---
title: "Hungry Caterpillar Costume — £34K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/hungry-caterpillar-costume"
last_updated: "2026-07-31T18:27:37.371Z"
locale: en
meta:
  description: "Niche score 36/100 · £34K/yr market · 126K searches/yr · £14.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 36/100 · £34K/yr market · 126K searches/yr · £14.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Hungry Caterpillar Costume — £34K/yr Amazon UK Niche (2026) - Flapen"
---

# **hungry caterpillar costume**

**Skip it**

Soft demand (-92.6% this quarter) — this niche doesn't clear our bar today.

Market size 8Growth 0Conversion 23Competition 56Returns 30Price range 53Avg price 74Brand share 53Review moat 91Quality gap 52

**Review moat**

**Great****179.46**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****£14.82**

avg listing price — sweet spot $15–$100

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****£9.00–£21.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£34K**

£34K/yr · 126K searches

**Growth**

**Bad****-92.6%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United Kingdom niche tracking, hungry caterpillar costume is a £34K/yr Amazon United Kingdom market (126K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 36/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **hungry caterpillar costume market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**£19K–£22K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#980**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**88%**</dd>

<dt>**Sponsored**</dt><dd>**50%**</dd>

<dt>**Out of stock**</dt><dd>**22.2%**</dd>

<dt>**Avg brand age**</dt><dd>**39 months**</dd>

<dt>**Avg seller age**</dt><dd>**193 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**26**

**Top-5 brand share**

**73%**

Top 20: 100%

**Top-5 click share**

**52%**

Top 20: 95%

**Open market**

**21%**

- generic28% - Rubies13% - Fun Shack12% - Eric Carle11% - Blues Group10% - Smiffys5%

## **Demand & seasonality**

Weekly Amazon search volume, last 72 weeks — -92.6% search growth over the last 90 days.

40K30KSpike '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar · busiest ÷ quietest = 83.4×

[**Open Trend **](https://flapen.com/research/uk/fashion/hungry-caterpillar-costume/trend)

## **Top hungry caterpillar costume search terms**

- **caterpillar costume**18K/yr-66.1%1.4% conv. - **hungry caterpillar costume**59K/yr-96.9%1.3% conv. - **caterpillar costume kids**7K/yr-66.0%2.1% conv. - **the hungry caterpillar costume**16K/yr-96.4%0.4% conv. - **very hungry caterpillar costume**11K/yr-96.6%0.0% conv. - **the very hungry caterpillar costume**11K/yr-96.9%1.3% conv. - **hungry caterpillar costume kids**5K/yr-98.3%3.8% conv. [**All search terms **](https://flapen.com/research/uk/fashion/hungry-caterpillar-costume/search-terms)

