---
title: "Mankini — £55K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/mankini"
last_updated: "2026-07-31T14:32:30.527Z"
locale: en
meta:
  description: "Niche score 57/100 · £55K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · £55K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Mankini — £55K/yr Amazon UK Niche (2026) - Flapen"
---

# **mankini**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 14Growth 63Conversion 59Competition 62Returns 99Price range 0Avg price 19Brand share 75Review moat 97Quality gap 73

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****50.25**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****60%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+40.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****5.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Bad****£7.00**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£55K**

£55K/yr · 155K searches

**Price range**

**Bad****£3.97–£11.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")

According to Flapen's Amazon United Kingdom niche tracking, mankini is a £55K/yr Amazon United Kingdom market (155K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Dec. Verdict: Worth a look — 57/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **mankini market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**£42K–£56K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#130**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**96%**</dd>

<dt>**Sponsored**</dt><dd>**54%**</dd>

<dt>**Out of stock**</dt><dd>**15.4%**</dd>

<dt>**Avg brand age**</dt><dd>**34 months**</dd>

<dt>**Avg seller age**</dt><dd>**227 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**18 **▲rising

**Sellers**

**25**

**Top-5 brand share**

**60%**

Top 20: 100%

**Top-5 click share**

**48%**

Top 20: 90%

**Open market**

**35%**

- SHATCHI17% - ohmydear16% - ohyeahlady13% - NewBull9% - MFUOE6% - MIZSPISE5%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +40.2% search growth over the last 90 days.

6K4KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.5×

[**Open Trend **](https://flapen.com/research/uk/fashion/mankini/trend)

## **Top mankini search terms**

- **mankini**87K/yr+37.7%3.4% conv. - **mankini for men uk**37K/yr+52.9%5.7% conv. - **borat mankini**13K/yr+66.3%5.1% conv. - **mankini for men**12K/yr+10.2%1.3% conv. - **man kinini**5K/yr+21.8%3.8% conv. [**All search terms **](https://flapen.com/research/uk/fashion/mankini/search-terms)

