---
title: "Bodysuit — £63K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/bodysuit"
last_updated: "2026-07-31T10:24:15.982Z"
locale: en
meta:
  description: "Niche score 47/100 · £63K/yr market · 1.3M searches/yr · £13.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £63K/yr market · 1.3M searches/yr · £13.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Bodysuit — £63K/yr Amazon UK Niche (2026) - Flapen"
---

# **bodysuit**

**Skip it**

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 16Growth 11Conversion 4Competition 95Returns 21Price range 59Avg price 64Brand share 89Review moat 63Quality gap 80

**Competition**

**Incredible****20%**

top-5 click share — an open shelf

**Brand share**

**Great****46%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£13.72**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****969.3**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£5.39–£28.94**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Bad****6.2%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****£63K**

£63K/yr · 1.3M searches

**Growth**

**Bad****-27.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United Kingdom niche tracking, bodysuit is a £63K/yr Amazon United Kingdom market (1.3M searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **bodysuit market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**£55K–£69K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#38**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**98%**</dd>

<dt>**Sponsored**</dt><dd>**71%**</dd>

<dt>**Out of stock**</dt><dd>**2.1%**</dd>

<dt>**Avg brand age**</dt><dd>**42 months**</dd>

<dt>**Avg seller age**</dt><dd>**178 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

**Brands**

**49 **▼falling

**Sellers**

**58**

**Top-5 brand share**

**46%**

Top 20: 83%

**Top-5 click share**

**20%**

Top 20: 45%

**Open market**

**49%**

- SHAPERX15% - Amazon Essentials10% - Joyshaper10% - Navneet6% - ZENYA5% - Junlan5%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -27.5% search growth over the last 90 days.

35K25KSpike '24Holiday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

[**Open Trend **](https://flapen.com/research/uk/fashion/bodysuit/trend)

## **Top bodysuit search terms**

- **bodysuit**278K/yr-22.9%0.1% conv. - **womens bodysuits**163K/yr-10.2%0.1% conv. - **bodysuits for women uk**138K/yr-25.0%0.1% conv. - **lace bodysuit**124K/yr-45.9%0.2% conv. - **body suit**87K/yr-13.7%0.2% conv. - **body suits women**91K/yr-21.3%0.2% conv. - **black bodysuit**93K/yr-20.4%0.5% conv. - **black bodysuit women**51K/yr-25.3%0.5% conv. - **bodysuit women**21K/yr+5.0%0.1% conv. - **bodysuits for women**22K/yr-39.2%0.0% conv. [**All search terms **](https://flapen.com/research/uk/fashion/bodysuit/search-terms)

