---
title: "Trend — girls underwear - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/girls-underwear/trend"
last_updated: "2026-07-31T16:01:37.061Z"
locale: en
meta:
  description: "Niche score 55/100 · £155K/yr market · 348K searches/yr. Prices mostly outside the sweet spot ($5.18–$17.50) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £155K/yr market · 348K searches/yr. Prices mostly outside the sweet spot ($5.18–$17.50) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — girls underwear - Flapen"
---

# **girls underwear**

**Worth a look**

Shows low returns (0.2%), but prices mostly outside the sweet spot ($5.18–$17.50) keeps it on the watch list.

Market size 33Growth 38Conversion 53Competition 95Returns 99Price range 20Avg price 35Brand share 55Review moat 66Quality gap 37

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Competition**

**Incredible****20%**

top-5 click share — an open shelf

**Review moat**

**Good****846.46**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+10.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£10.23**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****£155K**

£155K/yr · 348K searches

**Price range**

**Bad****£5.18–£17.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100