---
title: "Anti Chafing Shorts Women — £93K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/fashion/anti-chafing-shorts-women"
last_updated: "2026-07-31T10:46:34.591Z"
locale: en
meta:
description: "Niche score 61/100 · £93K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · £93K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Anti Chafing Shorts Women — £93K/yr Amazon UK Niche (2026) - Flapen"
---
# **anti chafing shorts women**
**Worth a look**
Shows demand growing +542.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 23Growth 100Conversion 25Competition 95Returns 76Price range 24Avg price 40Brand share 75Review moat 23Quality gap 63
**Growth**
**Incredible****+542.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****20%**
top-5 click share — an open shelf
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****£10.81**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****2.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****£5.28–£18.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£93K**
£93K/yr · 432K searches
**Review moat**
**Bad****6,880.81**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, anti chafing shorts women is a £93K/yr Amazon United Kingdom market (432K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 61/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anti chafing shorts women market data**
- **Units sold / yr**
- **8K–10K**
- avg 0–100/product
- **Revenue / yr**
- **£86K–£108K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#46**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**26 **▲rising
**Sellers**
**40**
**Top-5 brand share**
**60%**
Top 20: 98%
**Top-5 click share**
**20%**
Top 20: 53%
**Open market**
**33%**
- Reamphy16% - INNERSY13% - YADIFEN12% - SIMIYA10% - WEASIC9% - wirarpa8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +542.1% search growth over the last 90 days.
60K40KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 15.6×
[**Open Trend **](https://flapen.com/research/uk/fashion/anti-chafing-shorts-women/trend)
## **Top anti chafing shorts women search terms**
- **anti chafing shorts women**119K/yr+534.3%1.8% conv. - **chub rub shorts women**90K/yr+820.0%2.3% conv. - **chub rub shorts**31K/yr+616.0%1.6% conv. - **anti chafe shorts women**29K/yr+340.9%1.7% conv. - **under dress shorts**31K/yr+287.5%1.3% conv. - **snag tights uk chub rub shorts**12K/yr>1,000%1.7% conv. - **chafing shorts**17K/yr>1,000%1.7% conv. - **shorts for under dresses women**15K/yr+418.1%1.8% conv. - **anti chafing shorts**15K/yr+265.9%1.1% conv. - **anti chafing shorts women cotton**7K/yr+773.3%1.2% conv. [**All search terms **](https://flapen.com/research/uk/fashion/anti-chafing-shorts-women/search-terms)
## **Top anti chafing shorts women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£2K4%£4K6%£6K8%£7K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YADIFEN 3 Pack Anti Chafing Shorts Womens Safety Seamless Lycra Shorts Ultra Soft Yoga Ladies Boxers Short for Under Skirt/Dresses Running Sports Leggings XL**YADIFEN**£9.85**4.5★14,006 rev](https://www.amazon.co.uk/dp/B08L6683VR) [2**Reamphy Anti Chafing Shorts Women 3 Pack Womens Slip Shorts for Under Dresses and Yoga Seamless Chub Rub Shorts Long Briefs Underwear Stretchy Safety Panties Legging Knickers**Reamphy**£9.50**4.6★13,077 rev](https://www.amazon.co.uk/dp/B092VKF5T6) [3**SIMIYA 4 Pack Womens Boxer Shorts Seamless Anti Chafing Slip Shorts**SIMIYA**£12.13**4.6★499 rev](https://www.amazon.co.uk/dp/B0BLVHSLBR) [4**Reamphy Anti Chafing Shorts Women 3 Pack Womens Slip Shorts for Under Dresses and Yoga Seamless Chub Rub Shorts Long Briefs Underwear Stretchy Safety Panties Legging Knickers**Reamphy**£10.58**4.6★13,077 rev](https://www.amazon.co.uk/dp/B092VKX799) [5**Reamphy Anti Chafing Shorts Women 3 Pack Womens Slip Shorts for Under Dresses and Yoga Seamless Chub Rub Shorts Long Briefs Underwear Stretchy Safety Panties Legging Knickers**Reamphy**£9.60**4.6★13,077 rev](https://www.amazon.co.uk/dp/B0C1MT1LX9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LOFIR Womens Anti Chafing Shorts: Boxers Underwear for Ladies Knickers Boyshorts Safety Shorts Seamless Slip for Under Dresses 3 Pack Black White Nude L**LOFIR**£11.66**56 rev2mo ago](https://www.amazon.co.uk/dp/B0GYYGQ89X) [**Hellomamma Anti Chafing Shorts Women: Ladies Seamless Slip Shorts for Under Dresses - Stretchy Chub Rub Long Briefs Safety Summer Underwear No Roll for Yoga Running Sleep - 3 Pack