---
title: "Products — moana toys - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/moana-toys/products"
last_updated: "2026-08-01T01:09:02.185Z"
locale: en
meta:
  description: "Niche score 51/100 · £102K/yr market · 601K searches/yr · £11.89 avg price. Weak search conversion (1.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £102K/yr market · 601K searches/yr · £11.89 avg price. Weak search conversion (1.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — moana toys - Flapen"
---

# **moana toys**

**Worth a look**

Shows low returns (0.8%), but weak search conversion (1.4%) keeps it on the watch list.

Market size 25Growth 50Conversion 18Competition 95Returns 96Price range 51Avg price 49Brand share 33Review moat 69Quality gap 23

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Competition**

**Incredible****20%**

top-5 click share — an open shelf

**Review moat**

**Good****757.01**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£1.91–£28.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+20.2%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****£11.89**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£102K**

£102K/yr · 601K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale