---
title: "Trend — girls school shirts - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/girls-school-shirts/trend"
last_updated: "2026-07-31T16:57:02.608Z"
locale: en
meta:
  description: "Niche score 51/100 · £56K/yr market · 286K searches/yr · £11.84 avg price. A small market ($56K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £56K/yr market · 286K searches/yr · £11.84 avg price. A small market ($56K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — girls school shirts - Flapen"
---

# **girls school shirts**

**Worth a look**

Shows a thin review moat (182 avg reviews), but a small market ($56K/yr) keeps it on the watch list.

Market size 14Growth 61Conversion 21Competition 76Returns 48Price range 35Avg price 49Brand share 42Review moat 91Quality gap 88

**Review moat**

**Great****182.34**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Growth**

**Good****+38.1%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****£11.84**

avg listing price — sweet spot $15–$100

**Returns**

**Okay****3.2%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****£5.92–£19.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£56K**

£56K/yr · 286K searches