advertised Vs Actual Product**1%
**Arm Fit**1%
## **Common questions**
- **Is running top profitable to sell on Amazon United Kingdom?**
- The niche generates £38K/yr across 252 tracked products. 1 of 82 products launched in the last 360 days are still selling. 90-day search growth is +6.9%. Flapen's verdict: Skip it (48/100).
- **How competitive is the running top niche?**
- 62 brands and 137 sellers compete. The top 5 products take 9% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in running top?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 4.5%.
- **When does demand for running top peak?**
- Demand peaks in Jul–Aug; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the running top niche?**
- Listings span £5.29–£32.67; the average listing price is £12.01 (sweet spot $15–$100). The average incumbent carries 2,810 reviews — the moat a new listing must climb.
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