---
title: "Toothbrush Adaptor — £77K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/electronics-photo/toothbrush-adaptor"
last_updated: "2026-07-31T13:20:30.482Z"
locale: en
meta:
description: "Niche score 37/100 · £77K/yr market · 66K searches/yr · £4.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · £77K/yr market · 66K searches/yr · £4.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Toothbrush Adaptor — £77K/yr Amazon UK Niche (2026) - Flapen"
---
# **toothbrush adaptor**
**Skip it**
Prices mostly outside the sweet spot ($2.34–$7.09) — this niche doesn't clear our bar today.
Market size 19Growth 15Conversion 100Competition 14Returns 99Price range 0Avg price 12Brand share 32Review moat 24Quality gap 45
**Conversion**
**Incredible****26.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****6,150.22**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£77K**
£77K/yr · 66K searches
**Growth**
**Bad****-20.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£4.42**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.34–£7.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, toothbrush adaptor is a £77K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 37/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toothbrush adaptor market data**
- **Units sold / yr**
- **15K–20K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **£66K–£88K**
- units × avg price
- **Conversion rate**
- **26.1%**
- **Avg BSR**
- **#40**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **9.9%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**19**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**7%**
- Masterplug42% - Pipestation17% - Double Dragon10% - Keple10% - NAEEM SONS8% - Desiretech7% - Open — no brand owns it (2 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.2% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/uk/electronics-photo/toothbrush-adaptor/trend)
## **Top toothbrush adaptor search terms**
- **adapter for electric toothbrush**12K/yr-8.2%26.6% conv. - **two prong plug adapter uk**9K/yr-14.9%21.1% conv. - **plug for electric toothbrush**8K/yr+0.6%26.7% conv. - **electric toothbrush adapter**6K/yr-25.1%20.2% conv. - **oral b adapter plug uk**6K/yr-27.4%20.8% conv. - **toothbrush adapter**5K/yr-3.9%24.6% conv. - **adaptor for electric toothbrush**7K/yr-49.9%28.4% conv. - **plug adapter for electric toothbrush**7K/yr-44.0%27.8% conv. - **razor plug**3K/yr+1.6%27.9% conv. - **oral b plug adapter**3K/yr-8.5%7.5% conv. [**All search terms **](https://flapen.com/research/uk/electronics-photo/toothbrush-adaptor/search-terms)
## **Top toothbrush adaptor products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£11K30%£23K45%£34K60%£46K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Masterplug Shavingadaptor_01 Electric Shaver Adaptor 50 x 48 x 46 mm White**Masterplug**£2.34**4.5★35,983 rev](https://www.amazon.co.uk/dp/B003A28C3W) [2**Toothbrush & Shaver Adapter Plug UK 2 Pin EU to 3 Pin UK Bathroom Adapter for Electric Toothbrush Chargers Shavers & Oral Care Devices European Shaver Plug Converter**Pipestation**£5.13**4.5★7,954 rev](https://www.amazon.co.uk/dp/B09K4811C1) [3**Toothbrush Adaptor Plug UK Charger Adapter Shaver Socket 2 Pin to 3 Pin Electric for Razor Plugs Bathroom Two to Three Prong Charging Tooth Brush Plugs Adapters Electrical Shaving (White)**Keple**£5.50**4.6★8,594 rev](https://www.amazon.co.uk/dp/B07WR3S19P) [4**Toothbrush Adaptor Plug Electric Shaver Shaving adaptor 2 Pin Plug To 3 Pin Plug Shaver Adapter Plug Uk Power Adapter Shaver Plug 2 Pin Adapter Plug Uk For Shaving Razor (pack of 1)**NAEEM SONS**£3.40**4.5★824 rev](https://www.amazon.co.uk/dp/B0G67BMG9K) [5**Desiretech Shaver & Toothbrush Adaptor UK 2 Pin to 3 Pin Electric Socket Converter Plug | EU Travel Charger Adapter | 1A Fuse Extension for Bathrooms (1 Pack)**Desiretech**£3.62**4.5★443 rev](https://www.amazon.co.uk/dp/B09KNQHDTM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Toothbrush Adaptor Plug Electric Shaver Shaving adaptor 2 Pin Plug To 3 Pin Plug Shaver Adapter Plug Uk Power Adapter Shaver Plug 2 Pin Adapter Plug Uk For Shaving Razor (pack of 1)**NAEEM SONS**£3.40**824 rev7mo ago](https://www.amazon.co.uk/dp/B0G67BMG9K) [**1-Pack UK Electric Toothbrush & Shaver Plug Adapter | 2-Pin to 3-Pin Bathroom Converter | For UK EU Round & US Flat 2-Pin Plugs | 1A Fused Safety Shutters | Compatible with Oral-B Braun Philips**Double Dragon**£3.47**506 rev2y ago](https://www.amazon.co.uk/dp/B0D694PQCQ) [**Double Dragon 2-Pack UK Electric Toothbrush & Shaver Plug Adapter | 2-Pin to 3-Pin Bathroom Converter | Supports UK EU Round & US Flat 2-Pin Plugs | 1A Fused | Compatible with Oral-B Braun Philips**Double Dragon**£4.76**506 rev2y ago](https://www.amazon.co.uk/dp/B0D9MZLD8W) [**2 Pack Shaver Adapter Plug UK Electric Toothbrush Adapter