## **Top bodysuit products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£1K4%£3K6%£4K8%£5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SHAPERX Bodysuit for Women Seamless Body Shaper Tummy Control Shapewear Thong Adjustable Strap UK-SZ5215-Black-S/M](https://m.media-amazon.com/images/I/3175H3-Y+TL.jpg)**SHAPERX Bodysuit for Women Seamless Body Shaper Tummy Control Shapewear Thong Adjustable Strap UK-SZ5215-Black-S/M**SHAPERX**£21.52**4.0★5,748 rev](https://www.amazon.co.uk/dp/B0B5RJFYB6) [2![SHAPERX Bodysuit for Women Tummy Control Shapewear Seamless Shaping Briefs Body Shaper Tank Top UK-SZ5213-Black-S/M](https://m.media-amazon.com/images/I/41UcKd-DV-L.jpg)**SHAPERX Bodysuit for Women Tummy Control Shapewear Seamless Shaping Briefs Body Shaper Tank Top UK-SZ5213-Black-S/M**SHAPERX**£21.59**4.0★5,748 rev](https://www.amazon.co.uk/dp/B0BJ6LPW7N) [3![Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black S](https://m.media-amazon.com/images/I/41KvmJk3PnL.jpg)**Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black S**Navneet**£14.25**3.8★25 rev](https://www.amazon.co.uk/dp/B0DPYLTK3W) [4![Joyshaper Womens Shaping Bodysuits Shapewear Tummy Control Round Neck Tank Tops Slimming Waist Trainer Vest Full Body Shaper Black M](https://m.media-amazon.com/images/I/31FwGvEaCaL.jpg)**Joyshaper Womens Shaping Bodysuits Shapewear Tummy Control Round Neck Tank Tops Slimming Waist Trainer Vest Full Body Shaper Black M**Joyshaper**£10.71**4.2★96 rev](https://www.amazon.co.uk/dp/B0D46YK32C) [5![Liang Rou Womens Scoop Neck Top & Bottom Ultra Thin Thermal Underwear Set Black Medium](https://m.media-amazon.com/images/I/31o-5QKVwfL.jpg)**Liang Rou Womens Scoop Neck Top & Bottom Ultra Thin Thermal Underwear Set Black Medium**Liang Rou**£16.29**4.3★1,146 rev](https://www.amazon.co.uk/dp/B010TLROK8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ADUDVLO Womens Sexy Lace Bodysuit Black Long Sleeve Deep V Lingerie Body Suit Going Out Tops Date Night Clubbing Outfits (black L)](https://m.media-amazon.com/images/I/41yyx6aNXyL.jpg)**ADUDVLO Womens Sexy Lace Bodysuit Black Long Sleeve Deep V Lingerie Body Suit Going Out Tops Date Night Clubbing Outfits (black L)**ADUDVLO**£9.32**11 rev7mo ago](https://www.amazon.co.uk/dp/B0G8J313CQ) [![Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black S](https://m.media-amazon.com/images/I/41KvmJk3PnL.jpg)**Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black S**Navneet**£14.25**25 rev1y ago](https://www.amazon.co.uk/dp/B0DPYLTK3W) [![Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black XS](https://m.media-amazon.com/images/I/41KvmJk3PnL.jpg)**Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black XS**Navneet**£14.20**25 rev1y ago](https://www.amazon.co.uk/dp/B0DPYM1QD6) [![Joyshaper Shapewear For Women Tummy Control Bodysuit Shaping V Neck Body Shaper Waist Trainer with Adjustable Straps Black M](https://m.media-amazon.com/images/I/41ilck4kRCL.jpg)**Joyshaper Shapewear For Women Tummy Control Bodysuit Shaping V Neck Body Shaper Waist Trainer with Adjustable Straps Black M**Joyshaper**£12.96**179 rev1y ago](https://www.amazon.co.uk/dp/B0DLFSD91R) [![Joyshaper Shapewear For Women Tummy Control Bodysuit Shaping V Neck Body Shaper Waist Trainer with Adjustable Straps Black L](https://m.media-amazon.com/images/I/41ilck4kRCL.jpg)**Joyshaper Shapewear For Women Tummy Control Bodysuit Shaping V Neck Body Shaper Waist Trainer with Adjustable Straps Black L**Joyshaper**£12.99**179 rev1y ago](https://www.amazon.co.uk/dp/B0DLFWVX2N)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Essentials Womens Slim-fit Cami Bodysuit Pack of 2 Black/White XL](https://m.media-amazon.com/images/I/31fzQ0Zg1kL.jpg)**Amazon Essentials Womens Slim-fit Cami Bodysuit Pack of 2 Black/White XL**Amazon Essentials**£6.98**4.1★**▲ 67%**](https://www.amazon.co.uk/dp/B0C5QGMYYJ) [![Amazon Essentials Womens Stretch Cotton Jersey Slim-fit T-Shirt Bodysuit Pack of 2 Beige/Light Sage Green M](https://m.media-amazon.com/images/I/31ZH3rz15tL.jpg)**Amazon Essentials Womens Stretch Cotton Jersey Slim-fit T-Shirt Bodysuit Pack of 2 Beige/Light Sage Green M**Amazon Essentials**£13.16**4.3★**▲ 65%**](https://www.amazon.co.uk/dp/B0C5QGS6T4) [![SHAPERX Bodysuit for Women Tummy Control Shapewear Seamless Shaping Briefs Body Shaper Tank Top UK-SZ5213-Beige-L/XL](https://m.media-amazon.com/images/I/317BTyxwR7L.jpg)**SHAPERX Bodysuit for Women Tummy Control Shapewear Seamless Shaping Briefs Body Shaper Tank Top UK-SZ5213-Beige-L/XL**SHAPERX**£21.53**4.0★**▲ 61%**](https://www.amazon.co.uk/dp/B0BJ6L7TFT) [![Joyshaper Womens Shaping Bodysuits Shapewear Tummy Control Round Neck Tank Tops Slimming Waist Trainer Vest Full Body Shaper Black M](https://m.media-amazon.com/images/I/31FwGvEaCaL.jpg)**Joyshaper Womens Shaping Bodysuits Shapewear Tummy Control Round Neck Tank Tops Slimming Waist Trainer Vest Full Body Shaper Black M**Joyshaper**£10.71**4.2★**▲ 40%**](https://www.amazon.co.uk/dp/B0D46YK32C) [![SUUKSESS Women Sexy Square Neck Thong Bodysuit Backless Cami Bodysuit Top](https://m.media-amazon.com/images/I/3193O6nKDoL.jpg)**SUUKSESS Women Sexy Square Neck Thong Bodysuit Backless Cami Bodysuit Top**SUUKSESS**£13.45**4.4★**▲ 39%**](https://www.amazon.co.uk/dp/B0C58CF11G)

