---
title: "Cricket Hat — £17K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/cricket-hat"
last_updated: "2026-07-31T12:49:50.325Z"
locale: en
meta:
description: "Niche score 49/100 · £17K/yr market · 69K searches/yr · £12.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £17K/yr market · 69K searches/yr · £12.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cricket Hat — £17K/yr Amazon UK Niche (2026) - Flapen"
---
# **cricket hat**
**Skip it**
A small market ($17K/yr) — this niche doesn't clear our bar today.
Market size 4Growth 100Conversion 26Competition 57Returns 42Price range 30Avg price 52Brand share 44Review moat 64Quality gap 63
**Growth**
**Incredible****+720.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****920.93**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****£12.22**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****£5.87–£18.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£17K**
£17K/yr · 69K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, cricket hat is a £17K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 49/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cricket hat market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£18K–£24K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#527**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **57%**
- **Out of stock**
- **2.7%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **—flat
**Sellers**
**36**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 86%
**Open market**
**17%**
- Gunn & Moore39% - Kookaburra18% - GADIEMKENSD9% - Buckets of Hats7% - Wmcaps6% - JAN & JUL4% - Open — no brand owns it (7 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +720.2% search growth over the last 90 days.
9K7KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 12.0×
[**Open Trend **](https://flapen.com/research/uk/fashion/cricket-hat/trend)
## **Top cricket hat search terms**
- **cricket hat**30K/yr+734.5%1.9% conv. - **england cricket hat**19K/yr+741.4%0.9% conv. - **cricket hats for men uk**13K/yr+630.2%1.7% conv. - **cricket sun hat**5K/yr+840.1%1.8% conv. - **cricket hats for men**3K/yr+719.7%1.7% conv. [**All search terms **](https://flapen.com/research/uk/fashion/cricket-hat/search-terms)
## **Top cricket hat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£2K20%£3K30%£5K40%£7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gunn & Moore GM | Panama Cricket Hat White X-Large**Gunn & Moore**£14.36**4.2★107 rev](https://www.amazon.co.uk/dp/B0013T5TAI) [2**Gunn & Moore GM | Panama Cricket Hat White Medium**Gunn & Moore**£13.61**4.2★361 rev](https://www.amazon.co.uk/dp/B0013T2QWW) [3**GADIEMKENSD UPF 50+ Foldable Baseball Cap with Breathable Mesh Extended Brim Running Caps for Men Women Water Repellent Summer Cricket Hats Golf Hat for Outdoors Sports White**GADIEMKENSD**£10.32**5.0★16 rev](https://www.amazon.co.uk/dp/B0FM79GFNN) [4**Buckets of Hats Lions Traditional England Bucket Hat for Football and Cricket Supporters Navy Blue**Buckets of Hats**£13.13**4.1★35 rev](https://www.amazon.co.uk/dp/B0DF87NX74) [5**Kookaburra Unisex Kcc120m Sun Hat Neutral Neutral M EU**Kookaburra**£10.26**4.1★159 rev](https://www.amazon.co.uk/dp/B007CSHKBU)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TOP-EX Waterproof Sun Hats for Men Women UPF 50 UV Safari Hats Wide Brim Outdoor Hat for Travel Walking Golf Fishing Hiking Adjustable Packable Windproof Khaki M/L**TOP-EX**£18.87**64 rev6mo ago](https://www.amazon.co.uk/dp/B0GHQVWQC3) [**GADIEMKENSD UPF 50+ Foldable Baseball Cap with Breathable Mesh Extended Brim Running Caps for Men Women Water Repellent Summer Cricket Hats Golf Hat for Outdoors Sports White**GADIEMKENSD**£10.32**16 rev11mo ago](https://www.amazon.co.uk/dp/B0FM79GFNN) [**GADIEMKENSD UPF 50+ Foldable Baseball Cap with Breathable Mesh Extended Brim Running Caps for Men