---
title: "Black Jumper — £16K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/black-jumper"
last_updated: "2026-07-31T21:33:49.593Z"
locale: en
meta:
description: "Niche score 42/100 · £16K/yr market · 237K searches/yr · £13.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £16K/yr market · 237K searches/yr · £13.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Jumper — £16K/yr Amazon UK Niche (2026) - Flapen"
---
# **black jumper**
**Skip it**
Soft demand (-62.4% this quarter) — this niche doesn't clear our bar today.
Market size 4Growth 0Conversion 6Competition 96Returns 36Price range 59Avg price 60Brand share 81Review moat 24Quality gap 76
**Competition**
**Incredible****17%**
top-5 click share — an open shelf
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****£13.21**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£3.50–£31.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.2%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****5,600.6**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£16K**
£16K/yr · 237K searches
**Growth**
**Bad****-62.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, black jumper is a £16K/yr Amazon United Kingdom market (237K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black jumper market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£33K–£40K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#126**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **83%**
- **Out of stock**
- **13.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.
**Brands**
**61 **▲rising
**Sellers**
**130**
**Top-5 brand share**
**54%**
Top 20: 81%
**Top-5 click share**
**17%**
Top 20: 39%
**Open market**
**44%**
- Amazon Essentials32% - D&H CLOTHING UK8% - KHIM6% - Fruit of the Loom5% - VEARZ3% - GRECERELLE3%
## **Demand & seasonality**
Weekly Amazon search volume, last 77 weeks — -62.4% search growth over the last 90 days.
10K6KSpike '25Prime Day '25Black Friday '25 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.3×
[**Open Trend **](https://flapen.com/research/uk/fashion/black-jumper/trend)
## **Top black jumper search terms**
- **black jumper**47K/yr-49.1%0.6% conv. - **black jumper womens**65K/yr-78.6%0.4% conv. - **black jumper mens**28K/yr-65.9%1.6% conv. - **black sweatshirt mens**18K/yr-50.1%1.2% conv. - **mens black jumper**19K/yr-63.8%1.0% conv. - **black sweatshirt**15K/yr-42.9%0.5% conv. - **black sweater**7K/yr-41.4%0.4% conv. - **mens black sweatshirt**8K/yr-52.7%0.8% conv. - **womens black jumper**14K/yr-77.4%0.4% conv. - **plain black jumper**5K/yr-40.4%1.0% conv. [**All search terms **](https://flapen.com/research/uk/fashion/black-jumper/search-terms)
## **Top black jumper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%£1572%£3133%£4704%£627101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**D&H CLOTHING UK Premium Sweatshirts Plain Workwear Casual Crewneck Jumper Sweater Sports Leisure Fleece Black**D&H CLOTHING UK**£10.62**4.3★3,788 rev](https://www.amazon.co.uk/dp/B07C5VRM54) [2**Fruit of the Loom Mens Set-In Classic Tshirt Black Medium**Fruit of the Loom**£9.27**4.4★1,836 rev](https://www.amazon.co.uk/dp/B00K4SB4C6) [3**Amazon Essentials Mens Sweatshirt Black Medium**Amazon Essentials**£8.73**4.4★40,834 rev](https://www.amazon.co.uk/dp/B075JNLDB8) [4**Amazon Essentials Mens V-Neck Pullover Jumper (Available in Big & Tall) Black 4XL Plus**Amazon Essentials**£14.11**4.3★31,077 rev](https://www.amazon.co.uk/dp/B09R4J4R4D) [5**KHIM Fleece Sweatshirt Unisex Sweater Jumper Full Sleeve Kids Boys Girls Children Top Crew Neck Outdoor Activewear (UK Age 2 Years 3 Years Regular Black Pack 2)**KHIM**£13.15**4.2★265 rev](https://www.amazon.co.uk/dp/B0CR6QYHBV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials Mens Regular-Fit Cotton Blend V-Neck Jumper Black XL**Amazon Essentials**£12.91**324 rev9mo ago](https://www.amazon.co.uk/dp/B0FG97G937) [**JMIERR Mens Black Sweatshirts Fleece Crewneck jumper Solid Crewneck Sweatshirt Jumper Top L**JMIERR**£16.72**31 rev11mo ago](https://www.amazon.co.uk/dp/B0FNVWDTWW) [**SoftSpun Sweatshirt for Men UK | 100% Original Plain Raglan Mens Crew Neck Terry Cotton Sweatshirts Jumpers for men | Year-Round Mens Sweatshirts No Hood for Casual Work and