## **Top hungry caterpillar costume products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£2K10%£3K15%£5K20%£7K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Unisex Caterpillar Onesie Fancy Dress Costume Hoody Pyjama Sleep wear Carnival Costume S(height 150cm-160cm)](https://m.media-amazon.com/images/I/41jR3Cf4HiL.jpg)**Unisex Caterpillar Onesie Fancy Dress Costume Hoody Pyjama Sleep wear Carnival Costume S(height 150cm-160cm)**generic**£17.56**4.1★36 rev](https://www.amazon.co.uk/dp/B07D2MF46W) [2![Eric Carle The Very Hungry Caterpillar Kids Red Long Sleeve Pyjama Set | Crew Neck Cartoon Nightwear | Boys Girls Long Leg PJs for Bedtime & Sleepover Merch - 12-18 Months](https://m.media-amazon.com/images/I/31TwnQmdHDL.jpg)**Eric Carle The Very Hungry Caterpillar Kids Red Long Sleeve Pyjama Set | Crew Neck Cartoon Nightwear | Boys Girls Long Leg PJs for Bedtime & Sleepover Merch - 12-18 Months**Eric Carle**£16.28**5.0★4 rev](https://www.amazon.co.uk/dp/B0GGCVBTHQ) [3![Unisex Caterpillar Onesie Fancy Dress Costume Hoody Pyjama Sleep wear Carnival Costume L(height 170cm-180cm)](https://m.media-amazon.com/images/I/41jR3Cf4HiL.jpg)**Unisex Caterpillar Onesie Fancy Dress Costume Hoody Pyjama Sleep wear Carnival Costume L(height 170cm-180cm)**generic**£17.49**4.1★36 rev](https://www.amazon.co.uk/dp/B07D2N74XJ) [4![Bristol Novelty Childrens Caterpillar Costume Age 6-8 years old Halloween](https://m.media-amazon.com/images/I/4190-RlcluL.jpg)**Bristol Novelty Childrens Caterpillar Costume Age 6-8 years old Halloween**Rubies**£11.61**4.3★384 rev](https://www.amazon.co.uk/dp/B07L445TB4) [5![Smiffys Official The Very Hungry Caterpillar Costume for Children Licensed Storybook Fancy Dress with Easy Wear Tabard & Separate Character Hood Unisex Kids Costume World Book Day Age 1-2](https://m.media-amazon.com/images/I/31gRr5BCmXL.jpg)**Smiffys Official The Very Hungry Caterpillar Costume for Children Licensed Storybook Fancy Dress with Easy Wear Tabard & Separate Character Hood Unisex Kids Costume World Book Day Age 1-2**Smiffys**£10.56**5.0★3 rev](https://www.amazon.co.uk/dp/B0GNSXLVSW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Smiffys Official The Very Hungry Caterpillar Costume for Children Licensed Storybook Fancy Dress with Easy Wear Tabard & Separate Character Hood Unisex Kids Costume World Book Day Age 1-2](https://m.media-amazon.com/images/I/31gRr5BCmXL.jpg)**Smiffys Official The Very Hungry Caterpillar Costume for Children Licensed Storybook Fancy Dress with Easy Wear Tabard & Separate Character Hood Unisex Kids Costume World Book Day Age 1-2**Smiffys**£10.56**3 rev5mo ago](https://www.amazon.co.uk/dp/B0GNSXLVSW) [![Eric Carle The Very Hungry Caterpillar Kids Red Long Sleeve Pyjama Set | Crew Neck Cartoon Nightwear | Boys Girls Long Leg PJs for Bedtime & Sleepover Merch - 12-18 Months](https://m.media-amazon.com/images/I/31TwnQmdHDL.jpg)**Eric Carle The Very Hungry Caterpillar Kids Red Long Sleeve Pyjama Set | Crew Neck Cartoon Nightwear | Boys Girls Long Leg PJs for Bedtime & Sleepover Merch - 12-18 Months**Eric Carle**£16.28**4 rev6mo ago](https://www.amazon.co.uk/dp/B0GGCVBTHQ) [![Kavoc Caterpillar Costume Set Includes Caterpillar Headband Hat and Self Adhesive Felt Foods Fruits Stickers for World Book Day Cosplay](https://m.media-amazon.com/images/I/51RbaNCEIDL.jpg)**Kavoc Caterpillar Costume Set Includes Caterpillar Headband Hat and Self Adhesive Felt Foods Fruits Stickers for World Book Day Cosplay**Kavoc**£12.22**5 rev7mo ago](https://www.amazon.co.uk/dp/B0G7F4KMH1) [![Aleshime Caterpillar Costume for Kids Toddlers World Book Day Costume Fancy Dress for Girls and Boys Age 3-12Y(Rainbow)](https://m.media-amazon.com/images/I/41RiQM96mzL.jpg)**Aleshime Caterpillar Costume for Kids Toddlers World Book Day Costume Fancy Dress for Girls and Boys Age 3-12Y(Rainbow)**Aleshime**£15.31**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G6RVRH5G) [![Blues Group Officially Licensed The Very Hungry Caterpillar Unisex Kids Value Costume | World Book Day Dress-Up and Fancy Dress | Ages 3-8| (4-6 Years)](https://m.media-amazon.com/images/I/31NZ4g0km2L.jpg)**Blues Group Officially Licensed The Very Hungry Caterpillar Unisex Kids Value Costume | World Book Day Dress-Up and Fancy Dress | Ages 3-8| (4-6 Years)**Blues Group**£13.67**8 rev8mo ago](https://www.amazon.co.uk/dp/B0G3QB393G)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![FeMereina Halloween Costumes Toddler Baby Boy Girl Animal Chick Romper Sleeveless Zip Up Hooded Cosplay Jumpsuit with Striped Socks (Yellow 12-18 Months)](https://m.media-amazon.com/images/I/41kC+n5yPrL.jpg)**FeMereina Halloween Costumes Toddler Baby Boy Girl Animal Chick Romper Sleeveless Zip Up Hooded Cosplay Jumpsuit with Striped Socks (Yellow 12-18 Months)**FeMereina**£9.05**4.8★**▲ 769%**](https://www.amazon.co.uk/dp/B0CFHFWSRC) [![FeMereina Halloween Costumes Toddler Baby Boy Girl Animal Chick Romper Sleeveless Zip Up Hooded Cosplay Jumpsuit with Striped Socks (Yellow 18-24 Months)](https://m.media-amazon.com/images/I/41kC+n5yPrL.jpg)**FeMereina Halloween Costumes Toddler Baby Boy Girl Animal Chick Romper Sleeveless Zip Up Hooded Cosplay Jumpsuit with Striped Socks (Yellow 18-24 Months)**FeMereina**£9.62**4.8★**▲ 735%**](https://www.amazon.co.uk/dp/B0CFHC5ZNN) [![FeMereina Halloween Costumes Toddler Baby Boy Girl Animal Chick Romper Sleeveless Zip Up Hooded Cosplay Jumpsuit with Striped Socks (Yellow 0-6 Months)](https://m.media-amazon.com/images/I/41kC+n5yPrL.jpg)**FeMereina Halloween Costumes Toddler Baby Boy Girl Animal Chick Romper Sleeveless Zip Up Hooded Cosplay Jumpsuit with Striped Socks (Yellow 0-6 Months)**FeMereina**£9.00**4.8★**▲ 606%**](https://www.amazon.co.uk/dp/B0CFHD7RYG) [![Unisex Caterpillar Onesie Fancy Dress Costume Hoody Pyjama Sleep wear Carnival Costume L(height 170cm-180cm)](https://m.media-amazon.com/images/I/41jR3Cf4HiL.jpg)**Unisex Caterpillar Onesie Fancy Dress Costume Hoody Pyjama Sleep wear Carnival Costume L(height 170cm-180cm)**generic**£17.49**4.1★**▲ 283%**](https://www.amazon.co.uk/dp/B07D2N74XJ) [![Blues Group Officially Licensed The Very Hungry Caterpillar Unisex Kids Value Costume | World Book Day Dress-Up and Fancy Dress | Ages 3-8| (3-4 Years)](https://m.media-amazon.com/images/I/31NZ4g0km2L.jpg)**Blues Group Officially Licensed The Very Hungry Caterpillar Unisex Kids Value Costume | World Book Day Dress-Up and Fancy Dress | Ages 3-8| (3-4 Years)**Blues Group**£13.35**4.9★**▲ 136%**](https://www.amazon.co.uk/dp/B0G3QFMCY2)

