---
title: "Trend — man city mug - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/man-city-mug/trend"
last_updated: "2026-07-31T21:43:18.652Z"
locale: en
meta:
  description: "Niche score 56/100 · £507K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £507K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — man city mug - Flapen"
---

# **man city mug**

**Worth a look**

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 60Growth 30Conversion 34Competition 75Returns 92Price range 80Avg price 85Brand share 23Review moat 91Quality gap 30

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****174.54**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£18.98**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£7.49–£46.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Market size**

**Good****£507K**

£507K/yr · 975K searches

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+3.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand