---
title: "Clothes — £34K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/clothes"
last_updated: "2026-07-31T15:01:09.610Z"
locale: en
meta:
description: "Niche score 35/100 · £34K/yr market · 285K searches/yr · £17.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £34K/yr market · 285K searches/yr · £17.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Clothes — £34K/yr Amazon UK Niche (2026) - Flapen"
---
# **clothes**
**Skip it**
A small market ($34K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 12Conversion 9Competition 71Returns 22Price range 73Avg price 82Brand share 20Review moat 40Quality gap 60
**Avg price**
**Great****£17.77**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£7.12–£36.18**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,486.44**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****5.8%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-25.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£34K**
£34K/yr · 285K searches
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United Kingdom niche tracking, clothes is a £34K/yr Amazon United Kingdom market (285K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **clothes market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **£53K–£71K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#118**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **53%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▲rising
**Sellers**
**49**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 75%
**Open market**
**6%**
- NIKE67% - adidas10% - JOYSPELS9% - JOCMIC4% - IUGA2% - Leafigure2% - Open — no brand owns it (6 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -25.1% search growth over the last 90 days.
45K35KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.3×
[**Open Trend **](https://flapen.com/research/uk/fashion/clothes/trend)
## **Top clothes search terms**
- **nike leggings women**61K/yr-20.0%0.4% conv. - **nike pro leggings**71K/yr-27.6%1.0% conv. - **joyspels leggings**30K/yr-34.0%0.5% conv. - **nike pro leggings girls**32K/yr-21.4%1.5% conv. - **nike leggings girls**15K/yr-21.9%0.9% conv. - **cellulite leggings**8K/yr+21.1%0.1% conv. - **girls nike pro leggings**15K/yr-29.6%1.7% conv. - **anti cellulite leggings women**7K/yr-44.1%0.2% conv. - **running trousers womens**7K/yr-17.9%0.4% conv. - **fabletics**7K/yr-22.8%0.0% conv. [**All search terms **](https://flapen.com/research/uk/fashion/clothes/search-terms)
## **Top clothes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£1K8%£3K12%£4K16%£6K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NIKE Girls Tights-da1028 Leggings Black/White M EU**NIKE**£24.22**4.5★1,398 rev](https://www.amazon.co.uk/dp/B08NYJH4JG) [2**NIKE Girls Pro Leggings Black White S EU**NIKE**£22.34**4.5★1,398 rev](https://www.amazon.co.uk/dp/B08NYHFG2W) [3**Nike Womens Sweatpants Leggings Black/(White) XS EU**NIKE**£18.65**4.5★3,889 rev](https://www.amazon.co.uk/dp/B08NX7DG91) [4**NIKE Girls Nike Pro Leggings Black White L infant**NIKE**£16.00**4.5★1,398 rev](https://www.amazon.co.uk/dp/B08NYJFHK3) [5**Nike Girls Pro Leggings Black 4/5 Years**NIKE**£16.95**5.0★1 rev](https://www.amazon.co.uk/dp/B0D45VTM3L)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**adidas Girls Essentials Leggings Tights Black/White 11-12 Years**adidas**£10.43**423 rev1mo ago](https://www.amazon.co.uk/dp/B0D19W7KY1) [**adidas Womens Essentials 3-Stripes Cotton Leggings Tights Black/White M**adidas**£11.57**2,539 rev1mo ago](https://www.amazon.co.uk/dp/B0CZPLXSLS) [**adidas Girls Essentials Leggings Tights Black/White 14-15 Years**adidas**£8.88**423 rev1mo ago](https://www.amazon.co.uk/dp/B0D1B24K9J) [**adidas Girls Essentials 3 Stripes Leggings Tights Black/White/White 11-12 Years**adidas**£13.32**313 rev1mo ago](https://www.amazon.co.uk/dp/B0CZPMCL12) [**adidas Womens Essentials