## **Top mankini products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£3K10%£5K15%£8K20%£11K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SHATCHI Mens Shatchi Borot Mankini Man Underwear Swimwear Thong Stag Do Fancy Dress Costume Green One Size UK](https://m.media-amazon.com/images/I/41VsXgUjRtL.jpg)**SHATCHI Mens Shatchi Borot Mankini Man Underwear Swimwear Thong Stag Do Fancy Dress Costume Green One Size UK**SHATCHI**£4.01**4.1★720 rev](https://www.amazon.co.uk/dp/B07FW25C6B) [2![ohyeahlady Mankini Man Underwear Fishnet Full Body Bodysuits Stockings Sissy Lingerie Outfit Sheer Stretch Onesies for Men XS-M Black](https://m.media-amazon.com/images/I/31xBUFhJz4L.jpg)**ohyeahlady Mankini Man Underwear Fishnet Full Body Bodysuits Stockings Sissy Lingerie Outfit Sheer Stretch Onesies for Men XS-M Black**ohyeahlady**£9.78**4.0★1 rev](https://www.amazon.co.uk/dp/B0FF99NMSP) [3![ohmydear Fishnet Mankini for Men UK One-Piece Sissy Lingerie with Suspender Stockings Sexy Underwear for Bedroom Stag Do Outfits Fancy Dress Costume XS-5XL Black](https://m.media-amazon.com/images/I/41fKXkFeDaL.jpg)**ohmydear Fishnet Mankini for Men UK One-Piece Sissy Lingerie with Suspender Stockings Sexy Underwear for Bedroom Stag Do Outfits Fancy Dress Costume XS-5XL Black**ohmydear**£10.19**4.5★25 rev](https://www.amazon.co.uk/dp/B0F7LHK976) [4![NewBull Mens Sexy Thong Underwear Borat Mankini V-String Suspender Bodysuit V Strap Jockstrap Swimming (Black One Size)](https://m.media-amazon.com/images/I/41cSInMxOVL.jpg)**NewBull Mens Sexy Thong Underwear Borat Mankini V-String Suspender Bodysuit V Strap Jockstrap Swimming (Black One Size)**NewBull**£4.35**4.7★4 rev](https://www.amazon.co.uk/dp/B0F6NJ2763) [5![MFUOE Borat Mankini ManThong Swimsuit Mens V-String Underwear Sexy Mankini with Suspender Swimming Bodysuit Novelty Stag Fancy Dress Costume (Green)](https://m.media-amazon.com/images/I/31yuEtX9HjL.jpg)**MFUOE Borat Mankini ManThong Swimsuit Mens V-String Underwear Sexy Mankini with Suspender Swimming Bodysuit Novelty Stag Fancy Dress Costume (Green)**MFUOE**£5.39**4.4★140 rev](https://www.amazon.co.uk/dp/B0BQLWCQKJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ohyeahlady Sissy Fishnet Lingerie for Men Crossdressing Full Body Stockings Stretch Mesh Male Underwear Bedroom Gay Outfits 3XL 4XL 5XL Black](https://m.media-amazon.com/images/I/31xBUFhJz4L.jpg)**ohyeahlady Sissy Fishnet Lingerie for Men Crossdressing Full Body Stockings Stretch Mesh Male Underwear Bedroom Gay Outfits 3XL 4XL 5XL Black**ohyeahlady**£9.22**1 rev5mo ago](https://www.amazon.co.uk/dp/B0GMGMHQXT) [![HOTSO Mens Thongs Funny Tangas G String Mankini Hot Panties Bulge Pouch Cosplay Costume Underwear Animal Knickers Underpants for Christmas (UK Alpha One Size Regular Regular Standard Style E)](https://m.media-amazon.com/images/I/31jE1DZ03ML.jpg)**HOTSO Mens Thongs Funny Tangas G String Mankini Hot Panties Bulge Pouch Cosplay Costume Underwear Animal Knickers Underpants for Christmas (UK Alpha One Size Regular Regular Standard Style E)**HOTSO**£5.48**4 rev7mo ago](https://www.amazon.co.uk/dp/B0G4CV4BW7) [![VemeFufu Mens Thong String Christmas Xmas Mankini Deer Underwear for Men Sexy UK Hot Funny Reindeer Costume for Birthday Valentine Christmas 1 Piece Brown Deer](https://m.media-amazon.com/images/I/41s2PoZ4XBL.jpg)**VemeFufu Mens Thong String Christmas Xmas Mankini Deer Underwear for Men Sexy UK Hot Funny Reindeer Costume for Birthday Valentine Christmas 1 Piece Brown Deer**VemeFufu**£4.93**27 rev10mo ago](https://www.amazon.co.uk/dp/B0FSKYBJRQ) [![ohmydear Mens Sexy Underwear Briefs Black Bulge Pouch Boxer Back Cut Out Trunks Wide Elastic Waistband Comfortable Mankini for Men UK M](https://m.media-amazon.com/images/I/31VEoif66NL.jpg)**ohmydear Mens Sexy Underwear Briefs Black Bulge Pouch Boxer Back Cut Out Trunks Wide Elastic Waistband Comfortable Mankini for Men UK M**ohmydear**£8.88**7 rev10mo ago](https://www.amazon.co.uk/dp/B0FS75CS6Y) [![ohmydear Mens Lace Vest Fishnet Mesh Crop Top String Vest Undershirt Sissy Outfit Sexy Underwear Clubwear Black Sheer Tank Top Mankini L](https://m.media-amazon.com/images/I/41hSHbrdoVL.jpg)**ohmydear Mens Lace Vest Fishnet Mesh Crop Top String Vest Undershirt Sissy Outfit Sexy Underwear Clubwear Black Sheer Tank Top Mankini L**ohmydear**£6.98**2 rev10mo ago](https://www.amazon.co.uk/dp/B0FS6T8LZH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![comeondear Mens Sexy Thong Panties Punk Rivet Pouch Bulge Underwear Faux Leather Male Jockstrap Mankini Sissy Lingerie Panties Black](https://m.media-amazon.com/images/I/31S0WoPkM4L.jpg)**comeondear Mens Sexy Thong Panties Punk Rivet Pouch Bulge Underwear Faux Leather Male Jockstrap Mankini Sissy Lingerie Panties Black**comeondear**£6.64**5.0★**▲ 103%**](https://www.amazon.co.uk/dp/B0DP64BR5B) [![sunshinelady Mankini for Men UK Sheer Fishnet Bodysuit Sissy Lingerie Outfits Sexy Underwear One-Piece with Stockings Black L-2XL](https://m.media-amazon.com/images/I/41RPQsmJpWL.jpg)**sunshinelady Mankini for Men UK Sheer Fishnet Bodysuit Sissy Lingerie Outfits Sexy Underwear One-Piece with Stockings Black L-2XL**sunshinelady**£10.87**3.0★**▲ 102%**](https://www.amazon.co.uk/dp/B0FQBQR5DZ) [![ohyeahlady Sissy Fishnet Lingerie for Men Crossdressing Full Body Stockings Stretch Mesh Male Underwear Bedroom Gay Outfits 3XL 4XL 5XL Black](https://m.media-amazon.com/images/I/31xBUFhJz4L.jpg)**ohyeahlady Sissy Fishnet Lingerie for Men Crossdressing Full Body Stockings Stretch Mesh Male Underwear Bedroom Gay Outfits 3XL 4XL 5XL Black**ohyeahlady**£9.22**4.0★**▲ 102%**](https://www.amazon.co.uk/dp/B0GMGMHQXT) [![ohmydear Mens Sexy Underwear Briefs Black Bulge Pouch Boxer Back Cut Out Trunks Wide Elastic Waistband Comfortable Mankini for Men UK M](https://m.media-amazon.com/images/I/31VEoif66NL.jpg)**ohmydear Mens Sexy Underwear Briefs Black Bulge Pouch Boxer Back Cut Out Trunks Wide Elastic Waistband Comfortable Mankini for Men UK M**ohmydear**£8.88**3.5★**▲ 101%**](https://www.amazon.co.uk/dp/B0FS75CS6Y) [![ohyeahlady Mankini Man Underwear Fishnet Full Body Bodysuits Stockings Sissy Lingerie Outfit Sheer Stretch Onesies for Men XS-M Black](https://m.media-amazon.com/images/I/31xBUFhJz4L.jpg)**ohyeahlady Mankini Man Underwear Fishnet Full Body Bodysuits Stockings Sissy Lingerie Outfit Sheer Stretch Onesies for Men XS-M Black**ohyeahlady**£9.78**4.0★**▲ 100%**](https://www.amazon.co.uk/dp/B0FF99NMSP)

