---
title: "Pacman — £83K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/pacman"
last_updated: "2026-07-31T22:24:41.189Z"
locale: en
meta:
description: "Niche score 35/100 · £83K/yr market · 122K searches/yr · £43.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £83K/yr market · 122K searches/yr · £43.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pacman — £83K/yr Amazon UK Niche (2026) - Flapen"
---
# **pacman**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 21Growth 16Conversion 19Competition 13Returns 78Price range 27Avg price 95Brand share 4Review moat 87Quality gap 65
**Avg price**
**Incredible****£43.99**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****250.45**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£7.24–£316.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£83K**
£83K/yr · 122K searches
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-17.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, pacman is a £83K/yr Amazon United Kingdom market (122K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pacman market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£66K–£88K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#2,722**
- **Page quality**
- **0%**
- **Prime**
- **55%**
- **Sponsored**
- **64%**
- **Out of stock**
- **3.4%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**40**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Pac-Man73% - Gigamic11% - Fizz Creations9% - ARCADE1UP3% - Pyramid International2% - Paladone2%
## **Demand & seasonality**
Weekly Amazon search volume, last 83 weeks — -17.4% search growth over the last 90 days.
8K6KSpike '25Black Friday '25Holiday '25 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 4.4×
[**Open Trend **](https://flapen.com/research/uk/fashion/pacman/trend)
## **Top pacman search terms**
- **pacman**40K/yr-18.3%0.2% conv. - **pac man**38K/yr-18.9%0.1% conv. - **pacman arcade machine**11K/yr-9.9%0.0% conv. - **pac man arcade machines**10K/yr-10.2%0.0% conv. - **pacman game**14K/yr-31.4%0.3% conv. - **pac-man**5K/yr-8.7%0.0% conv. - **pac man game**4K/yr-6.7%0.4% conv. [**All search terms **](https://flapen.com/research/uk/fashion/pacman/search-terms)
## **Top pacman products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£17K30%£25K40%£33K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pac-Man Pyjamas For Men | Adults Arcade Game Over Black Short Sleeve T-Shirt & Loungewear Joggers Pjs | Gamer Merchandise XXL**Pac-Man**£19.84**4.6★353 rev](https://www.amazon.co.uk/dp/B096GBB6HY) [2**Pac-Man Calf Socks for Men Women Teens Breathable Pack of 5 Soft Socks Retro Funny Gifts for Him (9/12 UK Black/Multi)**Pac-Man**£11.46**4.6★72 rev](https://www.amazon.co.uk/dp/B0DH4WLSLK) [3**Quoridor Pac-Man**Gigamic**£30.13**4.7★218 rev](https://www.amazon.co.uk/dp/B0D6BSZ7CB) [4**Pac-Man Mens T-Shirt Game Over Official Tic Tac Toe Retro Character Clothes S Black**Pac-Man**£15.03**4.7★284 rev](https://www.amazon.co.uk/dp/B01IRBFGL6) [5**Pac-Man Pyjamas For Men | Adults Arcade Game Over Black Short Sleeve T-Shirt & Loungewear Joggers Pjs | Gamer Merchandise**Pac-Man**£19.76**4.6★353 rev](https://www.amazon.co.uk/dp/B096G9N5J2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Arcade1Up Ms. PAC-MAN Classic SE Arcade Game Machine 1.22 Meter Cabinet 13 Classic Video Games 39.62 cm IPS Display Easy Assembly Perfect for At-Home Gaming**ARCADE1UP**£316.60**5 rev1y ago](https://www.amazon.co.uk/dp/B0F4DL12SL) [**Pac-Man Colour Changing Ghost Mood Light. Touch & Squeeze Sensitive 3D Silicone Lamp. 9.9cm Tall. Battery Powered. Officially Licensed Pac-Man Merchandise.**Fizz Creations**£13.29**16 rev1y ago](https://www.amazon.co.uk/dp/B0DX7JQDLP) [**Fizz Creations PAC-MAN Crystal Ball Light. Retro Gaming Desk Lamp. USB Powered. Classic Arcade Gaming Gift Mood Lamp. Mood Lighting Night Light Kids Retro Gaming Gifts Pac Man Mood Lights**Fizz Creations**£10.35**19 rev1y ago](https://www.amazon.co.uk/dp/B0DJDH9ZMK) [**Quoridor Pac-Man**Gigamic**£30.13**218 rev2y ago](https://www.amazon.co.uk/dp/B0D6BSZ7CB) [**Pac-Man Calf Socks for Men Women Teens Breathable Pack of 5 Soft Socks Retro Funny Gifts for Him (9/12 UK Black/Multi)**Pac-Man**£11.46**72 rev2y ago](https://www.amazon.co.uk/dp/B0DH4WLSLK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pac-Man Pyjamas For Men | Adults Arcade Game Over Black Short Sleeve T-Shirt & Loungewear Joggers Pjs | Gamer Merchandise**Pac-Man**£19.76**4.6★**▲ 179%**](https://www.amazon.co.uk/dp/B096G9N5J2) [**Pac-Man Mens T-Shirt Game Over Official Tic Tac Toe Retro Character Clothes S Black**Pac-Man**£15.03**4.7★**▲ 175%**](https://www.amazon.co.uk/dp/B01IRBFGL6) [**Pac-Man Pyjamas For Men | Adults Arcade Game Over Black Short Sleeve T-Shirt & Loungewear Joggers Pjs | Gamer Merchandise XXL**Pac-Man**£19.84**4.6★**▲ 132%**](https://www.amazon.co.uk/dp/B096GBB6HY) [**Pac-Man Calf Socks for Men Women Teens Breathable Pack of 5 Soft Socks Retro Funny Gifts for Him (9/12 UK Black/Multi)**Pac-Man**£11.46**4.6★**▲ 84%**](https://www.amazon.co.uk/dp/B0DH4WLSLK) [**Pyramid International Pac-Man Mouth 3D Keyring Carabina Zip Pull or Backpack Charm (Mouth Design) - Official Merchandise**Pyramid International**£7.24**4.2★**▲ 42%**](https://www.amazon.co.uk/dp/B08V8KWKFH)
**~~View all trending →~~**
## **What buyers say about pacman**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**30%
*“just as fun”*
**Quality-Overall**27%
*“were a great quality with a decent comfortable fit”*
**Audio Quality**10%
*“sound can be turned off real easily each time ya use it so as not to annoy anyone nearby”*
**Color**7%
*“The colours of the socks themselves are the same as in the pictures of the products and after many, many, many, many, many washes are still holding onto that colour”*
**Comfort-Overall**7%
*“were a great quality with a decent comfortable fit”*
**Design-Overall**7%
*“Great design”*
### **What buyers complain about **
**Stitch/Finish/Polish**33%
*“One pair has already been binned as the toe seam came undone”*
**Quality-Overall**33%
*“disappointed that the quality isnt great”*
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is pacman profitable to sell on Amazon United Kingdom?**
- The niche generates £83K/yr across 11 tracked products. 90-day search growth is -17.4%. Flapen's verdict: Skip it (35/100).
- **How competitive is the pacman niche?**
- 6 brands and 40 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in pacman?**
- Top complaints mined from reviews: Stitch/Finish/Polish, Quality-Overall. The return rate is 1.8%.
- **When does demand for pacman peak?**
- Demand peaks in Nov–Dec; the busiest month runs 4.4× the quietest.
- **What does it cost to enter the pacman niche?**
- Listings span £7.24–£316.60; the average listing price is £43.99 (sweet spot $15–$100). The average incumbent carries 250 reviews — the moat a new listing must climb.
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