**~~View all trending →~~**

## **What buyers say about bodysuit**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**27%

*“Fits perfectly”*

**Comfort-Overall**16%

*“Very comfortable”*

**Quality-Overall**11%

*“Excellent and affordable shapewear”*

**Shape/Style**10%

*“Super Flattering”*

**Material Quality**5%

*“The material is strong”*

**Warmth**3%

*“Very warm & comfy to wear”*

**Value For Money**3%

*“Very good value for money”*

**Soft Feel**2%

*“I could feel a smooth”*

**Stretchability/Expandability/Elasticity**2%

*“Quite stretchy”*

**Chest Fit**1%

*“Good tummy control”*

### **What buyers complain about **

**Size-Overall**30%

*“Way too tight”*

**Chest Fit**6%

*“The bust however is too small and presses against the chest”*

**Shape/Style**3%

*“This should not be called shape wear”*

**Product Condition**2%

*“it looks second hand”*

**Width**2%

*“doesn't open wide enough”*

**Thickness**2%

*“Its so thin its see through”*

**Length**2%

*“I'm not sure it would be long enough if you are a taller person”*

**Advertised Vs Actual Product**2%

*“Not like advertised”*

**Durability**2%

*“Broken after a month”*

**Material Quality**2%

*“Cheap material”*

### **Top return reasons **

**Size-Overall**65%

**Chest Fit**4%

**Length**4%

**Quality-Overall**3%

**Material Quality**3%

**Shape/Style**2%

**Advertised Vs Actual Product**2%

**Waist Fit**2%

**Color**2%

**Functionality-Overall**2%

## **Common questions**

<dl>

<dt>**Is bodysuit profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £63K/yr across 111 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -27.5%. Flapen's verdict: Skip it (47/100).</dd>

<dt>**How competitive is the bodysuit niche?**</dt><dd>49 brands and 58 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 46% of demand.</dd>

<dt>**What do buyers complain about in bodysuit?**</dt><dd>Top complaints mined from reviews: Size-Overall, Chest Fit, Shape/Style. The return rate is 6.2% — above our launch gate.</dd>

<dt>**When does demand for bodysuit peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 1.8× the quietest.</dd>

<dt>**What does it cost to enter the bodysuit niche?**</dt><dd>Listings span £5.39–£28.94; the average listing price is £13.72 (sweet spot $15–$100). The average incumbent carries 969 reviews — the moat a new listing must climb.</dd>

</dl>

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