**~~View all trending →~~**

## **What buyers say about mankini**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“Good quality”*

**Size-Overall**23%

*“It fits great”*

**Fun/Entertainment Experience**23%

*“funny”*

**Shape/Style**9%

*“it make me look very nice”*

**Gifting Purpose**8%

*“For a few quid it would make a good joke or novelty gift”*

**Comfort-Overall**3%

*“Surprisingly comfortable to wear although a tad large for me”*

**Material Quality**3%

*“Nice material & well made”*

**Value For Money**3%

*“Fun Value”*

### **What buyers complain about **

**Size-Overall**75%

*“A bit small”*

**Material Quality**8%

*“it's not the best quality material”*

**Comfort-Overall**8%

*“It's also not that comfortable or supportive”*

### **Top return reasons **

**Size-Overall**50%

**Quality-Overall**14%

**Value For Money**14%

**Material Quality**7%

**Stretchability/Expandability/Elasticity**7%

**Waist Fit**7%

## **Common questions**

<dl>

<dt>**Is mankini profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £55K/yr across 28 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +40.2%. Flapen's verdict: Worth a look (57/100).</dd>

<dt>**How competitive is the mankini niche?**</dt><dd>18 brands and 25 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 60% of demand.</dd>

<dt>**What do buyers complain about in mankini?**</dt><dd>Top complaints mined from reviews: Size-Overall, Material Quality, Comfort-Overall. The return rate is 0.2%.</dd>

<dt>**When does demand for mankini peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 2.5× the quietest.</dd>

<dt>**What does it cost to enter the mankini niche?**</dt><dd>Listings span £3.97–£11.60; the average listing price is £7.00 (sweet spot $15–$100). The average incumbent carries 50 reviews — the moat a new listing must climb.</dd>

</dl>

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