---
title: "Search terms — north face beanie - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/north-face-beanie/search-terms"
last_updated: "2026-08-01T02:21:59.927Z"
locale: en
meta:
  description: "Niche score 41/100 · £118K/yr market · 329K searches/yr · £17.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £118K/yr market · 329K searches/yr · £17.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — north face beanie - Flapen"
---

# **north face beanie**

**Skip it**

Soft demand (-50.0% this quarter) — this niche doesn't clear our bar today.

Market size 28Growth 0Conversion 25Competition 75Returns 77Price range 58Avg price 82Brand share 19Review moat 38Quality gap 42

**Avg price**

**Great****£17.81**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.9%**

return rate — above 5% kills the launch gate

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Price range**

**Good****£5.95–£27.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,680.38**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£118K**

£118K/yr · 329K searches

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-50.0%**

90-day search growth — must beat 0% to launch