---
title: "Search terms — jewellery tray - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/jewellery-tray/search-terms"
last_updated: "2026-07-31T18:00:34.981Z"
locale: en
meta:
  description: "Niche score 49/100 · £50K/yr market · 420K searches/yr · £6.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · £50K/yr market · 420K searches/yr · £6.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — jewellery tray - Flapen"
---

# **jewellery tray**

**Skip it**

Prices mostly outside the sweet spot ($3.42–$13.81) — this niche doesn't clear our bar today.

Market size 13Growth 16Conversion 22Competition 71Returns 96Price range 0Avg price 19Brand share 82Review moat 87Quality gap 86

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****254.46**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Great****53%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Bad****£6.79**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-18.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£50K**

£50K/yr · 420K searches

**Price range**

**Bad****£3.42–£13.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")