---
title: "Search terms — gym shirt - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/gym-shirt/search-terms"
last_updated: "2026-07-31T16:53:41.887Z"
locale: en
meta:
  description: "Niche score 51/100 · £103K/yr market · 1.0M searches/yr · £13.74 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £103K/yr market · 1.0M searches/yr · £13.74 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — gym shirt - Flapen"
---

# **gym shirt**

**Worth a look**

Shows a fragmented shelf (top 5 take 13% of clicks), but weak search conversion (0.8%) keeps it on the watch list.

Market size 25Growth 35Conversion 9Competition 97Returns 41Price range 59Avg price 65Brand share 90Review moat 25Quality gap 62

**Competition**

**Incredible****13%**

top-5 click share — an open shelf

**Brand share**

**Great****45%**

top-5 brand share — no brand owns this niche

**Avg price**

**Good****£13.74**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£6.53–£27.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+8.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****£103K**

£103K/yr · 1.0M searches

**Review moat**

**Bad****4,563.91**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")