Plug UK Toothbrush Adapter Plug UK Bathroom Plug Adaptor UK Plug for Toothbrush Charger UK**JIUGGLAD**£7.09**247 rev2y ago](https://www.amazon.co.uk/dp/B0CSSRJY8D) [**Desiretech Shaver & Toothbrush Adaptor UK 2 Pin to 3 Pin Electric Socket Converter Plug | EU Travel Charger Adapter | 1A Fuse Extension for Bathrooms (1 Pack)**Desiretech**£3.62**443 rev4y ago](https://www.amazon.co.uk/dp/B09KNQHDTM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Toothbrush Adaptor Plug Electric Shaver Shaving adaptor 2 Pin Plug To 3 Pin Plug Shaver Adapter Plug Uk Power Adapter Shaver Plug 2 Pin Adapter Plug Uk For Shaving Razor (pack of 1)**NAEEM SONS**£3.40**4.5★**▲ 295%**](https://www.amazon.co.uk/dp/B0G67BMG9K) [**1-Pack UK Electric Toothbrush & Shaver Plug Adapter | 2-Pin to 3-Pin Bathroom Converter | For UK EU Round & US Flat 2-Pin Plugs | 1A Fused Safety Shutters | Compatible with Oral-B Braun Philips**Double Dragon**£3.47**4.5★**▲ 257%**](https://www.amazon.co.uk/dp/B0D694PQCQ) [**Toothbrush Adaptor Plug UK Charger Adapter Shaver Socket 2 Pin to 3 Pin Electric for Razor Plugs Bathroom Two to Three Prong Charging Tooth Brush Plugs Adapters Electrical Shaving (White)**Keple**£5.50**4.6★**▲ 220%**](https://www.amazon.co.uk/dp/B07WR3S19P) [**Double Dragon 2-Pack UK Electric Toothbrush & Shaver Plug Adapter | 2-Pin to 3-Pin Bathroom Converter | Supports UK EU Round & US Flat 2-Pin Plugs | 1A Fused | Compatible with Oral-B Braun Philips**Double Dragon**£4.76**4.5★**▲ 114%**](https://www.amazon.co.uk/dp/B0D9MZLD8W) [**Desiretech Shaver & Toothbrush Adaptor UK 2 Pin to 3 Pin Electric Socket Converter Plug | EU Travel Charger Adapter | 1A Fuse Extension for Bathrooms (1 Pack)**Desiretech**£3.62**4.5★**▲ 56%**](https://www.amazon.co.uk/dp/B09KNQHDTM)
**~~View all trending →~~**
## **What buyers say about toothbrush adaptor**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**32%
*“As advertised”*
**Quality-Overall**19%
*“Build quality feels solid”*
**Value For Money**13%
*“Excellent value for money”*
**Charging**8%
*“Great charger”*
**Socket/Port/Plug**6%
*“Good Adapter Plug”*
**Ease Of Use**5%
*“Ease Of Use”*
**Size-Overall**4%
*“Solid fit”*
**Efficiency**2%
*“does its job well”*
**Strength**2%
*“Seems pretty sturdy”*
**Compatibility-Overall**1%
*“Adaptor worked well”*
### **What buyers complain about **
**Functionality-Overall**24%
*“Barely works”*
**Quality-Overall**17%
*“Average quality”*
**Durability**14%
*“Broke after one use”*
**Size-Overall**9%
*“Size was too small to plug in”*
**Value For Money**8%
*“Overpriced”*
**Socket/Port/Plug**6%
*“Not worth one star when it doesnt work with UK plug”*
**Charging**6%
*“Not charging”*
**Compatibility-Overall**2%
*“Isnt compatible with oral b / braun electric tooth brushes”*
**Strength**2%
*“Didnt feel very sturdiness”*
**Adjustability/Rotatability/Reclining**1%
*“Not perfect quality sometimes things stop working need to adjust and move”*
### **Top return reasons **
**Functionality-Overall**31%
**Size-Overall**13%
**Socket/Port/Plug**12%
**Compatibility-Overall**11%
**Charging**10%
**Defective Material/Parts**10%
**Quality-Overall**3%
**Connectivity-Overall**2%
**Durability**1%
**Value For Money**1%
## **Common questions**
- **Is toothbrush adaptor profitable to sell on Amazon United Kingdom?**
- The niche generates £77K/yr across 9 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.2%. Flapen's verdict: Skip it (37/100).
- **How competitive is the toothbrush adaptor niche?**
- 8 brands and 19 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in toothbrush adaptor?**
- Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Durability. The return rate is 0.2%.
- **When does demand for toothbrush adaptor peak?**
- Demand peaks in Jan–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the toothbrush adaptor niche?**
- Listings span £2.34–£7.09; the average listing price is £4.42 (sweet spot $15–$100). The average incumbent carries 6,150 reviews — the moat a new listing must climb.
## **Related niches in Electronics & Photo**
- 63 [**dyson fan remote control**](https://flapen.com/research/uk/electronics-photo/dyson-fan-remote-control)£58K/yr+821.4%**Worth a look**- 64 [**vaporesso vape kit**](https://flapen.com/research/uk/electronics-photo/vaporesso-vape-kit)£1.6M/yr+10.0%**Launch it**- 64 [**camera**](https://flapen.com/research/uk/electronics-photo/camera)£3.1M/yr+28.9%**Launch it**- 64 [**magsafe charger**](https://flapen.com/research/uk/electronics-photo/magsafe-charger)£1.4M/yr-13.4%**Worth a look**- 64 [**solar power bank**](https://flapen.com/research/uk/electronics-photo/solar-power-bank)£716K/yr+5.7%**Worth a look**- 64 [**spy camera**](https://flapen.com/research/uk/electronics-photo/spy-camera)£762K/yr-2.8%**Worth a look**[**All Electronics & Photo niches **](https://flapen.com/research/uk/electronics-photo)