---
title: "Trend — jackets for men uk - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/jackets-for-men-uk/trend"
last_updated: "2026-07-31T15:36:02.389Z"
locale: en
meta:
  description: "Niche score 47/100 · £29K/yr market · 2.0M searches/yr · £28.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £29K/yr market · 2.0M searches/yr · £28.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — jackets for men uk - Flapen"
---

# **jackets for men uk**

**Skip it**

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 7Growth 3Conversion 1Competition 96Returns 19Price range 87Avg price 95Brand share 94Review moat 50Quality gap 77

**Competition**

**Incredible****15%**

top-5 click share — an open shelf

**Avg price**

**Incredible****£28.50**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****41%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****£8.46–£74.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,507.15**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****6.6%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****£29K**

£29K/yr · 2.0M searches

**Growth**

**Bad****-43.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")