---
title: "Trend — hiking trousers mens - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/hiking-trousers-mens/trend"
last_updated: "2026-07-31T17:40:10.574Z"
locale: en
meta:
  description: "Niche score 50/100 · £77K/yr market · 501K searches/yr · £24.42 avg price. Weak search conversion (0.6%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £77K/yr market · 501K searches/yr · £24.42 avg price. Weak search conversion (0.6%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — hiking trousers mens - Flapen"
---

# **hiking trousers mens**

**Worth a look**

Shows a fragmented shelf (top 5 take 14% of clicks), but weak search conversion (0.6%) keeps it on the watch list.

Market size 19Growth 13Conversion 8Competition 96Returns 23Price range 87Avg price 95Brand share 76Review moat 54Quality gap 78

**Competition**

**Incredible****14%**

top-5 click share — an open shelf

**Avg price**

**Incredible****£24.42**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£9.93–£62.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Review moat**

**Good****1,349.58**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****5.5%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****£77K**

£77K/yr · 501K searches

**Growth**

**Bad****-24.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")