---
title: "Trend — gift tags - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/gift-tags/trend"
last_updated: "2026-07-31T16:40:53.099Z"
locale: en
meta:
  description: "Niche score 49/100 · £66K/yr market · 110K searches/yr · £4.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · £66K/yr market · 110K searches/yr · £4.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — gift tags - Flapen"
---

# **gift tags**

**Skip it**

Prices mostly outside the sweet spot ($2.24–$8.34) — this niche doesn't clear our bar today.

Market size 17Growth 39Conversion 96Competition 50Returns 99Price range 0Avg price 12Brand share 66Review moat 68Quality gap 30

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****769.52**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+11.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£66K**

£66K/yr · 110K searches

**Avg price**

**Bad****£4.25**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£2.24–£8.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100