---
title: "Trend — green scarf - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/green-scarf/trend"
last_updated: "2026-07-31T23:26:34.071Z"
locale: en
meta:
  description: "Niche score 42/100 · £23K/yr market · 101K searches/yr · £8.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · £23K/yr market · 101K searches/yr · £8.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — green scarf - Flapen"
---

# **green scarf**

**Skip it**

Soft demand (-50.8% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 35Competition 87Returns 55Price range 43Avg price 22Brand share 83Review moat 54Quality gap 52

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****1,350.21**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£3.02–£24.10**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Bad****£8.03**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£23K**

£23K/yr · 101K searches

**Growth**

**Bad****-50.8%**

90-day search growth — must beat 0% to launch