---
title: "Jersey — £14K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/jersey"
last_updated: "2026-07-31T13:04:04.443Z"
locale: en
meta:
description: "Niche score 51/100 · £14K/yr market · 214K searches/yr · £13.05 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · £14K/yr market · 214K searches/yr · £13.05 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Jersey — £14K/yr Amazon UK Niche (2026) - Flapen"
---
# **jersey**
**Worth a look**
Shows a thin review moat (23 avg reviews), but a small market ($14K/yr) keeps it on the watch list.
Market size 3Growth 67Conversion 6Competition 88Returns 22Price range 81Avg price 59Brand share 47Review moat 99Quality gap 79
**Review moat**
**Incredible****22.77**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****27%**
top-5 click share — an open shelf
**Price range**
**Great****£2.90–£74.06**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+47.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Good****£13.05**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****5.9%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£14K**
£14K/yr · 214K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United Kingdom niche tracking, jersey is a £14K/yr Amazon United Kingdom market (214K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 51/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jersey market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **£10K–£13K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#1,090**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **90%**
- **Out of stock**
- **7.0%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.
**Brands**
**19 **▲rising
**Sellers**
**26**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**27%**
Top 20: 57%
**Open market**
**16%**
- Zidoley27% - GORGLITTER18% - Zaitun15% - Lang Horn9% - Nicoxijia8% - Navneet7% - Open — no brand owns it (13 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 52 weeks — +47.2% search growth over the last 90 days.
12K8KSpike '26 seasonAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jul, Aug · busiest ÷ quietest = 3.4×
[**Open Trend **](https://flapen.com/research/uk/fashion/jersey/trend)
## **Top jersey search terms**
- **jersey**73K/yr+44.4%0.1% conv. - **jersey tops for women**47K/yr+59.4%0.4% conv. - **red jersey**8K/yr+193.0%0.3% conv. - **jersey top**12K/yr+40.0%0.3% conv. - **womens jersey tops**7K/yr+49.5%0.4% conv. - **jerseys**7K/yr+38.0%0.1% conv. - **jersey shirt**7K/yr+52.2%0.2% conv. - **billie eilish jersey**4K/yr+353.9%0.0% conv. - **football jersey women**5K/yr+187.5%0.3% conv. - **black jersey**5K/yr+74.5%0.3% conv. [**All search terms **](https://flapen.com/research/uk/fashion/jersey/search-terms)
## **Top jersey products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£2804%£5606%£8408%£1K110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Number Summer Varsity Top (UK Alpha S Regular Regular)**Zidoley**£7.85**3.6★18 rev](https://www.amazon.co.uk/dp/B0GLWR1WV2) [2**Lang Horn Womens Basketball Graphic Tshirts Summer Short Sleeve V Neck Number Print Loose Tops Oversized Jersey Pullover Shirt Streetwear XL RBlue**Lang Horn**£12.73**3.5★14 rev](https://www.amazon.co.uk/dp/B0FKZZNVTV) [3**Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear Black**Zaitun**£12.85**4.8★46 rev](https://www.amazon.co.uk/dp/B0GFN2W26S) [4**Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear White**Zaitun**£12.68**4.8★46 rev](https://www.amazon.co.uk/dp/B0GFMYQVF3) [5**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Summer Varsity Top (UK Alpha M Regular Regular Green)**Zidoley**£7.93**4.2★22 rev](https://www.amazon.co.uk/dp/B0G3WFBWPR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HAWILAND Mens Mesh Short Sleeve V Neck Jersey Tops Graphic Basketball Football Oversized Tee T Shirt Black Medium**HAWILAND**£12.76**13 rev5mo