---
title: "Odor Eaters Spray — £64K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/odor-eaters-spray"
last_updated: "2026-07-31T22:29:53.785Z"
locale: en
meta:
description: "Niche score 54/100 · £64K/yr market · 163K searches/yr. Prices mostly outside the sweet spot ($2.09–$14.52) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · £64K/yr market · 163K searches/yr. Prices mostly outside the sweet spot ($2.09–$14.52) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Odor Eaters Spray — £64K/yr Amazon UK Niche (2026) - Flapen"
---
# **odor eaters spray**
**Worth a look**
Shows low returns (0.5%), but prices mostly outside the sweet spot ($2.09–$14.52) keeps it on the watch list.
Market size 16Growth 22Conversion 72Competition 87Returns 97Price range 0Avg price 16Brand share 86Review moat 39Quality gap 75
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Brand share**
**Great****49%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,619.97**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-6.9%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£64K**
£64K/yr · 163K searches
**Avg price**
**Bad****£5.91**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.09–£14.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, odor eaters spray is a £64K/yr Amazon United Kingdom market (163K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 54/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **odor eaters spray market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **£59K–£74K**
- units × avg price
- **Conversion rate**
- **6.7%**
- **Avg BSR**
- **#47**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.9%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**29 **▲rising
**Sellers**
**113**
**Top-5 brand share**
**49%**
Top 20: 96%
**Top-5 click share**
**28%**
Top 20: 65%
**Open market**
**44%**
- Cherry Blossom13% - Dr. Scholl's10% - Skypermit9% - FILWO9% - VivoFoot8% - OMBRISA7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.9% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 3.4×
[**Open Trend **](https://flapen.com/research/uk/fashion/odor-eaters-spray/trend)
## **Top odor eaters spray search terms**
- **trainer insoles women**14K/yr+7.4%4.7% conv. - **in soles ladies**15K/yr+3.0%4.4% conv. - **size 5 insoles women**12K/yr-12.8%9.8% conv. - **size 6 insoles women**10K/yr-9.7%8.1% conv. - **cushioned insoles for women**10K/yr-20.4%3.1% conv. - **innersoles women**9K/yr-5.1%4.5% conv. - **shoe soles women**8K/yr+3.9%1.9% conv. - **ladies insoles**6K/yr+44.1%3.8% conv. - **insoles for women size 5**6K/yr+18.8%6.0% conv. - **cushion insoles for women**7K/yr-16.1%4.2% conv. [**All search terms **](https://flapen.com/research/uk/fashion/odor-eaters-spray/search-terms)
## **Top odor eaters spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£1K4%£3K6%£4K8%£5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Memory Foam Insoles for Women 1 Pair Inner Soles for Woman Soft Foot Protection Cloud Feeling Insole Flat Feet Plantar Fasciitis Pain Relief Comfort Cushion Pads (Women : 2-6 UK)**OMBRISA**£3.45**4.3★381 rev](https://www.amazon.co.uk/dp/B0D4HGC44C) [2**Memory Foam Insoles with Arch Support for Women Men Comfort Massage Insoles Replacement Shoe Inserts for Trainers Sneakers Sports Shoes Work Boots Breathable Shock Absorption (5/5.5UK Black)**Skypermit**£6.36**4.3★6,943 rev](https://www.amazon.co.uk/dp/B0BRW9MRT4) [3**FILWO Womens Memory Foam Insoles Replacement Running Insoles Inserts for Sports Shoes Trainers Sneakers Work Boots Walking Shoes Cushioning Comfort Insoles for Women 1 Pair Size 5 UK W Black**FILWO**£5.14**4.3★7,786 rev](https://www.amazon.co.uk/dp/B07Q4VK4R6) [4**Scholl LiquiFlex Everyday Insoles for Women 5-in-1 Supportive Insoles with Memory Foam Arch Support GelActiv and Odour Control - Trim to Fit Your Walking Boot/Shoe - UK Size S (3.5-7.5) 1 Pair**Scholl**£8.16**4.2★754 rev](https://www.amazon.co.uk/dp/B0BBVZ8NZW) [5**VivoFoot 3 Pair Cotton Comfort Insoles Cut-to-Size Barefoot Inserts(UK3-10)**VivoFoot**£9.61**4.4★1,159 rev](https://www.amazon.co.uk/dp/B0BDYF326Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Memory Foam Insoles for Men and Women YWAXYWA Comfortable Cushioned Replacement Inserts for Athletic Shoes Sneakers Work Boots Trainers (2-4)**YWAXYWA**£3.51**49 rev6mo ago](https://www.amazon.co.uk/dp/B0GHX74MJ1) [**Memory Foam Insoles Cuttable