---
title: "Nike Shorts — £58K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/nike-shorts"
last_updated: "2026-08-01T00:01:11.728Z"
locale: en
meta:
description: "Niche score 59/100 · £58K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · £58K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Nike Shorts — £58K/yr Amazon UK Niche (2026) - Flapen"
---
# **nike shorts**
**Worth a look**
Shows demand growing +153.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 15Growth 96Conversion 15Competition 96Returns 46Price range 54Avg price 46Brand share 95Review moat 26Quality gap 63
**Growth**
**Incredible****+153.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Incredible****17%**
top-5 click share — an open shelf
**Brand share**
**Incredible****39%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****£4.74–£27.13**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****£11.56**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****3,899.28**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£58K**
£58K/yr · 414K searches
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, nike shorts is a £58K/yr Amazon United Kingdom market (414K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in May. Verdict: Worth a look — 59/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nike shorts market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **£46K–£58K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#57**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **96%**
- **Out of stock**
- **2.1%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.
**Brands**
**68 **▲rising
**Sellers**
**113**
**Top-5 brand share**
**39%**
Top 20: 72%
**Top-5 click share**
**17%**
Top 20: 41%
**Open market**
**57%**
- Amazon Essentials11% - JOYSPELS10% - Sanpetix8% - SINOPHANT5% - HOPLYNN5% - BLONGW4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +153.8% search growth over the last 90 days.
30K20KHoliday '24Spike '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/uk/fashion/nike-shorts/trend)
## **Top nike shorts search terms**
- **black shorts women**114K/yr+320.9%1.0% conv. - **black shorts**108K/yr+123.8%0.7% conv. - **womens gym shorts**61K/yr+199.4%1.0% conv. - **yoga shorts**25K/yr+132.1%0.6% conv. - **tennis shorts**17K/yr+67.0%0.1% conv. - **black gym shorts**11K/yr+51.9%1.2% conv. - **workout shorts**10K/yr+96.9%0.7% conv. - **black sports shorts**10K/yr+122.4%0.8% conv. - **nike gym shorts men**7K/yr+51.7%0.1% conv. - **run shorts**7K/yr+73.1%0.0% conv. [**All search terms **](https://flapen.com/research/uk/fashion/nike-shorts/search-terms)
## **Top nike shorts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£1K4%£2K6%£4K8%£5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sanpetix Gym Shorts for Women Black Cycling Shorts for Biker Workout Running Yoga Black 1 Pack SM**Sanpetix**£5.94**4.3★401 rev](https://www.amazon.co.uk/dp/B0CPXZS416) [2**SINOPHANT High Waisted Cycling Shorts Women - Tummy Control Buttery Soft Biker Yoga Running Gym Black Workout Athletic Shorts(L-XL 1 Black)**SINOPHANT**£6.00**4.5★2,837 rev](https://www.amazon.co.uk/dp/B09N95X7N1) [3**Amazon Essentials Womens Fleece Shorts with Pockets Black M**Amazon Essentials**£9.06**4.3★3,720 rev](https://www.amazon.co.uk/dp/B07FDNHP45) [4**JiaYouLC Womens 2 in 1 Running Shorts with One Side Pockets Double Layer Quick Drying Lightweight Activewear Shorts for Workout Sport Training Jogging Gym (UK Alpha M Regular Regular Black)**JiaYouLC**£9.68**4.2★69 rev](https://www.amazon.co.uk/dp/B0F99ZGPVR) [5**Runmeihe Womens High Waisted Hot Pants Anti Chafing Stretchy Mini Shorts Shorts for Yoga Gym Cycling Sports Running Workout (UK Alpha S M Regular Regular Black)**Runmeihe**£5.28**4.5★905 rev](https://www.amazon.co.uk/dp/B0DMW4BNDC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GetGigt 3 Pack Womens Running Shorts with Zipper Pockets Elastic High Waisted Gym Short with Liner for Ladies Sports Workout Yoga (M Black Navy Light Grey)**GetGigt**£20.24**116 rev6mo