---
title: "Reviews — pyjama shorts women - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/pyjama-shorts-women/reviews"
last_updated: "2026-07-31T21:52:51.662Z"
locale: en
meta:
  description: "Niche score 60/100 · £41K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · £41K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — pyjama shorts women - Flapen"
---

# **pyjama shorts women**

**Worth a look**

Shows demand growing +177.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 10Growth 97Conversion 10Competition 96Returns 72Price range 46Avg price 43Brand share 88Review moat 74Quality gap 45

**Growth**

**Incredible****+177.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Incredible****15%**

top-5 click share — an open shelf

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Review moat**

**Good****529.47**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Price range**

**Okay****£4.63–£23.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£11.12**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£41K**

£41K/yr · 466K searches

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")