Gym Mineral Black**SoftSpun**£20.70**107 rev1y ago](https://www.amazon.co.uk/dp/B0DJY6NBTG) [**BRAND KRUZE Mens Hoodie Jumper Regular Fit Long Sleeve Pullover Tracksuit Set Hoody Sweatshirt and Joggers KZMS139 TRACKSUIT BLACK L**BRAND KRUZE**£16.50**94 rev2y ago](https://www.amazon.co.uk/dp/B0D7WKSKHL) [**True Face Mens Pullover Hoodie Hooded Top Long Sleeve Fleece Jacket Black M**True Face**£6.69**353 rev2y ago](https://www.amazon.co.uk/dp/B0CZJPKV94)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Womens Cable Knit Turtle Neck Jumper (Available in Plus Size) Black XS**Amazon Essentials**£15.05**4.4★**▲ 169%**](https://www.amazon.co.uk/dp/B07QD2YR9S) [**Blu Apparel Mens Jumper Premium Branded Crew Neck Cotton Sweater Pullover Sweatshirt Jumpers for Men UK Black Navy Charcoal S M L XL 2XL (UK Alpha M Regular Regular Black)**Blu Apparel**£17.45**4.3★**▲ 148%**](https://www.amazon.co.uk/dp/B0BS1FJ6T5) [**BRAND KRUZE Mens Hoodie Jumper Regular Fit Long Sleeve Pullover Tracksuit Set Hoody Sweatshirt and Joggers KZMS139 TRACKSUIT BLACK L**BRAND KRUZE**£16.50**4.3★**▲ 142%**](https://www.amazon.co.uk/dp/B0D7WKSKHL) [**SoftSpun Sweatshirt for Men UK | 100% Original Plain Raglan Mens Crew Neck Terry Cotton Sweatshirts Jumpers for men | Year-Round Mens Sweatshirts No Hood for Casual Work and Gym Mineral Black**SoftSpun**£20.70**4.3★**▲ 131%**](https://www.amazon.co.uk/dp/B0DJY6NBTG) [**JustSun Mens Jumper Classic Sweater with V-Neck and Long Sleeve Black X-Large**JustSun**£19.63**4.4★**▲ 128%**](https://www.amazon.co.uk/dp/B07ZKJ29Y7)
**~~View all trending →~~**
## **What buyers say about black jumper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“High quality and comfortable ✅ Neatly presented with a high quality well made multi purpose sweatshirt thats perfectly sized and i am particularly impressed with the comfort and material choice and quality as its relaxed also lightweight but durable. No issues whatsoever and im confident on a decent long service life. Happy to recommend for quality and value for money.”*
**Size-Overall**21%
*“not too tight”*
**Value For Money**11%
*“Good price”*
**Comfort-Overall**9%
*“Comfortable”*
**Warmth**7%
*“it has kept me warm whilst riding my motorbike”*
**Soft Feel**5%
*“Very soft”*
**Material Quality**4%
*“Material is very comfortable”*
**Weight Light**3%
*“flattering loose, lightweight top”*
**Machine Wash Suitability**1%
*“Washes well whilst also being made from a great”*
**Color**1%
*“Very pleased with the colour”*
### **What buyers complain about **
**Size-Overall**29%
*“Sizes are too small”*
**Quality-Overall**16%
*“Not even good enough for painting with”*
**Material Quality**7%
*“the material mix isn't my favourite”*
**Thickness**3%
*“It's not super thick”*
**Arm Fit**3%
*“The arm size isn't appropriate”*
**Product Condition**3%
*“Utem is not new”*
**Machine Wash Suitability**3%
*“Certainly not for me washed it once changed shoe now I use it as a floor cloth when my birds have a bath in the kitchen”*
**Durability**3%
*“Fell apart after a few months”*
**Weight Light**1%
*“Not as lightweight as expected”*
**Flexibility**1%
*“now a little baggy at the front”*
### **Top return reasons **
**Size-Overall**62%
**Quality-Overall**5%
**Material Quality**5%
**Length**4%
**Sleeve Fit**3%
**Arm Fit**3%
**Width**3%
**Thin**2%
**Neck Fit**2%
**Color**2%
## **Common questions**
- **Is black jumper profitable to sell on Amazon United Kingdom?**
- The niche generates £16K/yr across 159 tracked products. 0 of 32 products launched in the last 360 days are still selling. 90-day search growth is -62.4%. Flapen's verdict: Skip it (42/100).
- **How competitive is the black jumper niche?**
- 61 brands and 130 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in black jumper?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 4.2%.
- **When does demand for black jumper peak?**
- Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec; the busiest month runs 8.3× the quietest.
- **What does it cost to enter the black jumper niche?**
- Listings span £3.50–£31.84; the average listing price is £13.21 (sweet spot $15–$100). The average incumbent carries 5,601 reviews — the moat a new listing must climb.
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