---
title: "Search terms — black v neck jumper - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/black-v-neck-jumper/search-terms"
last_updated: "2026-07-31T15:17:45.065Z"
locale: en
meta:
  description: "Niche score 44/100 · £18K/yr market · 129K searches/yr · £13.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £18K/yr market · 129K searches/yr · £13.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — black v neck jumper - Flapen"
---

# **black v neck jumper**

**Skip it**

Soft demand (-49.8% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 13Competition 90Returns 44Price range 54Avg price 61Brand share 88Review moat 41Quality gap 75

**Competition**

**Great****25%**

top-5 click share — an open shelf

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£13.33**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£3.98–£27.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.5%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,392.03**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£18K**

£18K/yr · 129K searches

**Growth**

**Bad****-49.8%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")