Linear Cotton Leggings Tights Black/White M**adidas**£11.46**1,155 rev1mo ago](https://www.amazon.co.uk/dp/B0CZPKNZK4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nike FJ3019-010 W NK DF PARK20 Pant KP R Pants Womens Black/Black/White Size L**NIKE**£21.31**3.8★**▲ 138%**](https://www.amazon.co.uk/dp/B0CPJJMF87) [**Nike Womens Pro 365 Tights Leggings Black Large**NIKE**£29.85**4.5★**▲ 136%**](https://www.amazon.co.uk/dp/B0C31DV82G) [**Nike Womens W Np 365 Tight Leggings Midnight Navy/White S**NIKE**£36.18**5.0★**▲ 115%**](https://www.amazon.co.uk/dp/B0DYLG94WC) [**NIKE CZ9803 W NP 365 Tight Crop Leggings Womens Black/White XL**NIKE**£24.10**4.4★**▲ 113%**](https://www.amazon.co.uk/dp/B08NYLFGWH) [**IUGA Yoga Pants with Pockets Tummy Control Workout Running Leggings with Pockets for Women Black I840 M**IUGA**£17.91**4.7★**▲ 91%**](https://www.amazon.co.uk/dp/B079BJ3TCW)
**~~View all trending →~~**
## **What buyers say about clothes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**22%
*“Fit well”*
**Comfort-Overall**20%
*“Feels comfortable”*
**Quality-Overall**10%
*“They're surprisingly well made”*
**Value For Money**8%
*“Good for the price”*
**Pockets/Compartments**6%
*“Good size pockets also”*
**Soft Feel**5%
*“soft material”*
**Material Quality**4%
*“Good quality, thick material”*
**Exercise/Sports Suitability**2%
*“Perfect for the gym”*
**Machine Wash Suitability**2%
*“They wash well”*
**Thickness**1%
*“Nice and thick”*
### **What buyers complain about **
**Size-Overall**14%
*“on the small side”*
**Transparency**11%
*“See through”*
**Quality-Overall**9%
*“Poor Quality”*
**Material Quality**7%
*“Strange feel to material”*
**Thickness**5%
*“They are probably a bit thick for summers days”*
**Advertised Vs Actual Product**4%
*“False advertising”*
**Durability**3%
*“the scrunch has ripped”*
**Thin**3%
*“Very thin poor quality”*
**Gap/Hole**2%
*“Also theres a hole in them”*
**Stretchability/Expandability/Elasticity**2%
*“the elasticated waist band was rolling down constantly”*
### **Top return reasons **
**Size-Overall**43%
**Material Quality**10%
**Transparency**9%
**Thin**5%
**Length**4%
**Thigh Fit**4%
**Quality-Overall**4%
**Waist Fit**3%
**Stitch/Finish/Polish**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is clothes profitable to sell on Amazon United Kingdom?**
- The niche generates £34K/yr across 45 tracked products. 4 of 12 products launched in the last 360 days are still selling. 90-day search growth is -25.1%. Flapen's verdict: Skip it (35/100).
- **How competitive is the clothes niche?**
- 12 brands and 49 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in clothes?**
- Top complaints mined from reviews: Size-Overall, Transparency, Quality-Overall. The return rate is 5.8% — above our launch gate.
- **When does demand for clothes peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 8.3× the quietest.
- **What does it cost to enter the clothes niche?**
- Listings span £7.12–£36.18; the average listing price is £17.77 (sweet spot $15–$100). The average incumbent carries 2,486 reviews — the moat a new listing must climb.
## **Related niches in Fashion**
- 69 [**mens boxers**](https://flapen.com/research/uk/fashion/mens-boxers)£2.8M/yr+21.3%**Launch it**- 70 [**sporran**](https://flapen.com/research/uk/fashion/sporran)£67K/yr+166.3%**Worth a look**- 70 [**racer back bra clip**](https://flapen.com/research/uk/fashion/racer-back-bra-clip)£52K/yr+181.5%**Worth a look**- 70 [**aviator sunglasses**](https://flapen.com/research/uk/fashion/aviator-sunglasses)£195K/yr+100.7%**Worth a look**- 70 [**gifts for colleagues**](https://flapen.com/research/uk/fashion/gifts-for-colleagues)£117K/yr+114.0%**Worth a look**- 70 [**mens shorts**](https://flapen.com/research/uk/fashion/mens-shorts)£679K/yr+220.7%**Worth a look**[**All Fashion niches **](https://flapen.com/research/uk/fashion)