---
title: "Products — maternity leggings - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/maternity-leggings/products"
last_updated: "2026-08-01T01:08:14.529Z"
locale: en
meta:
  description: "Niche score 35/100 · £79K/yr market · 286K searches/yr · £13.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · £79K/yr market · 286K searches/yr · £13.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — maternity leggings - Flapen"
---

# **maternity leggings**

**Skip it**

Soft demand (-35.4% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 7Conversion 25Competition 35Returns 29Price range 58Avg price 66Brand share 28Review moat 71Quality gap 76

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****644.8**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****£13.92**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£7.68–£24.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****4.7%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£79K**

£79K/yr · 286K searches

**Growth**

**Bad****-35.4%**

90-day search growth — must beat 0% to launch