Women Water Repellent Summer Cricket Hats Golf Hat for Outdoors Sports Black**GADIEMKENSD**£9.95**16 rev11mo ago](https://www.amazon.co.uk/dp/B0FM77V25G) [**Buckets of Hats Lions Traditional England Bucket Hat for Football and Cricket Supporters White**Buckets of Hats**£13.13**35 rev1y ago](https://www.amazon.co.uk/dp/B0F8P4G9S2) [**FURTALK Sun Hats for Men Fishing Hat UPF 80+ Foldable Wide Brim Outdoor Hiking Beach Summer Hats Khaki**FURTALK**£13.80**1,187 rev1y ago](https://www.amazon.co.uk/dp/B0DSHKL8RZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GADIEMKENSD UPF 50+ Foldable Baseball Cap with Breathable Mesh Extended Brim Running Caps for Men Women Water Repellent Summer Cricket Hats Golf Hat for Outdoors Sports White**GADIEMKENSD**£10.32**5.0★**▲ 18%**](https://www.amazon.co.uk/dp/B0FM79GFNN) [**JAN & JUL Adjustable Toddler Sun-Hat with UV Protection (L: 2-5 Years Sand)**JAN & JUL**£16.73**4.6★**▲ 18%**](https://www.amazon.co.uk/dp/B09NXHVZYP) [**TrailHeads Performance Mens Running Hat - Lightweight Quick Dry Workout Hats for Men - Athletic Sports Cap for Tennis Gym White**TrailHeads**£16.37**4.5★**▲ 18%**](https://www.amazon.co.uk/dp/B007ZFKVPM) [**TOP-EX Waterproof Sun Hats for Men Women UPF 50 UV Safari Hats Wide Brim Outdoor Hat for Travel Walking Golf Fishing Hiking Adjustable Packable Windproof Khaki M/L**TOP-EX**£18.87**4.4★**▲ 17%**](https://www.amazon.co.uk/dp/B0GHQVWQC3) [**GADIEMKENSD UPF 50+ Foldable Baseball Cap with Breathable Mesh Extended Brim Running Caps for Men Women Water Repellent Summer Cricket Hats Golf Hat for Outdoors Sports Black**GADIEMKENSD**£9.95**5.0★**▲ 16%**](https://www.amazon.co.uk/dp/B0FM77V25G)
**~~View all trending →~~**
## **What buyers say about cricket hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Good quality and adjustable fit”*
**Size-Overall**15%
*“It fits perfectly with plenty of adjustment and covers ears, neck and face easily”*
**Value For Money**10%
*“Good price”*
**Comfort-Overall**8%
*“So comfortable”*
**Adjustability/Rotatability/Reclining**7%
*“Well adjustable, fits both large and small heads”*
**Weight Light**7%
*“lightweight fishing hat”*
**Advertised Vs Actual Product**6%
*“Does the job”*
**Weather Proof**4%
*“ideal for the savanna”*
**Suitability Hot Weather**3%
*“it does a good job of stopping the sun”*
**Material Quality**2%
*“good quality material”*
### **What buyers complain about **
**Size-Overall**35%
*“Fit Could Be Better”*
**Strap/String Quality**13%
*“The rope strap broke pretty much as soon as it arrived sadly”*
**Quality-Overall**9%
*“As to the hat itself - the build quality is quite cheap”*
**Lining Quality**8%
*“Crown lining could be better”*
**Durability**3%
*“one of the side poppers broke on first use”*
**Color**3%
*“Fake Colour”*
### **Top return reasons **
**Size-Overall**77%
**Shape/Style**4%
**Color**3%
**Advertised Vs Actual Product**3%
**Width**2%
**Material Quality**2%
**Strap/String Quality**2%
**Stiffness**1%
**Comfort-Overall**1%
**Quality-Overall**1%
## **Common questions**
- **Is cricket hat profitable to sell on Amazon United Kingdom?**
- The niche generates £17K/yr across 30 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +720.2%. Flapen's verdict: Skip it (49/100).
- **How competitive is the cricket hat niche?**
- 13 brands and 36 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in cricket hat?**
- Top complaints mined from reviews: Size-Overall, Strap/String Quality, Quality-Overall. The return rate is 3.6%.
- **When does demand for cricket hat peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 12.0× the quietest.
- **What does it cost to enter the cricket hat niche?**
- Listings span £5.87–£18.87; the average listing price is £12.22 (sweet spot $15–$100). The average incumbent carries 921 reviews — the moat a new listing must climb.
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