Arch Support Anti-Fatigue Pain Relief Massage Insert Cushion Replacement Soles for Trainers Sneakers Sports Shoes Work Boots for Men & Women(UK4-UK6.5)**Petyicesn**£4.61**655 rev9mo ago](https://www.amazon.co.uk/dp/B0FT2CTRQ2) [**MtnLaur Memory Foam Insoles for Women 1 Pair Inner Soles for Women Soft Foot Protection Cloud Feeling Insole Shock Absorption Foot Pain Relief Comfort Cushion Pads for Sneakers Slippers Boots**MtnLaur**£3.54**169 rev1y ago](https://www.amazon.co.uk/dp/B0F2FPZVWM) [**VivoFoot Memory Foam Anti-Fatigue Pain Relief Comfort Insole (UK7-10 Black)**VivoFoot**£7.31**2,805 rev2y ago](https://www.amazon.co.uk/dp/B0D7Z42N85) [**Memory Foam Insoles for Women 1 Pair Inner Soles for Woman Soft Foot Protection Cloud Feeling Insole Flat Feet Plantar Fasciitis Pain Relief Comfort Cushion Pads (Women : 2-6 UK)**OMBRISA**£3.45**381 rev2y ago](https://www.amazon.co.uk/dp/B0D4HGC44C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cherry Blossom Foam Comfort Insole**Cherry Blossom**£2.11**4.2★**▲ 206%**](https://www.amazon.co.uk/dp/B09SZLX553) [**Memory Foam Insoles for Men and Women YWAXYWA Comfortable Cushioned Replacement Inserts for Athletic Shoes Sneakers Work Boots Trainers (2-4)**YWAXYWA**£3.51**4.4★**▲ 163%**](https://www.amazon.co.uk/dp/B0GHX74MJ1) [**Memory Foam Insoles Cuttable Arch Support Anti-Fatigue Pain Relief Massage Insert Cushion Replacement Soles for Trainers Sneakers Sports Shoes Work Boots for Men & Women(UK4-UK6.5)**Petyicesn**£4.61**4.5★**▲ 128%**](https://www.amazon.co.uk/dp/B0FT2CTRQ2) [**Memory Foam Insoles for Women Cushioned Shoe Insoles for Running Shoes Trainers Work Boots and Walking Shoes Shock Absorbing Foot Pain Relief Comfort Inner Soles Pink 6 UK**LTOHOE**£6.08**4.3★**▲ 105%**](https://www.amazon.co.uk/dp/B091SL4FYH) [**Memory Foam Insoles for Women 1 Pair Inner Soles for Woman Soft Foot Protection Cloud Feeling Insole Flat Feet Plantar Fasciitis Pain Relief Comfort Cushion Pads (Women : 2-6 UK)**OMBRISA**£3.45**4.3★**▲ 89%**](https://www.amazon.co.uk/dp/B0D4HGC44C)
**~~View all trending →~~**
## **What buyers say about odor eaters spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**39%
*“Comfortable and supportive”*
**Size-Overall**15%
*“they fit my boots perfectly”*
**Quality-Overall**12%
*“They're very good quality, it was easy to cut them to adjust the size, they're soft and comfortable, and perfectly fit any shoes as they're not too thick”*
**Value For Money**7%
*“Excellent price”*
**Advertised Vs Actual Product**5%
*“As described”*
**Soft Feel**2%
*“The memory foam is genuinely soft”*
**Ease Of Use**2%
*“Ease of use”*
**Cushion**2%
*“Good cushioning effect”*
**Durability**2%
*“they last well”*
**Smell**1%
*“Amazing and helped with smelly feet”*
### **What buyers complain about **
**Comfort-Overall**14%
*“No support or comfort at all really”*
**Size-Overall**12%
*“Not true sizing”*
**Durability**10%
*“have little durability”*
**Quality-Overall**7%
*“Rubbish quality dont bother”*
**Thickness**7%
*“really needed something thicker”*
**Pain Relief-Overall**6%
*“I was struggling with foot pain”*
**Value For Money**6%
*“Waste of money”*
**Smell**3%
*“made my feet/shoes stink”*
**Hard Feel**3%
*“Hard”*
**Grip**2%
*“didnt stay in position”*
### **Top return reasons **
**Size-Overall**40%
**Comfort-Overall**13%
**Thickness**9%
**Feet Fit**8%
**Quality-Overall**5%
**Thin**4%
**Hard Feel**3%
**Cushion**2%
**Functionality-Overall**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is odor eaters spray profitable to sell on Amazon United Kingdom?**
- The niche generates £64K/yr across 72 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -6.9%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the odor eaters spray niche?**
- 29 brands and 113 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 49% of demand.
- **What do buyers complain about in odor eaters spray?**
- Top complaints mined from reviews: Comfort-Overall, Size-Overall, Durability. The return rate is 0.5%.
- **When does demand for odor eaters spray peak?**
- Demand peaks in Aug–Sep; the busiest month runs 3.4× the quietest.
- **What does it cost to enter the odor eaters spray niche?**
- Listings span £2.09–£14.52; the average listing price is £5.91 (sweet spot $15–$100). The average incumbent carries 2,620 reviews — the moat a new listing must climb.
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