Multicolor L**Hellomamma**£12.52**41 rev3mo ago](https://www.amazon.co.uk/dp/B0GY8ZXDQ6) [**Tialfas 3 Pack Anti Chafing Shorts Women Seamless Slip Ladies Long Briefs Stretchy Safety Panties Knickers Boxer Underwear Chub Rub Shorts for Under Dresses Cycling Leggings and Yoga XL**Tialfas**£6.57**10 rev4mo ago](https://www.amazon.co.uk/dp/B0GHQBNTYJ) [**LXEASYGO 3 Pack Anti Chafing Shorts Women Seamless Stretchy Chub Rub Shorts for Under Dresses Long Boxers Underwear Safety Panties**LXEASYGO**£7.03**56 rev5mo ago](https://www.amazon.co.uk/dp/B0GJTHQL4V) [**LXEASYGO 3 Pack Anti Chafing Shorts Women Seamless Stretchy Chub Rub Shorts for Under Dresses Long Boxers Underwear Safety Panties**LXEASYGO**£6.97**56 rev5mo ago](https://www.amazon.co.uk/dp/B0GJT42B1B)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hellomamma Anti Chafing Shorts Women: Ladies Seamless Slip Shorts for Under Dresses - Stretchy Chub Rub Long Briefs Safety Summer Underwear No Roll for Yoga Running Sleep - 3 Pack Multicolor L**Hellomamma**£12.52**3.7★**▲ 12%**](https://www.amazon.co.uk/dp/B0GY8ZXDQ6) [**LOFIR Womens Anti Chafing Shorts: Boxers Underwear for Ladies Knickers Boyshorts Safety Shorts Seamless Slip for Under Dresses 3 Pack Black White Nude L**LOFIR**£11.66**4.0★**▲ 12%**](https://www.amazon.co.uk/dp/B0GYYGQ89X) [**INNERSY Anti Chafing Shorts Women Under Dresses Chub Rub Pants Ladies Underskirt Shorts 3 Pack (Medium Black/Beige/White)**INNERSY**£15.15**4.5★**▲ 12%**](https://www.amazon.co.uk/dp/B07WSD3344) [**wirarpa Ladies Anti Chafing Shorts Womens Boxers Underwear Cotton Cycling Shorts Leggings for Under Dresses 4 Pack Black Grey Beige White Size S**wirarpa**£17.65**4.5★**▲ 11%**](https://www.amazon.co.uk/dp/B098QHNN4Y) [**Tialfas 3 Pack Anti Chafing Shorts Women Seamless Slip Ladies Long Briefs Stretchy Safety Panties Knickers Boxer Underwear Chub Rub Shorts for Under Dresses Cycling Leggings and Yoga XL**Tialfas**£6.57**3.0★**▲ 11%**](https://www.amazon.co.uk/dp/B0GHQBNTYJ)
**~~View all trending →~~**
## **What buyers say about anti chafing shorts women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**27%
*“So comfortable”*
**Size-Overall**16%
*“Fit well”*
**Quality-Overall**10%
*“However from first impressions appear well made, fit well and are comfortable to wear”*
**Soft Feel**6%
*“The material is soft”*
**Value For Money**5%
*“well worth the money”*
**Stretchability/Expandability/Elasticity**5%
*“it does give them some stretch”*
**Breathability**2%
*“Comfortable and breathable”*
**Material Quality**2%
*“The material is soft, lightweight and breathable, exactly as described”*
**Color**2%
*“So comfortable and good colours”*
**Machine Wash Suitability**2%
*“easy to wash”*
### **What buyers complain about **
**Size-Overall**14%
*“they are huge”*
**Thickness**5%
*“And fabric is very thick”*
**Quality-Overall**4%
*“cheap”*
**Material Quality**4%
*“cheap material that roll up pretty much as soon as you put them on”*
**Comfort-Overall**4%
*“Very uncomfortable”*
**Transparency**4%
*“See-through”*
**Thigh Fit**3%
*“Dont ride up leg”*
**Waist Fit**2%
*“Rolling down at waist”*
**Stretchability/Expandability/Elasticity**2%
*“I found they roll up round the legs when wearing trousers as not elasticated enough which I found uncomfortable”*
**Machine Wash Suitability**2%
*“worse after washing”*
### **Top return reasons **
**Size-Overall**48%
**Material Quality**11%
**Length**8%
**Transparency**4%
**Thigh Fit**4%
**Waist Fit**4%
**Thin**3%
**Quality-Overall**2%
**Width**2%
**Comfort-Overall**2%
## **Common questions**
- **Is anti chafing shorts women profitable to sell on Amazon United Kingdom?**
- The niche generates £93K/yr across 100 tracked products. 2 of 19 products launched in the last 360 days are still selling. 90-day search growth is +542.1%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the anti chafing shorts women niche?**
- 26 brands and 40 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in anti chafing shorts women?**
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 1.9%.
- **When does demand for anti chafing shorts women peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 15.6× the quietest.
- **What does it cost to enter the anti chafing shorts women niche?**
- Listings span £5.28–£18.08; the average listing price is £10.81 (sweet spot $15–$100). The average incumbent carries 6,881 reviews — the moat a new listing must climb.
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