ago](https://www.amazon.co.uk/dp/B0GCWSYVF3) [**AMIYOYO 3 Pack Cycling Shorts Women with Pockets High Waist Black Gym Shorts Stretchy Running Yoga Workout Leggings**AMIYOYO**£13.91**51 rev7mo ago](https://www.amazon.co.uk/dp/B0G8JQKMQP) [**JiaYouLC Womens 2 in 1 Running Shorts with One Side Pockets Double Layer Quick Drying Lightweight Activewear Shorts for Workout Sport Training Jogging Gym (UK Alpha M Regular Regular Black)**JiaYouLC**£9.68**69 rev1y ago](https://www.amazon.co.uk/dp/B0F99ZGPVR) [**Amazon Essentials Womens High-Rise Relaxed-Fit A-line Elastic Back Shorts Black 12-14**Amazon Essentials**£9.85**419 rev1y ago](https://www.amazon.co.uk/dp/B0DHKJXJHQ) [**Runmeihe Womens High Waisted Hot Pants Anti Chafing Stretchy Mini Shorts Shorts for Yoga Gym Cycling Sports Running Workout (UK Alpha S M Regular Regular Black)**Runmeihe**£5.28**905 rev1y ago](https://www.amazon.co.uk/dp/B0DMW4BNDC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**AMIYOYO 3 Pack Cycling Shorts Women with Pockets High Waist Black Gym Shorts Stretchy Running Yoga Workout Leggings**AMIYOYO**£13.91**4.4★**▲ 23%**](https://www.amazon.co.uk/dp/B0G8JQKMQP) [**Amazon Essentials Mens Slim-Fit 9 (23cm) Chino Shorts Black 29W**Amazon Essentials**£11.00**4.3★**▲ 22%**](https://www.amazon.co.uk/dp/B07FH9V6ZW) [**Amazon Essentials Mens Slim-Fit 9 (23cm) Chino Shorts Black 31W**Amazon Essentials**£10.25**4.3★**▲ 22%**](https://www.amazon.co.uk/dp/B07F2KH5Q9) [**Amazon Essentials Womens Fleece Shorts with Pockets Black M**Amazon Essentials**£9.06**4.3★**▲ 21%**](https://www.amazon.co.uk/dp/B07FDNHP45) [**Amazon Essentials Womens High-Rise Relaxed-Fit A-line Elastic Back Shorts Black 12-14**Amazon Essentials**£9.85**4.3★**▲ 19%**](https://www.amazon.co.uk/dp/B0DHKJXJHQ)
**~~View all trending →~~**
## **What buyers say about nike shorts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**20%
*“a very flattering fit”*
**Comfort-Overall**15%
*“Really comfortable”*
**Quality-Overall**10%
*“Good quality and sent on time”*
**Value For Money**8%
*“Good value”*
**Pockets/Compartments**7%
*“super handy pockets”*
**Exercise/Sports Suitability**6%
*“Really comfortable for sports”*
**Soft Feel**5%
*“Quite soft”*
**Stretchability/Expandability/Elasticity**4%
*“Great stretch”*
**Material Quality**3%
*“Lovely and soft material”*
**Weight Light**2%
*“really good quality lightweight”*
### **What buyers complain about **
**Size-Overall**19%
*“they are tight”*
**Quality-Overall**6%
*“Poor quality”*
**Material Quality**5%
*“The material is very thick”*
**Pockets/Compartments**5%
*“Pockets not great”*
**Transparency**3%
*“not see through”*
**Thin**3%
*“Compared to others I have bought these felt very thin”*
**Thickness**2%
*“not very deep”*
**Thigh Fit**2%
*“they cut into my thighs alot”*
**Exercise/Sports Suitability**2%
*“any bigger I think would have fallen down whilst running”*
**Advertised Vs Actual Product**2%
*“very deceiving”*
### **Top return reasons **
**Size-Overall**58%
**Length**8%
**Material Quality**6%
**Waist Fit**4%
**Transparency**3%
**Thigh Fit**3%
**Quality-Overall**3%
**Thin**2%
**Pockets/Compartments**2%
**Shape/Style**2%
## **Common questions**
- **Is nike shorts profitable to sell on Amazon United Kingdom?**
- The niche generates £58K/yr across 134 tracked products. 9 of 28 products launched in the last 360 days are still selling. 90-day search growth is +153.8%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the nike shorts niche?**
- 68 brands and 113 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 39% of demand.
- **What do buyers complain about in nike shorts?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 3.3%.
- **When does demand for nike shorts peak?**
- Demand peaks in May; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the nike shorts niche?**
- Listings span £4.74–£27.13; the average listing price is £11.56 (sweet spot $15–$100). The average incumbent carries 3,899 reviews — the moat a new listing must climb.
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