---
title: "Search terms — black trainers mens - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/black-trainers-mens/search-terms"
last_updated: "2026-07-31T14:23:02.697Z"
locale: en
meta:
  description: "Niche score 51/100 · £90K/yr market · 424K searches/yr · £23.31 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £90K/yr market · 424K searches/yr · £23.31 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — black trainers mens - Flapen"
---

# **black trainers mens**

**Worth a look**

Shows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.9%) keeps it on the watch list.

Market size 22Growth 24Conversion 11Competition 95Returns 24Price range 83Avg price 95Brand share 84Review moat 24Quality gap 76

**Competition**

**Incredible****19%**

top-5 click share — an open shelf

**Avg price**

**Incredible****£23.31**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****51%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****£10.60–£39.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-1.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,783.19**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****5.2%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****£90K**

£90K/yr · 424K searches

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%")