ago](https://www.amazon.co.uk/dp/B0GK78GGBH) [**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Number Summer Varsity Top (UK Alpha S Regular Regular)**Zidoley**£7.85**18 rev5mo ago](https://www.amazon.co.uk/dp/B0GLWR1WV2) [**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Going Out Summer Varsity Top (UK Alpha L Regular Regular)**Zidoley**£7.88**11 rev5mo ago](https://www.amazon.co.uk/dp/B0GLWJJ2CD) [**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Number Summer Varsity Top (UK Alpha XL Regular Regular)**Zidoley**£7.83**18 rev5mo ago](https://www.amazon.co.uk/dp/B0GLXMT7XC) [**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Going Out Summer Varsity Top (UK Alpha S Regular Regular)**Zidoley**£7.78**11 rev5mo ago](https://www.amazon.co.uk/dp/B0GLXJM1Q1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nike Mens ENT Dri-Fit SS Stadium Home Jersey White/Speed Red/Obsidian/Obsid M**NIKE**£74.06**4.4★**▲ 35%**](https://www.amazon.co.uk/dp/B0FNRNVMLC) [**HAWILAND Mens Mesh Short Sleeve V Neck Jersey Tops Graphic Basketball Football Oversized Tee T Shirt Black Medium**HAWILAND**£12.76**4.5★**▲ 33%**](https://www.amazon.co.uk/dp/B0GK78GGBH) [**Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear White**Zaitun**£12.68**4.8★**▲ 33%**](https://www.amazon.co.uk/dp/B0GFMYQVF3) [**Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear Black**Zaitun**£12.85**4.8★**▲ 32%**](https://www.amazon.co.uk/dp/B0GFN2W26S) [**Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Going Out Summer Varsity Top (UK Alpha L Regular Regular)**Zidoley**£7.88**4.1★**▲ 32%**](https://www.amazon.co.uk/dp/B0GLWJJ2CD)
**~~View all trending →~~**
## **What buyers say about jersey**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**24%
*“Sizing is accurate”*
**Quality-Overall**13%
*“Good quality oversized tshirt”*
**Value For Money**9%
*“Ah well, theyre cheap”*
**Breathability**5%
*“breathable”*
**Comfort-Overall**5%
*“was so comfortable”*
**Material Quality**4%
*“The material is comfortable”*
**Machine Wash Suitability**4%
*“is easy to wash”*
**Gifting Purpose**3%
*“Good Gift”*
**Design-Overall**3%
*“Bright design”*
**Weight Light**2%
*“Great quality lightweight top”*
### **What buyers complain about **
**Size-Overall**30%
*“size up”*
**Material Quality**24%
*“Cheap material”*
**Color**5%
*“Not the colour as described”*
**Comfort-Overall**4%
*“really needed a bit more length to feel comfortable”*
**Thickness**3%
*“The one thing that struck me about this shirt was how thin it was”*
**Advertised Vs Actual Product**3%
*“Wrong size description”*
**Quality-Overall**3%
*“Terrible quality”*
**Breathability**2%
*“not the true jersey type thats breathable with tiny holes”*
**Wrinkles**1%
*“Also, it wrinkles easily after sitting”*
### **Top return reasons **
**Size-Overall**73%
**Material Quality**6%
**Quality-Overall**5%
**Length**3%
**Color**2%
**Transparency**2%
**Value For Money**2%
**Stitch/Finish/Polish**1%
**Advertised Vs Actual Product**1%
**Shape/Style**1%
## **Common questions**
- **Is jersey profitable to sell on Amazon United Kingdom?**
- The niche generates £14K/yr across 93 tracked products. 1 of 37 products launched in the last 360 days are still selling. 90-day search growth is +47.2%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the jersey niche?**
- 19 brands and 26 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in jersey?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Color. The return rate is 5.9% — above our launch gate.
- **When does demand for jersey peak?**
- Demand peaks in Jul–Aug; the busiest month runs 3.4× the quietest.
- **What does it cost to enter the jersey niche?**
- Listings span £2.90–£74.06; the average listing price is £13.05 (sweet spot $15–$100). The average incumbent carries 23 reviews — the moat a new listing must climb.
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