**~~View all trending →~~**

## **What buyers say about hungry caterpillar costume**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**27%

*“Right size”*

**Quality-Overall**26%

*“Well made, good quality and vibrant colours though”*

**Advertised Vs Actual Product**6%

*“exactly as you would expect it to be”*

**Developmental Needs**6%

*“Perfect for kids”*

**Value For Money**6%

*“And not too expensive either”*

**Color**4%

*“The rainbow colours are great, really vibrant and bright and I love the addition of the little feet”*

**Comfort-Overall**4%

*“seems comfortable”*

**Material Quality**4%

*“material is nice”*

**Ease Of Use**4%

*“easy to get on and off”*

**Design-Overall**3%

*“Good quality and well designed outfit”*

### **What buyers complain about **

**Size-Overall**27%

*“Sizes are massively out”*

**Durability**17%

*“Broke straight away”*

**Value For Money**14%

*“Not the cheapest”*

**Advertised Vs Actual Product**8%

*“False advertising”*

**Quality-Overall**8%

*“Quality not so good either for the price”*

**Stretchability/Expandability/Elasticity**3%

*“The costume came all perfect, material is nice, however, when to try it on, the elastic bad on one of the side came off from the seam”*

**Material Quality**1%

*“I think made of felt. it feels felt like though I can't find any material information on the listing”*

### **Top return reasons **

**Size-Overall**87%

**Quality-Overall**5%

**Advertised Vs Actual Product**2%

**Material Quality**1%

**Strap/String Quality**1%

**Stitch/Finish/Polish**1%

**Adhesion/Stickiness**1%

**Value For Money**1%

**Comfort-Overall**0%

**Inflation/Deflation**0%

## **Common questions**

<dl>

<dt>**Is hungry caterpillar costume profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £34K/yr across 24 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -92.6%. Flapen's verdict: Skip it (36/100).</dd>

<dt>**How competitive is the hungry caterpillar costume niche?**</dt><dd>12 brands and 26 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 73% of demand.</dd>

<dt>**What do buyers complain about in hungry caterpillar costume?**</dt><dd>Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 4.6%.</dd>

<dt>**When does demand for hungry caterpillar costume peak?**</dt><dd>Demand peaks in Feb–Mar; the busiest month runs 83.4× the quietest.</dd>

<dt>**What does it cost to enter the hungry caterpillar costume niche?**</dt><dd>Listings span £9.00–£21.74; the average listing price is £14.82 (sweet spot $15–$100). The average incumbent carries 179 reviews — the moat a new listing must climb.</dd>

</dl>

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