---
title: "Search terms — pregnancy support belt - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/pregnancy-support-belt/search-terms"
last_updated: "2026-07-31T18:29:10.558Z"
locale: en
meta:
  description: "Niche score 47/100 · £141K/yr market · 395K searches/yr · £15.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £141K/yr market · 395K searches/yr · £15.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — pregnancy support belt - Flapen"
---

# **pregnancy support belt**

**Skip it**

Soft demand (-12.9% this quarter) — this niche doesn't clear our bar today.

Market size 31Growth 19Conversion 30Competition 59Returns 35Price range 77Avg price 75Brand share 63Review moat 36Quality gap 85

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****£6.88–£43.14**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****£15.08**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,861.48**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****4.2%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****£141K**

£141K/yr · 395K searches

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-12.9%**

90-day search growth — must beat 0% to launch